Published Paper Details:

The present paper highlights the need for immediate action and glances on importance of awareness about DIC. With studies revealing substantial knowledge and outreach deficits about District Industries Centres (DICs) in India among startups and MSME owners, awareness of DICs remains poor. Although many businesses ignore DICs, they offer essential help like training, loans, and incentives for tiny enterprises. This restricts their contact to district-level supports. Entrepreneurs should take full advantage of the services provided by DICs in order to advance their businesses, toward the success of their enterprises. The Government's ongoing efforts to assist startups in conjunction with the India's industrial sector will benefit from the resources that DICs provide. Raising awareness and working together will enable startups to continue to contribute to the economy of the nation and generate employment while fostering sustainable growth. This research aims to assess the help that DICs provide in the growth of startups, particularly in the following areas: pay attention to the services offered, the issues entrepreneurs encounter, and the general effect on startup growth and sustainability.