Published Paper Details:

In the contemporary era, financial literacy has become an essential life skill. It influences an individual's capacity to make sound financial choices, handle finances efficiently, and establish plans for future financial stability. In a globalized economy where financial products and digital payment systems are rapidly evolving, understanding fundamental financial concepts is indispensable. Among youth, particularly college students, financial literacy forms the foundation for developing responsible financial behaviour and avoiding financial distress later in life. This study, titled "Assessing Financial Literacy among College Students: A Study on Basic Understanding of Financial Concepts," aims to evaluate the level of financial awareness among students in Kochi. It focuses on assessing their understanding of essential topics such as budgeting, interest, inflation, savings, credit management, taxation, and digital payments. The research also seeks to identify gaps in their knowledge and suggest educational strategies to enhance financial literacy among college students across different disciplines. Given the increasing exposure of young adults to digital finance platforms, online banking, and credit-based consumption, this study assumes greater importance. It intends to provide insights into how well-equipped students are to manage financial responsibilities and how educational institutions can incorporate structured financial education programs to prepare them for real-world financial decision-making.