IJCRT Peer-Reviewed (Refereed) Journal as Per New UGC Rules.
ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 7.97 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(CrossRef DOI)
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Paper Title: A STUDY ON QUALITY OF WORK LIFE OF ASSEMBLERS BUTTERFLLY GANDHIMATHI APPLIANCES LTD
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02014
Register Paper ID - 289771
Title: A STUDY ON QUALITY OF WORK LIFE OF ASSEMBLERS BUTTERFLLY GANDHIMATHI APPLIANCES LTD
Author Name(s): T. MOHAMMED DEEN, Dr.S. BHARATHI VASU
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 65-69
Year: June 2025
Downloads: 169
This study explores the Quality of Work Life (QWL) among assemblers at Butterfly Gandhimathi Appliances Limited, Pudupakkam. Using data from 169 respondents, the study identifies key satisfaction factors and their influence on assembler performance. Statistical tools like Chi-square test, Karl Pearson's correlation, and percentage analysis were employed. The results highlight workplace environment, job security, and supervisor fairness as strong influencers of QWL, while dissatisfaction with compensation remains a key concern. Recommendations are provided to enhance QWL through improved compensation and grievance redressal mechanisms.
Licence: creative commons attribution 4.0
Quality of Work Life, Assembler Satisfaction, Employee Performance, Compensation, Workplace Environment
Paper Title: A STUDY ON THE CAPITAL STRUCTURE ON PROFITABILITY OF DIAMOND ENGINEERING (CHENNAI) PRIVATE LIMITED
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02013
Register Paper ID - 289772
Title: A STUDY ON THE CAPITAL STRUCTURE ON PROFITABILITY OF DIAMOND ENGINEERING (CHENNAI) PRIVATE LIMITED
Author Name(s): NARMADHA.U, D. BHAVANI
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 59-64
Year: June 2025
Downloads: 176
This study analyses the financial performance and capital structure of Diamond Engineering (Chennai) Private Limited over a five-year period, using key accounting ratios and statistical tools. The objective was to evaluate how the company's financing decisions have affected its profitability and financial stability. Ratios such as current ratio, quick ratio, debt-equity ratio, net profit margin, return on equity (ROE), and return on assets (ROA) were examined to assess liquidity, solvency, and profitability. Additionally, statistical methods like correlation and regression were used to study the relationship between EBIT (earnings before interest and taxes) and EPS (earnings per share). The findings reveal that while the company initially struggled with high debt and negative equity, it has shown significant improvement in recent years, especially in terms of profitability and capital structure. Correlation and regression used to identify the relationship between capital structure and profitability. The study concludes that sound financial planning and effective debt management are essential for the company's sustainable growth and value creation.
Licence: creative commons attribution 4.0
capital structure, profitability, ratios, short-term, debt & equity.
Paper Title: A STUDY ON EFFECTIVE EMPLOYEE ENGAGEMENT AT MULTIVISTA GLOBAL PRIVATE LIMITED
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02012
Register Paper ID - 289773
Title: A STUDY ON EFFECTIVE EMPLOYEE ENGAGEMENT AT MULTIVISTA GLOBAL PRIVATE LIMITED
Author Name(s): S. S. NIVEDA, Dr. S. BHARATHI VASU
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 53-58
Year: June 2025
Downloads: 167
This study explores the effectiveness of employee engagement strategies at Multivista Global Private Limited. Using data collected from 137 employees, it examines engagement initiatives, welfare programs, and their impact on organizational effectiveness. Statistical tools such as Chi-square, ANOVA, and correlation analysis were employed to understand key factors influencing employee satisfaction and engagement. The findings highlight the importance of training programs, clear communication, and opportunities for career growth in fostering a positive workplace environment. Recommendations for enhancing engagement and sustaining a motivated workforce are discussed.
