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  IJCRT Search Xplore - Search all paper by Paper Name , Author Name, and Title

Volume 6 | Issue 2

Volume 6 | Issue 2 | Month  
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  Paper Title: DOMINATION IN K-NIL HYPERGRAPH OF IDEALS OF COMMUTATIVE RING

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807312

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807312

  Register Paper ID - 190547

  Title: DOMINATION IN K-NIL HYPERGRAPH OF IDEALS OF COMMUTATIVE RING

  Author Name(s): K. Selvakumar

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 554-561

 Year: APRIL 2018

 Downloads: 1153

 Abstract


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hypergraph, k-nil hypergraph, domination

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  Paper Title: UPPER AND LOWER BOUNDS ON THE CHROMATIC NUMBER OF S (N, M) GRAPHS

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807311

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807311

  Register Paper ID - 190546

  Title: UPPER AND LOWER BOUNDS ON THE CHROMATIC NUMBER OF S (N, M) GRAPHS

  Author Name(s): R. Ganapathy Raman, S.Gayathri

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 550-553

 Year: APRIL 2018

 Downloads: 1158

 Abstract

In this paper we discuss about the lower and upper bounds on Chromatic number of S(n,m) graphs. We have also discussed about the Chromatic number of S(n,m) for n ? 2m+2, odd m ? 3, S(n,2) and S(n,4) graphs. In this paper we discuss about the lower and upper bounds on Chromatic number of S(n,m) graphs. We have also discussed about the Chromatic number of S(n,m) for n ? 2m+2, odd m ? 3, S(n,2) and S(n,4) graphs.


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Lower and Upper bounds, Chromatic number of S(n,m) graphs

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  Paper Title: PREPARATION AND INVESTIGATION ON ELECTRIC IMPEDANCE, MODULUS, AND DIELECTRIC PROPERTIES OF POLYANILINE/MANGANESE DIOXIDE NANOCOMPOSITES

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807310

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807310

  Register Paper ID - 190480

  Title: PREPARATION AND INVESTIGATION ON ELECTRIC IMPEDANCE, MODULUS, AND DIELECTRIC PROPERTIES OF POLYANILINE/MANGANESE DIOXIDE NANOCOMPOSITES

  Author Name(s): S.C.Vella Durai, L.Guru Prasad, E.Kumar, D.Muthuraj, V.Bena Jothy

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 543-547

 Year: APRIL 2018

 Downloads: 1155

 Abstract

Polyaniline/Manganese dioxide (PANI /MnO2) nanocomposites (1 wt %) have been successfully synthesized by in-situ polymeriza-tion method. The PANI/MnO2 nanocomposites were characterized by AC impedance spectroscopy. The impedance spectroscopy was used to analysis their electric impedance, electric modulus, and dielectric behavior. The different temperature impedance, modulus, and dielectric response of the composites were studied in the frequency range of 10 ?Hz to 8 MHz. The electrode process and mass transfer was explained by impedance spectra. The modulus data of nanocomposites were analyzed as a function of frequency at different range of temperature. The doping of MnO2 nanoparticles were changes in the PANI/MnO2 nanocomposites of the dielectric constant and dielectric loss. The relaxation peaks were observed in the frequency dependence of the dielectric loss.


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Modulus, Impedance, Dielectric, Temperature

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  Paper Title: AUTOMORPHISM GROUP OF STRONGLY REGULAR INTEGRAL CIRCULANT GRAPHS

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807309

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807309

  Register Paper ID - 190412

  Title: AUTOMORPHISM GROUP OF STRONGLY REGULAR INTEGRAL CIRCULANT GRAPHS

  Author Name(s): S. Raja

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 539-542

 Year: APRIL 2018

 Downloads: 1154

 Abstract

Let , the finite cyclic group of order . Assume that and . The Circulant graph G= Cir (n, S) is the undirected graph having the vertex set V(G)= and edge set E(G)= a-b S}. In this paper, we deal with the automorphism group of strongly regular integral circulant graphs. We determine the size and the structure of the automorphism group of the certain integral circulant graphs.


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Cayley graphs, Integral circulant graph, automorphism.

