Volume 11 | Issue 10

 Abstract

Watermelon (Citrullus lantanas) is a nourishing and popular fruit in the world. Watermelon is grown in favourable climates from tropical to temperate regions worldwide belong to the family Cucurbitaceae. Watermelon contains phytochemicals such as polyphenols, flavonoids, stilbenes/lignans, and is rich source of carotenoids, lycopene. Watermelon contains cucurbitacin E which is anti-inflammatory phytonutrient and amino acids such as L-arginine and citrulline. It is the major source of vitamin C and vitamin A. In the nutritional composition of watermelon includes carbohydrates, sugar, soluble and insoluble fibres. Moreover, is contains good amount of potassium and magnesium. Watermelon by-products which can be produced such as juice, smoothies, dips, seed oils, medicines, ethanol etc., consumption of watermelons imparts various health benefits such as chemical components of watermelon enhance its capacity to scavenge the low-density lipoprotein (LDL) and high-density lipoprotein (HDL) in a cell membrane. A plethora of evidence shows that it can be effective for weight loss. Several epidemiological studies showed it has phytochemicals that can reduce risk of Cardio Vascular Disease (CVD) aging related ailments, obesity, diabetes, ulcers, and various types of cancers. Watermelon pomace is reported to be a concentrated source of lycopene as compared to the juice. This review shows up to date information on nutritional and Phytochemical constituents of watermelon, its wastage and by products and different methods used for dehydration, extraction and analysis of its chemical constituents. Citrullus lanatus has been reportedly used widely in traditional herbal medicine. The leaves of Citrullus lanatus is analgesic, anti-inflammatory, mosquitocidal, gonorrhoea and anti-microbial property. The fruits of Citrullus lanatus are eaten as a febrifuge when fully ripe or even when almost putrid. The fruit is used as a diuretic, anti-cancer, for treatment of high BP, antiviral and is effective in the treatment of dropsy and renal stones. The seed is also a good vermifuge and has a hypotensive action. It is demulcent, pectoral and tonic. It is sometimes used in the treatment of the urinary tract infections as well as bed wetting. The root is purgative and in high dose it can also serve as emetic. Fatty oil in the seed, as well as aqueous or alcoholic extracts, had been reported to paralyze tapeworms and roundworms. The seed oil has an anthelmintic action which is better than that of pumpkin seed oil.

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HISTORY, MEDICINAL USES, AIMS AND OBJECTS ,IMPORTANT'S ALL ABOUT CITRULLUS LANATUS [WATERMELON]

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This study has been undertaken to investigate the determinants of purchasing, a common phenomenon in the modern marketing world. A sample of 78 girls was selected on the basis of stratified random sampling methods as respondents. The result of the analysis showed that consumers have different preferences for cosmetics. The results of the marketing strategies and promotional methods try to change consumer decision-making through buying. The results and implications are useful for future research. The present paper aims to focus on the consumer preference for cosmetics among college girls in the district of Bangalore. The results of the analysis showed that consumers have different preferences for cosmetics.

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Brand quality, purchase decision, post purchase behavior, buying behavior.

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The article discusses the concept of Geographical Indication (GI) tags and their significance in protecting products with specific regional qualities and heritage. It mentions that products with GI tags often carry a logo or label indicating their protected status. The article provides examples of GI-tagged products from various countries, including India's Basmati rice controversy with Pakistan. It explains the importance of GI tags in preserving cultural heritage and supporting local communities. The article also highlights the identification of GI tags in India, where a specific logo including "GI" and product details is used. If any duplicate GI tags are suspected, individuals can report them to the relevant authorities in India for investigation and possible action. Overall, the article emphasizes the importance of GI tags in safeguarding the uniqueness of products tied to specific regions and protecting their reputation. It also addresses concerns related to potential infringements and the role of authorities in addressing them.

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Geographical indicators, India, Trade, Protection, Products, Heritage, Basmati rice

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Tridax procumbens is plant used majority in indian traditional medicine the plant in native of tropical America and neutralized in tropical Africa, Asia and Austalia, It has been extensively used in indian traditional medicine for wound healing, as Anticoagulant,in fungal infection,in diarrhea and dysentery, as antioxidant, antimicrobial, anti-inflammatory and immunomodulatory, mosquitocidal.The medicinal plant are high rich sources of natural remedies to treate pathogenic and other diseases, plant Tridax procumbent belongs to family Asteraceae one off. Resident person recognized as "Ghamara",in English generally called "coat button"and is distributed for Bhringraj" by some of practioners of Ayurveda. Tridax procumben is the maximum valued drug which is recycled in multiple research involved in Ayurveda literature.still there is dert in studies on isolation charectarization an evalution of active principle form the extract .this current review article gives compressive information about the Tridax procumbent taxon

