Published Paper Details:

Entrepreneurship is a key driver of societal wealth creation, benefiting not only individual entrepreneurs but also contributing positively to the economy, government, and broader society. In today's dynamic socio-political and economic landscape, entrepreneurial opportunities are rapidly evolving. While the startup ecosystem has been significant growth in recent years, it remains predominantly male-driven. However, a rising number of women are now actively engaging with and excelling on digital platforms, showcasing their potential in the entrepreneurial arena. Women play a vital role in family and societal development, yet their representation in entrepreneurship remains disproportionately low. Despite the global emphasis on women empowerment in the 21st century, including increased governmental and societal support, women entrepreneurs are still underrepresented in policy discourage and decision making. Their active participation is essential for sustainable socio-economic development and national progress. The advancement of technology, internet accessibility, and simplified communication tools has opened new avenues for women to engage in digital entrepreneurship. This study examines the crucial role that startups play in encouraging female entrepreneurship, focuses on the supportive elements provided by the startup ecosystem, and talks about the main obstacles that women encounter while starting and growing their businesses.