Published Paper Details:

Green Grocery is a MERN stack-based digital platform developed to overcome key challenges in Indian agriculture, including middlemen exploitation, limited market access, and low digital literacy among farmers [5][7]. This study investigates the effectiveness of integrating modern web technologies to create an inclusive and accessible agri-commerce system. The platform facilitates direct farmer-to-vendor interactions through product listings, real-time chat, and secure payment integration using Razorpay [2][3]. It supports multilingual communication and voice-to-text input via Google APIs to accommodate users with low literacy levels [5][8]. A responsive React.js frontend and a secure Node.js backend ensures a smooth user experience and efficient data flow [7]. Additional features such as customizable delivery options, vendor feedback mechanisms, and an admin dashboard further enhance its functionality and manageability [3][4][6]. Analysis of the platform's impact demonstrates improved market accessibility, reduced dependency on intermediaries, and increased digital engagement among rural users [3][7][9]. The research concludes that Green Grocery provides a scalable and sustainable solution for bridging the rural-urban divide and fostering equitable growth in the agricultural sector [1][7].