Licence: creative commons attribution 4.0
Employee Engagement, Organizational Effectiveness, Employee Welfare, Career Growth, Statistical Analysis
Paper Title: A STUDY ON EMPLOYEE BENEFITS AND WELLNESS PROGRAM TOWARDS ENDO INDIA PAR FORMULATIONS PVT LTD, PUDUPAKKAM
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02011
Register Paper ID - 289774
Title: A STUDY ON EMPLOYEE BENEFITS AND WELLNESS PROGRAM TOWARDS ENDO INDIA PAR FORMULATIONS PVT LTD, PUDUPAKKAM
Author Name(s): Treseof karnavel
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 49-52
Year: June 2025
Downloads: 163
This study investigates employee benefits and wellness programs at Endo India PAR Formulations Pvt Ltd, Pudupakkam. The primary aim is to analyze employee satisfaction, participation, and effectiveness of existing wellness initiatives. Findings reveal mixed levels of satisfaction with prevalent use of health insurance and flexible working arrangements, though many employees remain neutral about wellness impacts. The study recommends strengthening communication, improving program design, and enhancing benefit accessibility to improve overall engagement and job satisfaction.
Licence: creative commons attribution 4.0
Employee Benefits, Wellness Programs, Job Satisfaction, Work-Life Balance, Employee Engagement, Pharmaceutical Industry
Paper Title: IMPACT OF EMOTIONAL INTELLIGENCE ON EMPLOYEE PERFORMANCE IN HYUNDAI, CHENNAI
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02010
Register Paper ID - 289775
Title: IMPACT OF EMOTIONAL INTELLIGENCE ON EMPLOYEE PERFORMANCE IN HYUNDAI, CHENNAI
Author Name(s): M.POOJAJ, S. GRACE PRASANNA
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 43-48
Year: June 2025
Downloads: 232
Emotional Intelligence (EI) is increasingly acknowledged as vital to workplace performance, especially in highly structured and demanding industries like automotive manufacturing. This study explores how various factors of EI--such as self- awareness, self-regulation, motivation, empathy, and social skills--affect employee performance at Hyundai, Chennai. The research employs descriptive methodology with data collected through structured questionnaires from 105 employees. Analytical tools like Chi-square, ANOVA, Regression, and Factor Analysis were used. Results confirm a strong positive relationship between EI and employee performance. The findings suggest implementing EI training and strategies in workforce development.
Licence: creative commons attribution 4.0
Emotional Intelligence, Employee Performance, Self-regulation, Automotive Industry
Paper Title: A STUDY ON WORK-LIFE BALANCE AMONG FEMALE EMPLOYEES IN INTIMATE FASHIONS (INDIA) PVT LTD
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02009
Register Paper ID - 289776
Title: A STUDY ON WORK-LIFE BALANCE AMONG FEMALE EMPLOYEES IN INTIMATE FASHIONS (INDIA) PVT LTD
Author Name(s): PRADEEP J, MRS.S.GRACE PRASANNA
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 39-42
Year: June 2025
Downloads: 163
This study investigates the work-life balance experienced by female employees at Intimate Fashions (India) Pvt. Ltd., a leading apparel manufacturer. The research aims to identify the key factors influencing work-life integration, assess the support systems available, and understand how personal and professional responsibilities intersect in a predominantly female workforce. A structured questionnaire was used to collect primary data from 100 female employees, employing descriptive statistics, Chi-square tests, Correlation, and ANOVA for analysis. The study highlights the need for improved HR policies, especially around flexibility, health benefits, and workload management. Implementing targeted work-life balance initiatives can enhance employee satisfaction, reduce stress, and improve overall productivity in the organization
Licence: creative commons attribution 4.0
Work-Life Balance, Female Employees, Apparel Industry, HR Policies, Flexible Work Hours
Paper Title: A STUDY ON CASH FLOW ANALYSIS IN STERIL-GENE LIFE SCIENCE LTD
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02008
Register Paper ID - 289777
Title: A STUDY ON CASH FLOW ANALYSIS IN STERIL-GENE LIFE SCIENCE LTD
Author Name(s): V. POOJA, T. UMA BHARATHI
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 34-38
Year: June 2025
Downloads: 202
This study aims to evaluate the cash flow performance of Steril-Gene Life Sciences over a five-year period by analysis cash inflows and outflows across operating, investing, and financing activities. Cash flow analysis provides critical insights into the company's liquidity position, financial stability, and overall operational efficiency--especially vital in the intensive pharmaceutical industry. The research utilizes ratio analysis, comparative balance sheets, and correlation testing to interpret financial trends and interdependencies between key indicators such as current ratio, quick ratio, debt-equity ratio, and net profit. Findings reveal a declining trend in liquidity ratios, suggesting short term financial strain, despite a significant improvement in capital structure as reflected by the steady decrease in the debt-equity and debt-to-asset ratios. The company's net profit ratio displayed high volatility, pointing to inconsistent earnings performance. Notably, a strong and statistically significant positive correlation was found between the current ratio and debt-equity ratio, indicating a link between liquidity improvement and equity infusion.