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Tridax Procumben, morphology, geographical distribution phytoconstituent pharmalogical activity Antioxident, Antiinflammatory, Wound healing Antifungal activity, Antidiabeties, Antimicrobial, Antihpertensive, Mosquitocidal

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Criminal investigations in the field of forensic science continue to be built around the unmistakable identification of individuals through the study of latent fingerprints. This study has traditionally been restricted to porous surfaces because such materials' natural properties make it easier to see and analyze fingerprint residue. But non-porous surfaces like glass, metal, and plastic have long baffled forensic specialists and investigators, making the production of latent prints dependent on cutting-edge and reliable techniques. The goal of developing latent prints on non-porous surfaces has received fresh life in recent years thanks to the inclusion of novel methods and materials in the forensic toolbox. Among these innovative methods, the use of walnut shell fly ash, a byproduct of the combustion of walnut shells, has drawn substantial attention for it. It offers the possibility of a long-lasting, affordable, and economical technique for latent fingerprint creation on non-porous surfaces.

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Latent Fingerprints, Non-porous surface, Development, Walnut shell, Fly ash

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Changes in wetland habitat can alter the dynamics of waterbird populations. Investigated the effect of hydrological and dependant variable on the population of waterbird in Thattekkad Bird Sanctuary. Generalized linear mixed models were used to determine the effect of hydrological and dependant variable on water bird number. The research findings unambiguously point to the variations in the avian strength as some very vulnerable species perish and new species emerge owing to the fluctuation A scientific version of the existing wetlands management plan is urgently required by incorporating new rules and regulations for tackling the current problems and ecological crisis affecting the wetlands. Such a step can go a long way towards ensuring the habitat requirements of endemic macrophytes, macroinvertebrates, fish and birds. This research and observations have revealed that preservation of temporal and spatial habitat preference of endemic species must be given a higher priority for maintaining the species diversity and for erecting a bulwark against survival problems and threats of extinction.

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Thattekkad Bird Sanctuary, Dependant variables, hydrology, water birds

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Creative Commons Attribution 4.0 and The Open Definition

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cpmpresive strength, expansive soil, bottam ash

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This study set out to directly compress sphere aggregates of BCS class-II drug in order to create a tablet with increased processability. Clarithromycin By applying the crystallo-Coagglomeration approach and the PVP K-30 composed of polymers solution, spherical agglomerates were created. Acetone worked well as a solvent, water served as an antisolvent for the clarithromycin, and dichloromethane served as a binding liquid for the agglomeration process. Based on the findings of in-vitro drug release experiments on particle size and solubility, an optimized formulation was chosen. Compared to pure medication, formulation batches show improved dissolving behaviour. Due to size expansion and spherical shape, it was possible to notice a considerable improvement in micromeritics properties, which indicated a change in crystal habit. The spherical agglomeration is prepared in large part by determining the processing conditions Using clarithromycin and an appropriate solution to change the material's characteristics to allow for direct compression

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Clarithromycin; Spherical Agglomerates; Crystallo- conglomeration technique; PVP K-30

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Internet became more powerful and basic tool for every person's need and the way people work. By integrating various online information management tools using Internet, various innovative companies have set up systems for taking customer orders, facilitate making of payments, customer service, collection of marketing data, and online feedback respectively. These activities have collectively known as e-commerce or Internet commerce. Online shopping made so easy for everyone with their product variations and simple way to buy things. An attempt has been made to critically examine various corporate and business level strategies of two big e-tailers and those are Flipkart and Amazon. E-commerce market of India is showing tremendous growth from the last couple of years and was expected to become the second-largest e-commerce market in the world by 2034.

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A COMPARATIVE STUDY IN E-COMMERCE WEBSITES FLIPKART AND AMAZON

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From the years, scientists have practiced to describe disorders caused by genetic and environmental factors. The function of epigenetics in human diseases has been examined from years ago. This review describes the effect of epigenetics on human by various methods. Epigenetics play an important role in evaluation and activity of natural immunity. The various effects such as diet obesity, physical activity, alcohol consumption, environmental pollutants, psychological stress are responsible for epigenetics. Epigenetics is also refer as epigenomics.Epigentics control the gene expression by the cross talk of various epigenetic mechanism Such as DNA methylation ( a stabilized alteration) ,Histone changes ( which regulate reversibility),chromatic composition change and untranslated RNA,Each mechanism works in various way to control gene expression. The some of above mechanism could be convey to next generations.

