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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)

International Peer Reviewed & Refereed Journals, Open Access Journal

IJCRT Peer-Reviewed (Refereed) Journal as Per New UGC Rules.

ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013

Call For Paper - Volume 14 | Issue 8 | Month- August 2026

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  Published Paper Details:

  Paper Title

A STUDY ON CAUSES OF STRESS AND ITS IMPACT ON MARKETING EXECUTIVES WORKING AT INSURANCE SECTOR AT SURAT

  Authors

  Ms. Divya P. Gadaria,  Dr. Vinod B Patel

  Keywords

Causes of stress, impact of stress, marketing executives

  Abstract


Every organization and even every country around the globe is confronting a serious issue which is termed as stress. Job stress is a chronic disease caused by conditions in the workplace that negatively affect an individual`s performance and overall well-being of his body and mind. The job of insurance agent is very tough in this competitive environment. Normal stress for an insurance agent involves meeting prospects, selling, and managing your business. Each of these functions require self-imposed deadlines, quality expectations and performance expectations. In this paper researcher has tries to identify to identify the causes for stress among marketing executives at insurance sector in Surat City and to study the impact of stress on their physical, mental, and behavioral pattern. Total 220 marketing executives working at Insurance sector was selected for research purpose. Primary data was collected and descriptive research design was used. Likert scale questionnaire was used for data collection. Convenience sampling method was used to collect data. It was found that level is moderate among the sales executive of insurance sector in Surat city as the values for each statements related causes of stress yield in the range of 2.84 to 3.83 on a scale of 5.

  IJCRT's Publication Details

  Unique Identification Number - IJCRTDRBC014

  Paper ID - 187310

  Page Number(s) - 97-104

  Pubished in - Volume 6 | Issue 2 | MARCH 2018

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Ms. Divya P. Gadaria,  Dr. Vinod B Patel,   "A STUDY ON CAUSES OF STRESS AND ITS IMPACT ON MARKETING EXECUTIVES WORKING AT INSURANCE SECTOR AT SURAT", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.6, Issue 2, pp.97-104, MARCH 2018, Available at :http://www.ijcrt.org/papers/IJCRTDRBC014.pdf

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Call For Paper August 2026
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ISSN and 7.97 Impact Factor Details


ISSN
ISSN
ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
ISSN
ISSN and 7.97 Impact Factor Details


ISSN
ISSN
ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
ISSN
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