Licence: creative commons attribution 4.0
Financial Performance, Comparative Balance Sheet, Ratio Analysis, Correlation Analysis
Paper Title: A STUDY ON AGILE HRM PRACTICES AND ITS IMPACT ON ORGANIZATION PERFORMANCE IN VHS MULTISPECIALITY HOSPITAL
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02007
Register Paper ID - 289778
Title: A STUDY ON AGILE HRM PRACTICES AND ITS IMPACT ON ORGANIZATION PERFORMANCE IN VHS MULTISPECIALITY HOSPITAL
Author Name(s): A. SARAN, S. GRACE PRASANNA
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 30-33
Year: June 2025
Downloads: 204
The goal of this study is to investigate and analyze the implementation of Agile Human Resource Management (Agile HRM) practices and their impact on organizational performance at VHS Multispeciality Hospital. The study focuses on understanding how Agile HRM contributes to enhancing employee engagement, adaptability, collaboration, and operational efficiency within a healthcare setting. Key areas examined include the use of HR technology, flexibility in HR processes, employee feedback mechanisms, and training on Agile methodologies. The research design is descriptive in nature. Primary data was collected through a structured questionnaire from 100 hospital employees across different departments and demographics. Secondary data was sourced from journals, organizational documents, and internet- based literature. Simple random sampling was employed to ensure unbiased representation. Statistical tools such as Percentage Analysis, Chi- square, Correlation, and ANOVA were used to interpret the data. This study helps the hospital understand current gaps in Agile HRM adoption and provides insights to align HR practices with modern Agile principles. Implementing the recommended changes can lead to increased staff satisfaction, improved performance, and ultimately better healthcare delivery and organizational growth.
Licence: creative commons attribution 4.0
Agile HRM, Organizational Performance, Healthcare, Employee Engagement, Human Resource Practices.
Paper Title: A STUDY ON IMPACT OF EMPLOYEE MOTIVATION ON EMPLOYEE PERFORMANCE IN RIALTO ENTERPRISES PRIVATE LIMITED
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02006
Register Paper ID - 289779
Title: A STUDY ON IMPACT OF EMPLOYEE MOTIVATION ON EMPLOYEE PERFORMANCE IN RIALTO ENTERPRISES PRIVATE LIMITED
Author Name(s): R. PRATHIBA, S. GRACE PRASANNA
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 24-29
Year: June 2025
Downloads: 187
This study examines how employee motivation affects performance at Rialto Enterprises Pvt. Ltd., a toothbrush manufacturing company. Focusing on both intrinsic and extrinsic factors like rewards, salary, training, promotions, and work environment, the research used a descriptive design and surveyed 110 employees through structured questionnaires. Statistical tools such as correlation, ANOVA, regression, and factor analysis revealed a strong positive link between motivation and performance. Motivated employees showed better time management, teamwork, and commitment, while poor communication and lack of recognition reduced motivation. The study concludes that effective motivational strategies are key to enhancing both individual and organizational performance.