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Effect of epigenetics on human by various methods

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The Nartananirnaya is regarded as the most prominent and essential text written in Sanskrit by Pandarika Vitthala in the late 16th Century. The major subject of Nartananirnaya is dancing and the description of the dance forms explained in the text acts as a source for revisiting the history of Indian dance and music [1]. Pandarika Vitthala covers many dance forms of various areas within India that were prevalent at his time.The author states about the regions of India where the particular style developed, the language of the songs, methods of communication and also gives specific details about dance forms practiced in a region. Pandarika Vitthala, a multifaceted artist, researcher, and writer, had the chance to observe and engage with both the various regional traditions of India and more modern customs imported from Persia.It also served as a textual authority and a theoretical foundation for subsequent discussions of the theory and practice of music and dance.This study provides an insight into the factors determining dance mentioned by Pandarika Vitthala in his work Nartananirnaya. An increasing order of importance in specifying the qualities and characteristics of the determinants of dance has been followed by the author which is a unique method of representation.

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Dance, Music, Cymbal, Mridangam, Singer, Dancer, Nartananirnaya.

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Hypertension by definition, a persistently taking off pulse outperforming 140 more than 90 mmHg - a systolic tension over 140 or a diastolic strain over 90.Worldwide, hypertension is one of the most widely recognized ways of life illnesses today. As per information introduced in 2018 at the 70th yearly meeting of the Cardiological Society of India (CSI), one in each five youthful grown-ups in India today has hypertension, or hypertension.Most individuals with hypertension live with the fantasy that high BP is a long lasting illness while the truth of the matter is that it is a way of life sickness and not a deep rooted infection. Hypertension frequently isn't viewed as the offender until a serious clinical issue shows up. It is a risky sickness by its own doing, nonetheless, with various difficulties. Hypertension can forever harm the eyes, lungs, heart, or kidneys. Harmful (i.e., exceptionally raised) circulatory strain is lethal: without treatment less than 10% of individuals with threatening hypertension get by for more than 1-2 years. Lifestyle changes play a significant part to play in the counteraction and the executives of hypertension and related cardiovascular illness and in the decrease of prerequisites for antihypertensive medication treatment. Thus, the right way of life changes to turn around it is the need of great importance.

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Hypertension, Lifestyle changes, Cardiovascular, Disease.

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In today's world smart phone has become an important part of life. Number of smart phone users have increased dramatically as it has become more affordable. The development of digital payment in India is anticipated to be driven by digital service providers. Digital payment system has remarkable momentum particularly after demonetization in India. The government in India is taking various steps for effective utilization of digital payment platform to wipe out corruption & black money from the economy. Cashless economy in India is a mission propelled by Government of India driven by Prime Minister Shri. Narendra Modi .the nation left upon this move to a cashless economy when the administration made the progressive stride of demonetization of old money notes on Nov, 08, 2016. Players like Paytm, Phone pay, Google pay ( G-pay) , Amazon pay , UPI , BHIM ,etc have taken Charge towards the payment system. There are currently about 25 mobile wallet payment gateways in INDIA out of which few payment system gateways are licensed by RBI as payment bank. This study aims to test the conceptual model of consumers' intention and satisfaction towards mobile wallets. ANOVA and descriptive analysis are used to test the relationship among several dimensions such as age and satisfaction level towards m wallets and age and cybercrimes etc. The study explains the effectiveness of m wallets to understand the behavior. The result show significant association between consumers' perception, preference, usage and satisfaction. The data was collected with a questionnaire on variables perception, preference, usage, and Satisfaction. Findings of this study show a strong relation between customer's perception, preference and satisfaction of mobile wallet users. Result also shows the impact of customer's perception, satisfaction and preference on the usage rate of mobile wallets in India. We have collected responses from the various regions in Ahmedabad.

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E-payment, M-wallet, Digital wallet, Digital Payment

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The purpose of the study was to find out the effects of yogic exercises and aerobic exercises on selected physical, variables namely speed, muscular endurance, explosive power, and cardio respiratory endurance. The study has carried out and well designed to help to the practitioners in develop their personality factors. In this study the researcher has selected yogic and aerobic exercise training that is having more effect on physical, variables

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yogic exercises, aerobic exercises and physical activity

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Universal relevance signifies the capacity of an idea or story to tap into shared human experiences, emotions, and values that transcend the boundaries of time and place. This comparative study explores the universal relevance of two emotionally resonant narratives, "The Blue Umbrella" is a novella by Ruskin Bond and "The Little Match Girl" is a short story by Hans Christian Andersen. Despite their distinct cultural and temporal origins, these stories encompass common thematic elements that deeply connect with readers on a universal level. Through a comparative analysis, we delve into the human condition, shared emotions, and enduring themes such as empathy, desire, moral growth, and the resilience of the human spirit. Both narratives serve as poignant reminders of the significance of caring for those in need, promoting empathy and fostering social awareness that transcends cultural boundaries. This essay underscores how these stories address fundamental aspects of the human experience, rendering them universally relevant and emotionally compelling to readers from diverse cultural backgrounds.

