Published Paper Details:

'Digital Payments' In A Globalized Framework Dr. Rashmita Sahoo* Mr. Nirmala Chandra Pattanayak** Dr. Akhaya Kumar Panda*** ABSTRACT Digital finance is a process of acquiring, using and distributing financial resources to economic factors such as people, households, businesses and governmental organisations through digital infrastructure which includes digital devices and associated digital technologies (Ozili, P.K., 2018; Siddik and Kabiraj, 2020). Digital finance comprises of a host of new financial services, products, businesses, software and innovative methods for customer engagement delivered through fintechs and providers of financial services (Gomber, Koch & Siering, 2017). The current article made an attempt to examine the impact of various socio-demographic factors such as (Age group, Gender, Education level, social stratification, Occupation and Annual Family Income) basically on the adoption of digitalized financial services such as (Credit / Debit Card, Pre-paid Card, Internet Banking, UPI, Mobile Wallets and Mobile Banking). There are two dimensions such as rural and urban. In order to accomplish the objectives a mixed research design has been adopted. The sample magnitude has been determined using Cochran's sampling technique. The determined sample size is 384; however, for better result double the determined sample size, (768) has been undertaken. However, only 660 responses have been received at an approximate response rate of 86%. A pre validated and structured questionnaire has been used to obtain the data from bank customers. Chi-Square test has been administered to test the association between the demographic profiles of the respondents with respect to level of adoption of digital financial services. Cramer's V alongside chi-squared estimates to provide a clearer understanding of effect sizes in studies involving nominal variables. It has been concluded that all the socio demographic variables such as Age Group, Gender, Social Stratification, Occupation and Annual Income are significantly associated with UPI and Internet banking in rural areas whereas all the socio demographic variables in urban areas are significantly associated with UPI, Internet banking and mobile banking. * Associate Professor, P.G. Department of Business Administration, Utkal University, Vani Vihar, Bhubaneswar. ** Nirmal Chandra Pattnayak, Research Scholar, P.G. Department of Business Administration, Utkal University, Vani Vihar, Bhubaneswar. *** Assistant Professor, P.G. Department of Business Administration, Utkal University, Vani Vihar, Bhubaneswar.