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  Paper Title: AN EVALUATION ON THE EFFECTIVENESS OF SCIENCE COMMUNICATION THROUGH EDUCATIONAL RADIO

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807308

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807308

  Register Paper ID - 188217

  Title: AN EVALUATION ON THE EFFECTIVENESS OF SCIENCE COMMUNICATION THROUGH EDUCATIONAL RADIO

  Author Name(s): Dr. Jayaprakash D

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 531-538

 Year: April 2018

 Downloads: 1160

 Abstract

In developing as well as developed countries, science plays a great role for social welfare and empowerment. Of all the media, radio is an effective medium to reach the masses. This is because even illiterates can use this medium, especially in a developing country like India. Gyan Vani make efforts in imparting scientific temper. The present study assesses the perceptions of the radio listeners about the potentiality of the radio to provide science programmes in an effective way in the urban areas. The study explores the broadcasting intensity of the science programmes across radio stations operating in Chennai. In the same line, effectiveness and use of the programme is examined. The study also examines the prospective use of radio in communicating the science programmes and the extent that radio has made effective contribution to the public understanding of science in the study area.


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Keywords: Nature of Science; Society; Public Engagement; Public Understanding of Science; Indian Women

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  Paper Title: A CASE STUDY ON CURRENT IMPLEMENTATION OF ICT IN ARTS & SCIENCE COLLEGES IN COIMBATORE

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807307

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807307

  Register Paper ID - 185080

  Title: A CASE STUDY ON CURRENT IMPLEMENTATION OF ICT IN ARTS & SCIENCE COLLEGES IN COIMBATORE

  Author Name(s): Dr. A. MOHANASUNDARAM, P. Nithya Priya

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 523-530

 Year: April 2018

 Downloads: 1152

 Abstract


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Teaching,learning,teacher,implementation

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  Paper Title: IN-SERVICE TEACHER TRAINEE’S PERCEPTION TOWARDS ROLE OF DIETS IN ENHANCING KNOWLEDGE AND SKILLS AMONG ELEMENTARY SCHOOL TEACHERS OF UPPER ASSAM

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807306

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807306

  Register Paper ID - 189463

  Title: IN-SERVICE TEACHER TRAINEE’S PERCEPTION TOWARDS ROLE OF DIETS IN ENHANCING KNOWLEDGE AND SKILLS AMONG ELEMENTARY SCHOOL TEACHERS OF UPPER ASSAM

  Author Name(s): MRS. KILUMONI CHUTIA, DR. C.SIVA SANKAR

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 505-522

 Year: April 2018

 Downloads: 1157

 Abstract


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DIETs, Perception, Knowledge, Skills, Trainees, Teachers, Upper Assam.

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  Paper Title: A SHORT MORAL ANALYSIS OF EUTHANASIA: KANTIAN AND INDIAN

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807305

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807305

  Register Paper ID - 190535

  Title: A SHORT MORAL ANALYSIS OF EUTHANASIA: KANTIAN AND INDIAN

  Author Name(s): Dr. Bijay Kumar Sarkar

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 501-504

 Year: April 2018

 Downloads: 1225

 Abstract


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PAS, Maxim, Categorical approach,Prayopoveshan, Karmafalavada, Non-Violence

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  Paper Title: FULL-SWING FAULT TOLARENCE SRAM ARCHITECTURE BASED ON MARCH TEST

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807304

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807304

  Register Paper ID - 190489

  Title: FULL-SWING FAULT TOLARENCE SRAM ARCHITECTURE BASED ON MARCH TEST

  Author Name(s): THOTA BALACHANDRA REDDY, N.V. RAGHAVA SWAMY

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 497-500

 Year: April 2018

 Downloads: 1139

 Abstract

In system on chips, both fault diagnosis and semiconductor random access memories are used to increase the density and dominant portion of embedded memories. In order to improve the product quality, reliability and yield the manufacturing defects should be detected, diagnosed and located. The Memory defects of system of chip can be modelled as stuck-at, coupling, transition, address decoder, and pattern-sensitive faults. Basically, in industries memory fault models and March test algorithms are used to simulate and test the chip. At last in this paper we discuss about the March test algorithm to increase speed of memory.


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Random Access Memory (RAM), System-on-Chip (SOC), Stuck-at Faults, Coupling Faults, Transition Faults, Address Decoder Faults, Pattern-Sensitive Faults, March Test Algorithm.

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  Paper Title: NEURO OPTICS IN CONTEMPORARY MARKETING

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807303

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807303

  Register Paper ID - 190460

  Title: NEURO OPTICS IN CONTEMPORARY MARKETING

  Author Name(s): Prof B. Asokumar , Mr Praveen Prasath A

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 491-496

 Year: APRIL 2018

 Downloads: 1161

 Abstract

Colors have association with the origin of living things on this earth planet. Human senses are fundamental to the human species and play a critical role in our understanding of the world. This research study is an outcome of review of various research studies in human physiology, psychology and social anthropology. Among various senses, the sight has been considered as the most influential input for perception based behavioral outcome. This study also recognizes the interactive dynamics between color and human behavior, culture, gender, emotions and health. The output of the study has brought out the leverage that the marketers have on color as the input for customer acceptance and adoption at various levels of decision making process. The study has brought out the cross cultural connotations of colors which need greater attention on the part of global brands and markets. It opens the avenues for further research in the area of transforming consumer behavior through colors. Most of the revelations in the paper are by reviewing the research studies carried out across the globe.


