Published Paper Details:

Abstract The study sought to examine and analyse the factors that motivate student's decision to enrol in Visual Arts programmes in line with their career path in tertiary educational institutions in Ghana. The main objective of this study was to explore those factors that stand out very crucial in influencing and determining students' decision in the choice of Visual Arts programmes. The study is purely Qualitative in nature with descriptive analysis approach. To ascertain the factors that motivates students' decision to choose visual arts programmes, this study employed focus group discussion together with qualitative and quantitative data from 120 students enrolled in visual arts programmes in Kwame Nkrumah University of Science and Technology (KNUST) and Takoradi Technical University (TTU). The findings revealed that factors that motivate students to choose Visual Arts were based on opportunity of self-employment, carrier choices, passion for the programme, having the needed skills and inspiration from parents and peers. The findings from this study will help teachers and educators have a greater sensitivity to, and a better insight into the programmes.