Published Paper Details:

Digital technology has significantly transformed the healthcare sector, especially through the development of telemedicine and e-pharmacy services. These online platforms make it possible for patients to have distant medical consultations with medical professionals and online purchases of medicines, thus improving patient convenience and accessibility. The main objective of this study is to determine the level of telemedicine and e-pharmacy adoption by patients in Vadodara, as well as their attitudes towards online healthcare services. The primary research was conducted using a structured questionnaire, which was distributed to the respondents living in both rural and urban areas of Vadodara. The analysis of the data was done using statistical methods, such as the one-sample t-test and ANOVA. The results show that a large number of respondents are aware of and use online healthcare services, specifically telemedicine consultations and online purchases of medicines. The study also highlights certain challenges such as trust issues, digital literacy, and accessibility barriers, which can hinder the effective use of these services among different demographics. The findings offer advantageous suggestions for healthcare providers and policymakers to improve digital healthcare services and increase patient satisfaction.