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Color, Marketing, Color and Moods, Color and behavior, Consumer behavior, marketing, Perceptions, influence of color

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  Paper Title: STUDY OF IMPACT OF PERCEIVED RISK ON ONLINE IMPULSE BUYING TENDENCY IN THE CONSUMER MARKET OF INDIA

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807302

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807302

  Register Paper ID - 190459

  Title: STUDY OF IMPACT OF PERCEIVED RISK ON ONLINE IMPULSE BUYING TENDENCY IN THE CONSUMER MARKET OF INDIA

  Author Name(s): Ms.R.Bargavi, , Dr.K.Suresh Kumar

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 483-490

 Year: APRIL 2018

 Downloads: 1153

 Abstract

The purpose of this paper was to investigate influence of perceived chance (financial chance, product chance, convenience chance and non-delivery chance) on online impulse buying tendency. Web-based survey was conducted for data collection using online questionnaire distributed through stratified random sampling technique from online consumers of India. A total of 200 valid responses were gathered and the data was analyzed by using SPSS software and demographic statistics, correlation and regression tests. The proposed hypotheses were confirmed through data analysis results. Overall perceived chance, financial chance and product chance were found to have a moderately negative association with online impulse buying tendency whereas convenience chance and non-delivery chance had negative but weaker association with online impulse buying tendency.


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Online buying tendency, perceived chance, product chance, financial chance, convenience chance, non-delivery chance, online consumer behavior.

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  Paper Title: A STUDY ON THE EFFECTIVENESS OF CLEARANCE AND REMITTANCE SYSTEMS AT BNP PARIBAS, CHENNAI.

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807301

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807301

  Register Paper ID - 190458

  Title: A STUDY ON THE EFFECTIVENESS OF CLEARANCE AND REMITTANCE SYSTEMS AT BNP PARIBAS, CHENNAI.

  Author Name(s): Ms. V. Revathi

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 478-482

 Year: APRIL 2018

 Downloads: 1152

 Abstract

In the recent past, the Indian banking sector has undergone significant developments and investments. In this sector, there are huge opportunities and numerous challenges. Money laundering is a growing menace and it not only poses serious threat to the stability and integrity of the financial system but also to the sovereignty and safety of nations worldwide. In the coming days, challenges before banks would primarily lie in saving themselves from the growing threat of money laundering. The primary objective of the study was to determine the effectiveness of clearance and remittance systems at BNP Paribas Chennai and the secondary objectives were to compute and analyze the quantum of inward and outward clearances and remittances over a year, to identify and analyze the number of delayed inward and outward clearances and remittances over a year, to diagnose the causes of delay in inward and outward clearances and remittances, to provide suggestions to overcome the causes of the delay, to compute and analyze the quantum of inward and outward clearances and remittances over a year, to provide suggestions to overcome the causes of the delay and to understand the modes operandi of clearing and remittance system. The study reveals that the effectiveness of the clearance and remittance systems at BNP Paribas Chennai is good however it is suggested that the bank take steps to promote electronic fund transfers (ECS, RTGS and NEFT) among its clients, in order to improve efficiency and make transactions 100% effective.


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ECS, RTGS, NEFT

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  Paper Title: CUSTOMERS PREFERENCE TOWARDS ONLINE SHOPPING

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807300

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807300

  Register Paper ID - 190457

  Title: CUSTOMERS PREFERENCE TOWARDS ONLINE SHOPPING

  Author Name(s): Mrs. R. Kavitha, , Dr. Inbalakshmi

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 473-477

 Year: APRIL 2018

 Downloads: 2363

 Abstract


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Online shopping, Customer Preference, ANOVA, Descriptive Statistics

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  Paper Title: Factors Influencing Customers’ Preference Towards Online Shopping with Special Reference to College Students

