Published Paper Details:

The geographical and cultural condition of Chhattisgarh state makes it very suitable for community media. There is a lot of diversity here culturally and linguistically as well. Language, lifestyle of people, food, art and folk music, all effectively define the culture of Chhattisgarh, but the mainstream media has been constantly ignoring these heritages and the cultural aspirations of the people, for which there is a need for a medium that can become the voice of the people. Due to inaccessible hilly terrain, dense forests and the network of rivers, many areas of this state remain cut off from each other. During the rainy season many areas are in the grip of heavy rains and it becomes difficult to reach these areas. In such a situation, even restoring communication services is a big challenge, in which the mainstream media has often failed. According to the geographical economic and cultural situation of Chhattisgarh, radio proves to be the most suitable of all mediums of communication. Here the need of communication of the people can be fulfilled easily and effectively through the broadcast media. This paper points out the challenges towards the community radio. It also discusses about the relevance of the community radio as a medium of communication for marginalized people.