Volume 8 | Issue 5

 Abstract

In the recent days COVID-19 an epidemiological disease is acting as a pandemic for the world. Chloroquine, Hydroxychloroquine, Azithromycin and Remdesivir drugs are used to treat the patients of COVID-19. The effect of combination of hydroxychloroquine and Azithromycin results in a drug for the treatment of COVID-19.

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 Keywords

COVID-19, SARS-CoV-2, chloroquine, hydroxychloroquine, azithromycin, Remdesivir

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 Abstract

The Indian cosmetic industry has witnessed a rapid growth over the last couple of decades. With the advancement in technology, globalization and increased purchasing power, the consumers in recent years have become more aware of hygiene and beauty, which is the foremost reason behind the rapid development of cosmetic industry. In the present scenario, changing life style, higher disposable income, increasing advertisement, rising status, migration of people, demand for superior quality, changing consumer preference and the advertisements resulted into a paradigm shift in the behaviour of women in the purchase and use of cosmetics. The rise in the number of women joining the work force over the decade enhanced the purchasing power of women community. Kerala has a privilege to have a wide client base in cosmetic industry. High literacy rate and rapid urbanization of Kerala led to a rapid growth in employment among the women which led to an increase in the demand for cosmetic products in Kerala. The present study makes an attempt to measure the level of satisfaction of female cosmetic consumers about the quality, design, ingredients, and safety of cosmetic products. Kruskal Wallis test is used as a tool for analysis

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 Keywords

cosmetic products, cosmetic brands, satisfaction

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There are many segmentation techniques in the field of image processing,especially in domain of segmentation.The purpose of image processing is to segment the image into regions.This paper outlines on number of segmentation techniques like region based,threshold based,contour based and machine learning techniques.

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Region Based,Threshold based

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Phishing attacks are one of the most prevalent and least defended security threats today. An approach is proposed which uses Natural Language Processing (NLP) techniques to analyze text and detect inappropriate statements that are indicative of phishing attacks. NLP offers a wholesome solution for this problem as it is capable of analyzing the textual content to perform intelligent recognition and performing semantic analysis of text to detect malicious intent. The approach also makes use of Deep Learning frameworks with Neural Network. The Phishector (Phishing Detector) takes input as an email and gives the output as the accuracy with which it is predicting whether an email is phished or legitimate. We have worked upon 2 datasets: SpamAssassin and Ham-Spam datasets. Also build our model using various Machine Learning techniques such as Bagged decision tree, Random Forest, Extra Trees, Adaboost, Stochastic Gradient Descent, Naive Bayes, SVM, and Voting Ensemble. As per our observance, Random Forest and Extra Trees outperform for SpamAssassin and HSD dataset respectively. Neural Network also outperforms when tested with a variety of layers, epoch, and batch size using Adam optimizer.

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 Keywords

Phishing detection, Random forest, SVM, Naive Bayes, LSTM, machine learning, email fraud, neural network, mRMR, Extra trees, Adaboost, Voting ensemble.

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 Abstract

Frame composition ins display processors has attained a place of significant importance in the utilization of the computing resources due to the rising trends of larger display panel screens in the smartphone market. There is a significant demand among the user demographics of smartphones for a need of better visual output and user-interface of the smartphone screens. A better and more complex user-interface and graphics on the smartphone screen results in a larger number of frames to be composited together to show the user the final display output. Frame composition refers to the process of overlaying various frames such as the user-interface bar, app icons, wallpaper, splash screen in a certain order pertaining to its z order to make up the final display out which the users sees. This task of composition of the frames can be carried out by various approaches which will be explored and an in depth understanding of the differences and the similarities between them will be gained and logged to optimize the approaches resulting in better performance of the frame composition process.

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 Keywords

Frame-Composition,Writeback,OpenGLES, Mobile Display, Pipelines.

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Respiratory signal is the common interpretation technique for the measurement of respiration system. Now a day�s respiration signal and respiration rate are widely used for the diagnosing clinical application because many people are suffered from the heart and lung disease. This paper leads to developing a respiratory signal processing and monitoring in LabVIEW software using Arduino and sensor DAQ 6009. It provides efficient and economical system for the measurement of respiratory system. The monitoring parameter are acquired through the Spirometer sensor and displayed on the LabVIEW front panel and Arduino Serial Monitor.

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Respiratory, LabVIEW, Arduino, Spirometer, Signal processing.

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: This paper aims to review the packaging of medical devices and its regulation. According to the World Health Organization (WHO), Healthcare Associated Infections (HAIs) are the most common adverse event in the delivery of Health care services worldwide, disquieting hundreds of millions of patients each year. Ensuring the sterility of medical devices is an important tactic in the overall attempt to decrease the rate of infections in hospitals and other health care settings. Effective packaging and packaging materials are crucial to help preserve the sterility of medical devices. However, the integrity of packaging material can degrade/destroy overtime due to environmental exposure, or be compromised through normal handling encountered during storage and transportation .As a result, rigorous testing of packaging systems used with medical devices is obligatory in most major jurisdictions around the globe.