Licence: creative commons attribution 4.0
Employee Motivation, Employee Performance, Intrinsic Motivation, Extrinsic Motivation, Job Satisfaction, Productivity.
Paper Title: A STUDY OF QUALITY OF WORK LIFE OF EMPLOYEES AT CHIDAMBARAM FISHNETS PRIVATE LIMITED
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02005
Register Paper ID - 289780
Title: A STUDY OF QUALITY OF WORK LIFE OF EMPLOYEES AT CHIDAMBARAM FISHNETS PRIVATE LIMITED
Author Name(s): V.PREETHI, MRS.T.UMA BHARATHI
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 19-23
Year: June 2025
Downloads: 171
The study focuses on understanding the quality of work life (QWL) of employees at Chidambaram Fishnets Private Limited in Medavakkam, Chennai. The Primary goal is to assess overall QWL, while secondary goals include identifying influencing factors, analyzing employee satisfaction, and suggesting improvements. Using a descriptive research design, data was collected from 110 employees through questionnaires, and analyzed using percentage analysis, correlation, chi-square, and ANOVA. Results show that job stress significantly affects performance, and employees feel compensation and benefits can be improved. The study suggests that flexible work hours and better employee benefits can enhance QWL and overall employee satisfaction.
Licence: creative commons attribution 4.0
Quality of work life, Job Satisfaction, Employee Satisfaction, Work Life Balance.
Paper Title: A STUDY ON THE EMOTIONAL INTELLIGENCE IMPACT ON THE QUALITY OF HOSPITAL SERVICES WITH SPECIAL REFERENCE TO APOLLO SPECIALITY HOSPITALS, OMR
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02004
Register Paper ID - 289782
Title: A STUDY ON THE EMOTIONAL INTELLIGENCE IMPACT ON THE QUALITY OF HOSPITAL SERVICES WITH SPECIAL REFERENCE TO APOLLO SPECIALITY HOSPITALS, OMR
Author Name(s): S. SOWMIYA, D. BHAVANI
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 15-18
Year: June 2025
Downloads: 176
This study explores the relationship between emotional intelligence (EI) and the quality of hospital services, focusing on Apollo Specialty Hospitals, OMR. Utilizing primary data from 160 respondents and secondary sources, it employs statistical tools such as correlation and ANOVA to analyze how nurses' emotional intelligence influences patient satisfaction and service outcomes. Results indicate that high EI among healthcare workers significantly enhances patient care, communication, and stress management. Recommendations include targeted EI training to improve service quality and employee well-being.
Licence: creative commons attribution 4.0
Emotional Intelligence (EI), Quality of Hospital Services, Apollo Super Specialty Hospital, Self-Awareness, Empathy, Self-Regulation, Motivation, Social Skills
Paper Title: A STUDY ON THE EFFECTS OF WORK STRESS ON EMPLOYEE PRODUCTIVITY IN SUNBURGS INDUSTRIES
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02003
Register Paper ID - 289783
Title: A STUDY ON THE EFFECTS OF WORK STRESS ON EMPLOYEE PRODUCTIVITY IN SUNBURGS INDUSTRIES
Author Name(s): G.SHOBANA, T. UMA BHARATHI
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 10-14
Year: June 2025
Downloads: 169
Workplace stress has become a major concern in modern organizations, significantly affecting employee performance and overall productivity. This research focuses on Sunburgs Industries, Chennai, investigating the correlation between job-related stress and employee output. Using quantitative methods such as questionnaires and statistical tools (Chi-square, ANOVA, Correlation, Regression), the study identifies key stressors like workload, job insecurity, long working hours, and organizational pressure. The findings show that stress moderately impacts productivity and suggest that effective stress management strategies and flexible working conditions can enhance employee well-being and efficiency.
