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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)
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Reviews on Self-Presentation and Identity in Social Media or Social Networking Sites
Authors
Warsha Kumari,Dr. Tulika Singh
Downlaod Center
Keywords
Social media / Social Network Sites, Self-presentation, Anonymity, Visibility, Persistence, Moderating,
Abstract
This article examines the current research on self-presentation in social media or social networking sites to guide future studies. Social media and social networking sites provide numerous opportunities for deliberate self-presentation. Based on established self-presentation theories, an analysis of research on self-presentation in social media or social networking sites identified three important context and audience variables that were incorporated into a model. Firstly, three aspects of social media - anonymity, persistence, and visibility - were explored, as studies have shown the moderating effects of these aspects on the relationship between self-presentation goal and the content shared in social media. For instance, it is expected that social media users are more likely to present their authentic selves under conditions of reduced anonymity, increased persistence, and greater visibility. Conversely, the freedom associated with more anonymous, less persistent, and less visible social media may lead to idealized self-presentation. The second finding highlighted the influence of externally generated content such as likes, comments, tags, and shares on social media users' self-presentation content, influenced by how they choose to manage such content. The third theme focused on the moderating effect of context collapse on the connection between goals and self-presentation content. The composition of an impression manager's audience varies across social media platforms, impacting and often complicating the achievement of self-presentation goals amidst merging networks of people. Social media users have adopted different strategies to navigate the complexities of context collapse in their pursuit of self-presentation. Despite the valuable insights gained from this body of literature, a more comprehensive theory of self-presentation in the hypermedia age is necessary to further advance this area of research.
IJCRT's Publication Details
Unique Identification Number - IJCRT2407772
Paper ID - 266460
Author type - Indian Author
Page Number(s) - g835-g843
Pubished in - Volume 12 | Issue 7 | July 2024
DOI (Digital Object Identifier) -
No Of Downloads - 4
Author Country - India, 842001, Muzaffarpur, Muzaffarpur, 842001, Arts1 All
Publisher Name - IJPUBLICATION | www.ijcrt.org | ISSN : 2320-2882
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Warsha Kumari,Dr. Tulika Singh, "Reviews on Self-Presentation and Identity in Social Media or Social Networking Sites", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.12, Issue 7, pp.g835-g843, July 2024, Available at :http://www.ijcrt.org/papers/IJCRT2407772.pdf
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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