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Medical devices, packaging, sterilization, USFDA, GHTF, Regulation

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Urban growth is considered as one of the essential indicators of economic growth and development of a country. Along with the increase of population, towns have been growing rapidly in physical dimension in the past few decades. Bolpur town is one of the fast growing towns of the Birbhum District of West Bengal. Bolpur town is situated almost in the middle of the Bolpur- Sriniketan C.D. Block, which is the southernmost Block of Birbhum District. It includes world famous Santiniketan , place of Rabindranath Tagore. The objective is to study the pattern of urban expansion and rapid population growth of Bolpur town and analyze the factors behind this urbanization process. The study is based on secondary data. The relevant maps are drawn by using GIS application. Bolpur town has been grown up from a village to a municipal town. Bolpur is the only municipality in Bolpur sub-division. The decadal growth rate in 1991-2001 was 24.1%. Various economic and cultural factors are responsible for the rapid urban expansion. But variation of population growth is also found among the different wards of Bolpur Town.

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 Keywords

Urban expansion, Development, Population growth, Town, C.D. Block, Economy.

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 Abstract

Robotics is one of the trending technologies in the world now. Autonomous Robots are used in various fields such as Industries, Bionics, Medicine, Military, Agriculture, Surveillance etc. Our Project aims to provide a prototype for using robotics in agriculture. The main goal of this project in agriculture field is to increase the productivity rate, reduce man power and save time. The most prominent use of robots in agriculture field is during the phase of crop production. Our project �FARMER FRIENDLY BOT� performs the work required crop production like ploughing the field, seed sowing, mud levelling and irrigation. The main component used is AVR At mega micro controller which supervises the entire process. The robot operates on automated mode in the agricultural field and manual mode while off the field.

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Robotics, land ploughing, seed sowing, mud levelling, Irrigation, AVR At mega micro controller

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 Abstract

Diseases in plants cause decrease in both quality and quantity of agricultural products. The main problem of farmers is the detection of leaf diseases. The leaf disease detection has very important role nowadays. Thus, it is of abundant prominence to diagnose the plant diseases at initial stages so that suitable and timely action can be taken by the farmers to avoid further losses. Early information on crop health and disease detection can encourage the control of diseases through appropriate administration systems. This technique will improve productivity of crops. This paper presents the technique to detect the leaf disease also compares the benefits and limitations of these potential methods.

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leaf disease, crop, farmers, plants, productivity.

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Measures of brand preference attempt to quantify the impact of marketing activities in the hearts and minds of customers and potential customers. Higher brand preference usually indicates more revenues (sales) and profit, also making it an indicator of company financial performance. Brand preference is used in many marketing applications including copy testing, brand lift and brand valuation. To study on Consumer Brand Preference of Luxury Cars with Particular reference to Surat city. Descriptive research design was used in this study and primary data were collected through questionnaire and 100 respondents were used for the study. From the study we get to know that mostly respondents had purchased the Maruti Suzuki brands cars and Skoda brand. And for the purchase of the luxurious cars mostly friends and relative factors comes into the picture. And respondents had made that luxurious cars should provide higher safety .And for the selection of the car, respondents highly influenced through brand name in the market. There are key dimensions such as comfort, safety, interior and exterior are very important in the luxurious cars.

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Luxurious Cars and brand preference

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The purpose of the paper is to study on effectiveness of online marketing Meera Industry. 50 sample were taken from overseas. Both primary and secondary data were used in research. one sample t-test, frequency analysis response were used as data analysis statistical tools. people are satisfied with effectiveness of online marketing .The findings may be used marketers to design marketing strategy for meera Industry.

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 Keywords

Effectiveness of online marketing ,textile machinery

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Pollution is harmful to health of living beings and it is pervaded everywhere. Multiple pollutants are causing disease and epidemics like COVID-19 contributing to a situation where pandemics seriously threatening the health of people, economy and sustainable development. The worsening panic like situation of accelerated spread of COVID cases across the world particularly in pollution shrouded cities, sudden announcement and extensions of lockdowns necessitated the need of the study of the impact of pollution on rapid spread of novel coronavirus. The study employs a qualitative approach to collect the data and it is used to study the relation between the high pollution and pacing novel coronavirus.

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Pollution, COVID-19, Novel Coronavirus, Health, Lockdown.

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 Abstract

Cleanliness is the need of the hour. A small step from the end of every Indian citizen can be a big step for protecting the environment. The idea is to develop a mobile application that motivate people to engage themselves in various kinds of social works like planting trees and assist in cleaning the environment to control the pollution. This application helps the individual social volunteer to find the other such social volunteers living in the particular locality that is requiring the help and invite them to join the event by sending them a push message The person notified, if interested, can join the group chat for interacting with other social volunteers and bring out an effective idea to help the needful. Once the volunteers have done their job successfully the volunteer can exit the group and will be rewarded with some points. This mobile application is implemented using Android Studio.