Licence: creative commons attribution 4.0
Work stress, employee productivity, organizational pressure, workload, stress management, Sunburgs Industries.
Paper Title: A STUDY ON WORKPLACE ABSENTEEISM AND ITS EFFECT ON GENZ EMPLOYEE PERFORMANCE IN LIFESTYLE PVT LTD
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02002
Register Paper ID - 289785
Title: A STUDY ON WORKPLACE ABSENTEEISM AND ITS EFFECT ON GENZ EMPLOYEE PERFORMANCE IN LIFESTYLE PVT LTD
Author Name(s): S.VETRIVEL, S. GRACE PRASANNA
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 6-9
Year: June 2025
Downloads: 220
Workplace absenteeism, defined as the failure of employees to report to work as scheduled, poses significant challenges for organizational efficiency and employee performance. This study focuses on Generation Z (Gen Z) employees, examining the factors influencing absenteeism, its impact on individual and team performance, and strategies to mitigate its effects. Through a survey of 120 respondents at Lifestyle Pvt. Ltd. Chennai branches, key findings reveal that personal responsibilities, mental health issues, and work-related stress are primary drivers of absenteeism. This research highlights the importance of flexible work policies, mental health support, and effective leadership in addressing absenteeism and enhancing performance.
Licence: creative commons attribution 4.0
Workplace absenteeism, Gen Z employees, employee performance, mental health, flexible work policies, organizational efficiency
Paper Title: A STUDY ON PERFORMANCE ANALYSIS IN MUTUAL FUND IN PHOENIX CAPITAL, CHENNAI
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRTBD02001
Register Paper ID - 289787
Title: A STUDY ON PERFORMANCE ANALYSIS IN MUTUAL FUND IN PHOENIX CAPITAL, CHENNAI
Author Name(s): K.SUNITHA, DR.D. YUVARAJ
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: 1-5
Year: June 2025
Downloads: 158
This analysis explores the performance and strategic role of large-cap, mid-cap, and small-cap mutual funds, alongside long-term equity and gold trends, to guide effective investment planning. Notable funds such as Nippon India Large Cap, Motilal Oswal Midcap, and Nippon India Small Cap exhibit strong risk-adjusted returns, as indicated by high Sharpe ratios and alpha values. Cost- efficiency, demonstrated by lower expense ratios in funds like ICICI Prudential Bluechip and HDFC Midcap Opportunities, further enhances investor gains. While large-cap funds provide stability, mid and small-cap funds offer higher growth potential, albeit with increased volatility-- necessitating alignment with individual risk profiles. Diversification, including a 10-15% allocation to gold, adds portfolio resilience due to gold's historical performance during economic crises. A disciplined strategy involving Systematic Investment Plans (SIPs), regular portfolio rebalancing, and goal-aligned investing supports sustainable wealth creation over the long term.
Licence: creative commons attribution 4.0
Mutual Funds, Risk-adjusted Return, Sharpe Ratio, Alpha, Diversification
Paper Title: The politics of Otherings and the Clientelist Nexus of state and society relations
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRT25A6286
Register Paper ID - 300044
Title: THE POLITICS OF OTHERINGS AND THE CLIENTELIST NEXUS OF STATE AND SOCIETY RELATIONS
Author Name(s): Dr K M Ziyauddin, Dr Md Afroz
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: j66-j74
Year: June 2025
Downloads: 21
Politics is the art of controlling power and managing public affairs, often framing an enemy to unify a group. Democracy has shifted this focus toward ethical governance, recognizing citizens' equality, though it complicates the political process. Politicians frequently apply 'othering' to create distinctions between groups, thus reinforcing social hierarchies and power imbalances. Additionally, clientelism persists in many political systems, facilitating relationships with emerging groups while undermining democratic values. This study explores the interplay of 'othering' and 'clientelism' in state-society relations through various geopolitical case studies.
