Published Paper Details:

Purpose: The expansion of the gig economy has transformed conventional employment relationships by introducing flexible, technology-enabled, and task-based work arrangements. In India, platform-mediated labour has expanded rapidly across transport, delivery, freelancing, and service sectors. While this model has generated new livelihood opportunities, it has also created concerns relating to worker welfare and workforce management. The purpose of this study is to examine the opportunities available within the gig economy and analyse the human resource challenges associated with managing gig workers in India. Methodology: The study adopts a descriptive research design and relies on both primary and secondary sources of data. Primary responses were collected from selected gig workers. Secondary evidence was drawn from academic literature, labour reports, policy papers, and industry publications. The data were interpreted through thematic analysis, comparative review, and percentage analysis. Findings: The study found that gig work offers flexibility, immediate earning opportunities, labour market access, and supplementary income options. However, the sector is also marked by income volatility, weak legal protection, limited social security, stress arising from rating systems, and high worker turnover. Human resource systems in many platform firms remain underdeveloped in the areas of engagement, communication, training, and grievance handling. Limitations: The study is based on a limited sample and selected occupational groups. Working conditions may vary across regions and sectors. Implications: The study provides direction for HR professionals, platform companies, labour regulators, and scholars seeking to create fair and sustainable gig work systems. Originality: The paper approaches the gig economy through an integrated labour and HR perspective, offering a balanced understanding of growth opportunities and management challenges in India.