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  Authors

Irish,Anisha

  Keywords

real estate marketing, social media, lead generation, Facebook Ads, YouTube.

  Abstract


This study analyses the strategic use of social media platform like Facebook, Instagram, LinkedIn, and YouTube by real estate agents to draw in, interact with, and win over new customers. For real estate marketers and agents looking to maximize their digital marketing efforts, the study also looks at the cost-effectiveness and conversion rates of social media leads in comparison to more conventional approaches. In addition to identifying the most effective platforms in terms of reach, engagement, and lead conversion, the study also examines the kinds of content that draw audience interest and encourage interaction, including virtual property tours, client recommendations, helpful posts, and influencer partnerships. The role of advanced features like Facebook Ads Manager, the platform Stories, LinkedIn Sponsored Content, and YouTube is examined in detail to understand how they contribute to lead generation effectiveness.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2505305

  Paper ID - 285028

  Author type - Indian Author

  Page Number(s) - c672-c679

  Pubished in - Volume 13 | Issue 5 | May 2025

  DOI (Digital Object Identifier) -   

  No Of Downloads - 95

  Author Country - India, 600116, chennai, chennai, 600116, Management All

  Publisher Name - IJPUBLICATION | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Published Paper PDF : - http://www.ijcrt.org/papers/IJCRT2505305

  Published Paper URL: : - http://ijcrt.org/viewfull.php?&p_id=IJCRT2505305

  Published Paper PDF Downlaod: - download.php?file=IJCRT2505305

  Cite this article

Irish,Anisha,   "A Study On Lead Generation On Social Media Platform In Real Estates", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.13, Issue 5, pp.c672-c679, May 2025, Available at :http://www.ijcrt.org/papers/IJCRT2505305.pdf

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The International Journal of Creative Research Thoughts (IJCRT) aims to explore advances in research pertaining to applied, theoretical and experimental Technological studies. The goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working in and around the world.

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International Journal of Creative Research Thoughts (IJCRT)
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