Licence: creative commons attribution 4.0
Othering, Clientelism, Political Power, Inclusive Governance, State-Society relations, Political Power
Paper Title: Importance of HRM Practices for Indian MSMEs-An Analysis
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRT25A6285
Register Paper ID - 299883
Title: IMPORTANCE OF HRM PRACTICES FOR INDIAN MSMES-AN ANALYSIS
Author Name(s): Manjappa.R
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: j57-j65
Year: June 2025
Downloads: 23
Due to their moderate labor concentration, micro, small, and medium-sized businesses offer greater options for overhauls per unit of capital. Effective labor force management is necessary in order to offer employment opportunities. Numerous benefits for both the company and human resources would be ensured by the skilled management of human resources under its purview, including steadily rising productivity, preventing accidents, developing sound earnings of guiding principles in effective training of growing morale and profession satisfaction, preventing labor turnover and absenteeism, managing labor indiscipline and effective accusation management, etc. The study aims to investigate the management and effective use of human resources in Micro, Small, and Medium-Sized Enterprises (MSMEs) in India during the country's economic reforms. These reforms allowed for significant changes in the economy's structure, where MSMEs play a significant role. The research will demonstrate human resource management and the dynamics of its development as a crucial strategy in business development by presenting a viewpoint that many economists hold regarding a sense of competitiveness and globalization tendencies. Micro, small, and medium-sized businesses now confront difficulties in their operations, such as the human resources management process, as a result of one such extensive reform. What a step. Nonetheless, it has established a solid foundation for the development of procedures for Macedonia's market economy, which is required for the effective management and use of human resources.
Licence: creative commons attribution 4.0
MSMEs, Labour Turnover, Globaliztion
Paper Title: New Maps in Fuzzy topological Spaces
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRT25A6284
Register Paper ID - 298446
Title: NEW MAPS IN FUZZY TOPOLOGICAL SPACES
Author Name(s): Mahesh K Bhat
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: j51-j56
Year: June 2025
Downloads: 42
The aim of this paper is to introduce a new type of maps called Fuzzy wgr?-irresolute maps,strongly Fuzzy wgr?-continuous maps and study some of these properties
Licence: creative commons attribution 4.0
Fuzzy wgr?-closed-sets,Fuzzy wgr?-open-sets, Fuzzy wgr?-continuous-maps,Fuzzy wgr?-irresolute maps,stronglyFuzzy wgr?-continuous maps.
Paper Title: A Study on Artificial Intelligence Applications in E-Commerce in Karnataka
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRT25A6283
Register Paper ID - 296841
Title: A STUDY ON ARTIFICIAL INTELLIGENCE APPLICATIONS IN E-COMMERCE IN KARNATAKA
Author Name(s): Dr. Thulasi B.V
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: j43-j50
Year: June 2025
Downloads: 56
The rapid advancement of Artificial Intelligence (AI) has transformed the e-commerce sector by enhancing operational efficiency, improving consumer engagement, and enabling data-driven decision-making. In this context, the present study titled *"A Study on Artificial Intelligence Applications in E-Commerce in Karnataka"* examines the role and impact of AI adoption on various aspects of e-commerce performance, with a special focus on consumer perceptions and city-wise differences. The major objective of the study is to analyze how AI applications influence operational efficiency, consumer experience, and sustainability practices in the state's e-commerce sector. The research employed a descriptive methodology, collecting primary data from 250 respondents across five cities in Karnataka (Mysore, Bangalore, Mangalore, Hassan, and Mandya) using a structured questionnaire on a five-point Likert scale. Descriptive statistics, regression analysis, and ANOVA were applied to test the hypotheses. The findings revealed that AI adoption significantly enhances efficiency (? = 0.42, p < 0.000), consumer experience (? = 0.48, p < 0.000), and sustainability (? = 0.21, p = 0.032). Further, ANOVA results indicated notable city-wise differences in adoption and satisfaction, with urban centers reporting higher acceptance and trust. The study concludes that while AI-driven personalization and recommendations strengthen consumer satisfaction, concerns regarding data security remain critical. The research holds importance as it provides actionable insights for businesses and policymakers while highlighting the scope for future research on generative AI and emerging e-commerce models.
