Published Paper Details:

This study looks at investor views and decision-making processes around initial public offerings (IPOs). Using a combination of quantitative and qualitative data, we investigate risk perceptions, firm reputation, financial performance, market conditions, information transparency, and regulatory effects. A total of 55 respondents from Coimbatore City were analyzed. The results show a largely youthful, male student population with a moderate risk tolerance and a propensity for growth prospects. The financial success of the company emerged as a significant factor in investment decisions. Social media and local business forums were the key sources of IPO-related information. Despite considerable satisfaction with post-investment communication, a sizable proportion of respondents had never invested in an IPO, emphasizing the need for market development and educational measures. Suggestions include specialized teaching efforts, open communication techniques, and taking investor preferences into account when constructing an IPO. Overall, this study provides valuable information for companies, financial intermediaries, and governments navigating the IPO landscape.