Published Paper Details:

The swift expansion of digital media has significantly transformed the contemporary workplace. Its impact extends beyond communication, affecting how employees perceive and feel about their jobs. From perspectives in human resources and sociology digital platforms such as social networking sites professional discussion forums, and online content ecosystems increasingly shape employees view and evaluations of their workplace experiences stop this shift has left a concerning issue that is employees are increasingly forming their ideas about workplace wellbeing from external narratives rather than from the companies practices often based on stories that may be idolised fragmented or misaligned the actual situation within the company. next line in this regard the present study aims to create a conceptual framework that clarifies how exposure to digital media fix employees view on workplace wellbeing. This framework includes 4 key variables - digital media, employee perception, workplace well-being and organizational culture- to Explore their relationships. It emphasis the digital media serves as a primary means through which individuals interpret information, while employee perception refers to the cognitive processes used to comprehend these influences. Additionally organizational culture is regarded as a moderating factor that can either enhance or diminish the impact of external media The study contributes to our existing knowledge by proposing a theoretical model that integrates concepts from human resource management, sociology and media studies this model provides a more detailed understanding of well-being in the workplace in the context of digital era.