Licence: creative commons attribution 4.0
Artificial Intelligence, E-commerce, Consumer Experience, Operational Efficiency, Karnataka
Paper Title: Impact of Artificial Intelligence in Educational Assessments in Karnataka - A Study
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRT25A6282
Register Paper ID - 296840
Title: IMPACT OF ARTIFICIAL INTELLIGENCE IN EDUCATIONAL ASSESSMENTS IN KARNATAKA - A STUDY
Author Name(s): Capt. Dr. M.C. Shivakumar
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: j36-j42
Year: June 2025
Downloads: 56
The integration of Artificial Intelligence (AI) in education has emerged as a transformative approach to enhance assessment accuracy, efficiency, and student learning outcomes. This study investigates the impact of AI on educational assessments in Karnataka, addressing the growing need to understand its effectiveness, adoption, and associated challenges within local academic institutions. The research aims to examine students' and educators' perceptions of AI-driven assessment tools, identify regional and demographic variations in acceptance, and explore ethical considerations influencing implementation. A descriptive research design was adopted, with primary data collected through a structured questionnaire administered to 150 respondents from Mysore, Bangalore, and Hassan. Data were analyzed using descriptive statistics, ANOVA, and regression analysis to identify trends, differences, and relationships between demographic factors and AI perceptions. The findings indicate that AI significantly improves assessment accuracy, reduces evaluation time, and positively influences learning outcomes, while ethical concerns and regional disparities affect adoption levels. Income and city of residence were found to significantly shape respondents' perceptions, and the null hypothesis of no significant impact of AI was rejected. The study highlights the relevance of AI in contemporary education and provides insights for institutions to implement ethical, context-sensitive, and effective AI-based assessment practices.
Licence: creative commons attribution 4.0
Artificial Intelligence, Educational Assessment, Karnataka, Learning Outcomes, Ethical Challenges
Paper Title: Evaluation of Pandit Deendayal Upadhyay's "Philosophical Thoughts - Fourth Purushartha"
Publisher Journal Name: IJCRT
Published Paper ID: - IJCRT25A6281
Register Paper ID - 295132
Title: EVALUATION OF PANDIT DEENDAYAL UPADHYAY'S "PHILOSOPHICAL THOUGHTS - FOURTH PURUSHARTHA"
Author Name(s): Dr. Anil Kumar
Publisher Journal name: IJCRT
Volume: 13
Issue: 6
Pages: j31-j35
Year: June 2025
Downloads: 81
Evaluation of Pandit Deendayal Upadhyay's "Philosophical Thoughts - Fourth Purushartha"
Licence: creative commons attribution 4.0
Evaluation of Pandit Deendayal Upadhyay's "Philosophical Thoughts - Fourth Purushartha"
The International Journal of Creative Research Thoughts (IJCRT) aims to explore advances in research pertaining to applied, theoretical and experimental Technological studies. The goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working in and around the world.
Indexing In Google Scholar, ResearcherID Thomson Reuters, Mendeley : reference manager, Academia.edu, arXiv.org, Research Gate, CiteSeerX, DocStoc, ISSUU, Scribd, and many more International Journal of Creative Research Thoughts (IJCRT) ISSN: 2320-2882 | Impact Factor: 7.97 | 7.97 impact factor and ISSN Approved. Provide DOI and Hard copy of Certificate. Low Open Access Processing Charges. 1500 INR for Indian author & 55$ for foreign International author. Call For Paper (Volume 14 | Issue 1 | Month- January 2026)

