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ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
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Published Paper Details:
Paper Title
Digital Marketing Strategies for Growth in the Cultural and Creative Sectors: A Case Study Approach
Authors
Shivraj Aher
Keywords
marketing
Abstract
The present study investigates the critical function of digital marketing in promoting expansion in the cultural and creative industries. It looks at various digital marketing tactics, tools, and strategies that businesses can use to find and attract new clientele, build brand awareness, and further business objectives--especially for nonprofit creative groups. In order to match marketing tactics with the particular requirements of the creative and cultural sectors, the article uses a case study method to demonstrate how important business model innovation, strategic transformation, and stakeholder engagement are.
IJCRT's Publication Details
Unique Identification Number - IJCRT2409018
Paper ID - 268518
Page Number(s) - a151-a155
Pubished in - Volume 12 | Issue 9 | September 2024
DOI (Digital Object Identifier) -
Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882
E-ISSN Number - 2320-2882
Cite this article
Shivraj Aher, "Digital Marketing Strategies for Growth in the Cultural and Creative Sectors: A Case Study Approach", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.12, Issue 9, pp.a151-a155, September 2024, Available at :http://www.ijcrt.org/papers/IJCRT2409018.pdf
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Call For Paper November 2025
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Volume 13 | Issue 11
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November 2025
Volume 13 | Issue 11
Last Date :
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Submit Manuscript Online Impact Factor: 7.97 Review Results : Within 02-03 Days Paper Publication : Within 02-03 Days
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
ISSN and 7.97 Impact Factor Details
ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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