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807299

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807299

  Register Paper ID - 190455

  Title: FACTORS INFLUENCING CUSTOMERS’ PREFERENCE TOWARDS ONLINE SHOPPING WITH SPECIAL REFERENCE TO COLLEGE STUDENTS

  Author Name(s): M.Reni Prishka, Dr.M.Inbalakshmi

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 467-472

 Year: APRIL 2018

 Downloads: 1237

 Abstract

E-commerce has shown tremendous growth in the past few years with the growing use of internet and information technology. This revolutionary growth in the field of e-commerce has led to the rise of online shopping. Based on the past studies, it was found that factors like innumberable growth of shopping sites, Easy to navigate, Convenience, Price, Range of products delivery, Packing, Payment options, User experience etc. influence the preference of the customers towards online shopping. The present study is aimed at studying the factors that influence the college students to shop through online. The researcher has collected the required primary data from 100 female respondent from the colleges located in Dindigul town by using a structured questionnaire. Convenient sampling method is adopted to select the sample. The secondary data have been collected from journals, magazines, newspapers and books. The collected data have been analysed with various statistical tools like Simple Percentage Analysis and Chi Square. The study is limited to 10 shopping sites which are popular in the industry


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Online shopping, Simple Percentage Analysis, Chi-square.

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  Paper Title: A STUDY ON MANAGERIAL EFFECTIVENESS ON MANUFACTURING COMPANIES

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807298

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807298

  Register Paper ID - 190452

  Title: A STUDY ON MANAGERIAL EFFECTIVENESS ON MANUFACTURING COMPANIES

  Author Name(s): M.Manoj kumar

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 461-466

 Year: APRIL 2018

 Downloads: 1197

 Abstract

Managerial effectiveness can be described in terms of effectiveness standards, effectiveness areas and effectiveness objectives. The success of effectiveness is based upon the output associated with respect to the type of the company and the type of product manufactured. Managerial effectiveness can be broken down into many sub areas. In other words effectiveness areas can be subdivided into effective standards. These standards when made more specific they are called objectives. For every organization objectives need to be achieved with a time span. If not the organization becomes ineffective and inefficient. Managerial effectiveness is generally measured by comparing the actual standards and achieved standard. This research paper contains 90 respondents and this paper aims to throw light on managerial effectiveness on manufacturing companies.


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Managerial effectiveness, manufacturingcompany

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  Paper Title: FUNCTIONAL AREAS IN BUSINESS MANAGEMENT SOME ETHICAL ISSUES IN MARKETING AND ADVERTISEMENT & IN HUMAN RESOURCE MANAGEMENT

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807297

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807297

  Register Paper ID - 190450

  Title: FUNCTIONAL AREAS IN BUSINESS MANAGEMENT SOME ETHICAL ISSUES IN MARKETING AND ADVERTISEMENT & IN HUMAN RESOURCE MANAGEMENT

  Author Name(s): Dr.TK.Sivaramakrishnan

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 454-460

 Year: APRIL 2018

 Downloads: 1307

 Abstract

The functional areas in business management are concerned with the practical application of management principles in different fields of day-to-day business activities. These areas are human resource management, advertisement,. marketing, finance, information technology, and so on. In all such activities, cognitive ethical principles need to be followed. The general ethical principles that these areas are supposed to apply are: justice and fairness in all dealings, producing good consequences to individuals and society, no harm or injury to any individual, respect towards individuals, obeying of certain categorical imperatives, respect for individual rights including human rights and creation of common good or social welfare.


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Business Management, Ethical principles

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  Paper Title: “AN ANALYSIS ON INNOVATIONS IN BUSINESS AND MANAGEMENT – WITH RESPECT TO THE CORPORATE GOVERNANCE OF INDIAN INDUSTRIES”

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807296

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807296

  Register Paper ID - 190447

  Title: “AN ANALYSIS ON INNOVATIONS IN BUSINESS AND MANAGEMENT – WITH RESPECT TO THE CORPORATE GOVERNANCE OF INDIAN INDUSTRIES”

  Author Name(s): Dr.Rajesh.V

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 444-453

 Year: APRIL 2018

 Downloads: 1154

 Abstract

The future of any corporation is decided by their core value system. Establishing such value system from the top level to the bottom level management is not so easy. The primary job of the leaders is to create such value system and significant toil of followers is to maintain such value systems and if possible to add some more value to the system. Corporate Governance refers to the way in which companies are governed and to what purpose. It is concerned with practices and procedures, in which the companies are running to make the best use of available resources, remain focus to achieve the company objective and to maximize the wealth of the shareholders


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Corporate Governance, shareholders

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  Paper Title: A STUDY ON COMMUTERS SATISFACTION FOR PLATFORM SERVICES IN CHENNAI METRO RAIL LTD