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 Keywords

Mobile app; Android Studio; Firebase; GPS; Chatting

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 Abstract

The new boon brought by information technology has brought its scar in the form of cybercrime. To address this issue the United Nation through its core agency, United Nations Commission on International Trade Law (UNCITRAL) had formulated model legislation on electronic commerce. The Information Technology Act, 2000, is the prime legislation dealing with cyber offenses in India, which is based on the United Nations Model Law on Electronic Commerce adopted by the United Nations Commission on International Trade Law (UNCITRAL). The Information Technology Act, 2000, is applicable to the whole of India, including any offense committed outside India, if such contravention involves a computer, computer system or computer network located in India. This instant paper has been written in order to evaluate that whether this Act has been dealing with every cyber crime, offence or contravention which is necessary to be dealt with, in today�s scenario. Moreover, the provisions of the Act has been analyzed which are dealing with the cyber offences or contraventions. Further, an attempt has been made to discover the grey areas of the Information and Technology Act, 2000; along with certain suggestions.

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 Keywords

CYBER CRIMES AND INFORMATION & TECHNOLOGY ACT IN INDIA

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In order to sustain in the market, a marketer must know the customer needs and wants and their purchasing pattern and the market trend. In this paper, we have focused on the marketer point of view, how he/ she must look towards the opportunities and competitors side by using Plan,Do and Evaluate.we have tried to cover all the aspects of the organization. Here I have taken the primary survey on an online platform like what are their common problems, offers, how often they visit and small analysis on the data. The Marketer must focus on long term goals by having good relations with the customers. Every single feedback and every complaint should be focused with due care and respect to deliver the customer best.

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 Keywords

Customer relationship management, customer satisfaction, loyalty ,offers,Data, online platform

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 Abstract

Objective: The case study explored the manifestation of homosexual-obsessive compulsive disorder (hOCD) in the context of stereotypical ideas regarding sexual orientation. The aim of the study was to assess the effectiveness of an integrated approach of mindfulness and cognitive behavior therapy (CBT) in symptom alleviation. Method: The manifestation of hOCD in a young Indian educated male was explored in the context of stereotypical ideas regarding sexual orientation. An integrated approach of mindfulness techniques with the cognitive behavioral framework of cognitive restructuring and exposure and response prevention (ERP) was assessed to alleviate the symptoms of the client. The effectiveness of mindfulness technique with cognitive restructuring and exposure and response prevention (ERP) in symptom alleviation was assessed by pre-post self-report measures. Results: The significant stereotypical ideas contributing to the manifestation of hOCD were identified. The therapeutic intervention was found to be effective in symptom alleviation of hOCD and underlying depression. Conclusion: The case study enhances the importance of stereotypical ideas in the manifestation of hOCD and also asserts the effectiveness of an integrated approach of mindfulness and CBT in symptom alleviation of hOCD as well as underlying depression.

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 Keywords

sexual orientation, stereotypical ideas, mindfulness, cognitive restructuring, exposure and response prevention

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Online gaming has become primary source of entertainment for hundreds of thousands of people globally. The way they impact lives can never go un-noticed. In recent years with the arrival of multiplayer games, the number of players has grown significantly. This rise in the gaming community requires steady and robust servers capable of handling multiple players at once. This requires the gaming servers to be accessible at all times and largely scalable which is not possible with on-premise servers. Therefore, the games are hosted on cloud for maximum availability. This paper focuses on the timeline and evolutionary changes that this industry went through and how it can shape the future of online multiplayer gaming.

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Cloud Computing, Online-Gaming, Server, Survey

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In today�s time, brands have been burning a lot of money to grab attention, outshine their competitors and expand brand presence more than ever. Neuromarketing, as a logical order in the field of marketing research, talks about the usage of neuroscientific techniques, with a motivation of studying the complicated buying behaviour of humans in general. As a collaboration of two logical orders consumer behaviour and neuroscience- neuromarketing replaces the traditional kinds of marketing research. The impact that specific advertising campaigns, brands and items have upon us, from a subjective and passionate perspective, is being surveyed, by estimating the consideration and the enthusiastic commitment of the consumer towards the brand or product. This research paper intends to study the subject matter with respect to the neuromarketing techniques and strategies.

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Neuro-marketing, Consumer Behavior, Brand Perception, Fashion, Colour

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 Abstract

In this study, the effect of using fly ash (FA) in tar mixtures instead of mango filler was investigated. For these purposes, samples were prepared using 2% hydrated lime (HL) in the control mixture as well as 2% to 8% different bitumen content (3.5% to 6.5% growth at 3.5%). In filler modified alloys. The optimum bitumen content (OBC) for all composites is determined by the Marshall Mix design. Experimental results indicated a higher stability value for alloys with 4% FA compared to conventional alloys and standard specification. Therefore, especially in areas where fly ash is dumped, it can be used as mineral filler in asphalt concrete alloys instead of HL.

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 Keywords

Filler, Fly ash, Marshall Properties, Modified mix, Optimum bitumen content, Hydrated lime

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Creative Commons Attribution 4.0 and The Open Definition