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  Published Paper Details:

  Paper Title

Retail Renaissance: Lulu Mall's Impact On Kochi's Shopper Behaviour

  Authors

  SHAHANA P.S

  Keywords

Retail Landscape, Consumer Behaviour, Shopping Habits, Overall Satisfaction, All-In-One Offerings, Comfortable Ambiance, Customer Experience, Retail Sector

  Abstract


This study explores the impact of Lulu International Shopping Mall on Kochi's changing retail landscape. The objectives are to understand consumer motivations, identify key factors influencing their decisions, and assess overall satisfaction. Data was collected through a structured questionnaire from randomly selected respondents. Findings reveal Lulu Mall significantly shapes shopping habits, attracting diverse consumers. Its all-in-one offerings and comfortable ambiance contribute to widespread appeal and high customer satisfaction. Implications can assist management in enhancing customer experience and tailoring offerings to meet preferences in the evolving retail landscape.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2308099

  Paper ID - 242112

  Page Number(s) - a834-a838

  Pubished in - Volume 11 | Issue 8 | August 2023

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  SHAHANA P.S,   "Retail Renaissance: Lulu Mall's Impact On Kochi's Shopper Behaviour", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.11, Issue 8, pp.a834-a838, August 2023, Available at :http://www.ijcrt.org/papers/IJCRT2308099.pdf

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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


ISSN
ISSN
ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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