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807295

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807295

  Register Paper ID - 190443

  Title: A STUDY ON COMMUTERS SATISFACTION FOR PLATFORM SERVICES IN CHENNAI METRO RAIL LTD

  Author Name(s): Dr.R.SATISH, Dr.G.DILEEP

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 436-443

 Year: APRIL 2018

 Downloads: 1274

 Abstract

The present study is an attempt to measure the satisfaction level of commuters of Chennai Metro for platform services as it is the first service encounter between commuters and Chennai Metro. Platform services are associated with tangible platform amenities and several other facilities available on the platform. In this study total 550 samples were taken from different metro stations using convenience sampling due to easy accessibility and affordability. Non disguised structured questionnaire was used as an instrument for collecting the data and 5 point likert scale was used for measuring the responses of respondents. The data was analysed by using SPSS statistical software and statistical tools such as cronbach alpha test, Descriptive Statistics, Chi square test was administered for processing of the data. The result of the study reveals that there is significant and linear relationship between Platform services satisfaction of commuters and variables causing satisfaction of passengers for Platform services. It was also found from the study that demographic variables play significant role in determining satisfaction level of customers.


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commuters, platform service , service quality, customer satisfaction

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  Paper Title: A STUDY ON THE CUSTOMER LEVEL OF SATISFACTION TOWARDS CAFÉ COFFEE DAY PRODUCT AND SERVICE IN CHENNAI

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807294

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807294

  Register Paper ID - 190439

  Title: A STUDY ON THE CUSTOMER LEVEL OF SATISFACTION TOWARDS CAFÉ COFFEE DAY PRODUCT AND SERVICE IN CHENNAI

  Author Name(s): Dr.P.Raman

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 430-435

 Year: APRIL 2018

 Downloads: 2512

 Abstract

The study of Customer satisfaction, a term frequently used in marketing, is a measure of how products and services supplied by a company meet or surpass customer expectation. The topic of the study is to know the customer level of satisfaction towards café coffee day product and service in Chennai. The main aim of the study is about consumer’s perception towards café coffee day product and service and their evaluation of the process by which the service was performed. Improving product and service at café coffee day are among the most critical way. The marketing profession has a vital responsibility for understanding the service improvement and applying them to marketing processes. There are many components which influence consumer behaviour namely: cultural, social, personal and psychological. These characteristics cannot be controlled by the companies; therefore, a need to assess these elements in order to create an effective marketing plan. According to the findings of this research, it is found that all of the customers expected to get the high service quality and it could not be able to overlook the relate factors such as the customer satisfaction and the customer expectancy. All of the mention factors should be well organized and tried to keep on the development. Furthermore, executive and marketing people can enhance more effectiveness of consumers need, increase customers and make more market share in this segmentation by concentrate to the relate factors. The objective of this strategy is getting through the more consumers’ need. The methodology has been followed on the bases of qualitative research. The secondary research is done to refine the objectives and for the further enquiries. The sample size was determined by conducting a pilot study of 30 samples and based on the pilot study of the sample size was determined as 150 the research design followed for the study is descriptive research for the information was collected through on questionnaire distribution to the customers of café coffee day outlets in Chennai. A statistical tool used was ANOVA, Chi-square, Interval estimation, weighted average method and correlation are used for data analysis. Suggested that the need to focus on where a customer feels dis-satisfaction towards usage of the product and service at café coffee day.


Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Attitude, loyalty, Customer satisfaction, Service quality

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Creative Commons Attribution 4.0 and The Open Definition

  Paper Title: QUALITY OF WORKLIFE OF EMPLOYEES IN A MANUFACTURING ORGANISATION IN CHENNAI

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT1807293

  Your Paper Publication Details:

  Published Paper ID: - IJCRT1807293

  Register Paper ID - 190437

  Title: QUALITY OF WORKLIFE OF EMPLOYEES IN A MANUFACTURING ORGANISATION IN CHENNAI

  Author Name(s): Asst Professor

 Publisher Journal name: IJCRT

 Volume: 6

 Issue: 2

 Pages: 421-429

 Year: APRIL 2018

 Downloads: 1171

 Abstract


Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Quality of Work life, Job satisfaction, Productivity

  License

Creative Commons Attribution 4.0 and The Open Definition



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About IJCRT

The International Journal of Creative Research Thoughts (IJCRT) aims to explore advances in research pertaining to applied, theoretical and experimental Technological studies. The goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working in and around the world.


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International Journal of Creative Research Thoughts (IJCRT)
ISSN: 2320-2882 | Impact Factor: 7.97 | 7.97 impact factor and ISSN Approved.
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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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