Published Paper Details:

The digital backdrop of India has been showcasing commendable capabilities for a developing economy. However, the gender inclusivity in digitalization has been underwhelming given the rapid growth of the sector. In various parts of the world, when given non- discriminatory access to the digital resources, women have manifested praiseworthy rendition of maneuvering tech- driven growth in the economy, fostering efficiency and inclusive growth. This can be propitiously administered to the Indian economy as well to harness the untapped productive segments of the population which unfortunately is dominated by the female echelon. AI- driven tools, fintech solutions and digital trading platforms have all have emerged as pivotal enablers of global market access, particularly for women entrepreneurs in India. By leveraging digital tools and e-commerce solutions, these entrepreneurs can surpass traditional barriers i.e., limited access to capital, market information, and distribution networks. This paper is effort to understand how women can become catalysts of digital transformation which will not only impact the holistic growth of the economy but also ensure equal opportunities for women to partake in the technological remodelling through targeted technical interventions. The novelty of the study is its attempt to not barely identify women as beneficiaries of the digital revamping but to recognise them as leaders and innovators who are equipped to enhance its possibilities. The major objectives of the study would be to analyse how AI- driven technology and digital platforms will reshape the job setting for the Indian women and to recommend suggestions to enable them to steer through AI- powered economy. The research will undertake a quantitative approach focusing on the group of women working in the IT and tech industries, entrepreneurs running businesses through e- commerce platforms and gig workers.