Published Paper Details:

Micro, Small and Medium Enterprises (MSMEs play a pivotal role in the economic development of India by contributing significantly to employment generation, industrial output, and exports. With the rapid expansion of digital technologies, e-commerce has emerged as a powerful tool for MSMEs to enhance market reach, operational efficiency, and competitiveness. Despite Karnataka being one of the technologically advanced states in India, the adoption of e-commerce among MSMEs remains limited and uneven. This study aims to analyze the major barriers hindering e-commerce adoption among MSMEs in Karnataka through an empirical secondary analysis. The study draws evidence from government reports, academic literature, industry surveys, and policy documents. The findings reveal that technological limitations, lack of digital skills, financial constraints, trust and security concerns, and regulatory complexities are the dominant barriers. The study concludes with policy recommendations to promote inclusive digital transformation among MSMEs in Karnataka.