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children's literature, universal relevance, Psychoanalysis, desire, pleasure principle, repression, Sigmund Freud, emotional resonance, comparative analysis, literary analysis, child protagonists, moral growth, emotional impact, defence mechanisms, cross cultural appeal, nostalgic fiction, character development, The Human Condition, Children's Literature Evolution, education Through Literature, Imagination and Creativity, Multifaceted Landscape, Cultural Boundaries, Childhood Memories,

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Devadasi system was a complex institution with religious, cultural, and social dimensions. It played a significant role in the history of India but eventually faced criticism for its exploitation of women. Efforts have been made to eradicate the system and provide support for women who were once a part of it, while preserving the rich cultural heritage associated with Devadasis. Devadasi is a name given to a girl 'dedicated' to a deity in a temple for worship and service of the deity for the rest of her life. This was prominent in southern and parts of western India. The dedication of the girl takes place in a ceremony similar to marriage and is called 'pottukattu'. The practice often leads to the trafficking and forced prostitution of young girls. Despite being outlawed in 1988, the system continuous to persist in certain pockets of the country. It is crucial for society to work collectively to end the Devadasi system. The empowerment and protection of women and girls across India. In this article, we have discussed the origin and background of this practice, and its various prospects.

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Devadasi, Religious, Cultural, Traditional

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The current study used a hybrid research style that combines desk-based and field-based techniques to validate the conclusions and provide a comprehensive review of how the Swachh Bharat Mission has influenced waste pickers' earning potential and quality of life. The study concentrated on urban areas, specifically Alwal, Venkatapurum, and Macha Bollarum, which are all part of Hyderabad's Alwal municipality. A sample size of 120 waste pickers was selected from the current study to evaluate the goals. The Clean Indian Mission gave waste pickers a way to improve their earning potential and, as a result, their socioeconomic standing. According to the study, waste collection, sorting, and transportation is a challenging task that necessitates competence and patience Furthermore, because they view waste as gold, waste pickers take pride in their line of work. Despite the fact that the Swachh Bharat Mission is not intended to provide employment for garbage pickers. The Swachh Bharat Abhiyan's primary goals are to make Indian cities clean and to attain the zero-waste target. According to the report, the Clean Indian Mission offered waste pickers with an opportunity to boost their earning potential and, as a result, their socioeconomic position. The Mission provided the opportunity for waste pickers to learn the skill to drive auto tippers. One of the things the Clean Indian Mission introduced was a competitive atmosphere, which drove every municipality to improve and offer new techniques to solid waste management, and thus be in constant rivalry to do better than the other municipality.

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Waste Picker, Clean India Mission, Solid Waste Management, Door-to- Door, Skill

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Researchers throughout the previous studies have tried to overview the relationship between bilingualism and intelligence. They tried to sort out the puzzle that does bilingualism enhance cognitive development or do more intellectually gifted children become highly proficient bilinguals. In order to overcome these flaws in the previous studies, we have reviewed the extensive literature and reached the conclusion that the previous studies showed negative results because of the methodological shortcomings. Despite, these flaws, the positive consequences show what is possible with balanced bilinguals under positive circumstances and this line of research merits further attention.

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Bilingualism, Intelligence, Cognitive development

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Abstract This study investigates the intricate interplay among corporate governance, management ownership, and capital structure in the context of Indian companies. It reveals that effective corporate governance is pivotal in enhancing financial performance and ethical standards. Management ownership aligns management interests with those of shareholders, influencing strategic decision-making. Furthermore, capital structure decisions are not solely financially driven but are also influenced by governance norms. These findings emphasize the significance of balancing ownership concentration and integrating governance principles into financial strategies. This research underscores the global relevance of corporate governance and its profound impact on financial outcomes, providing valuable insights for businesses worldwide.

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Corporate governance, Management ownership, Capital structure, Indian Companies

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The current study evaluated four different solvent compositions for their proportional ability to extract total phenolic, total flavonoid, and total tannin (TF and TT) components from the peels of kiwis (Actinidia Deliciosa Planch), as well as to profile the composition of these plant by-products and to measure their antioxidant, antimicrobial, and anticancer activities. Chemical studies revealed that the content of moisture, protein, crude fat, total carbs, and ash was 85.27% of fresh weight, 12.62, 3.70, 76.92, and 6.50% of dry weight, respectively. Kiwifruit is widely known for its ability to combat digestive difficulties, cardiovascular illnesses, skin health, diabetes, inflammation, and microbial activity, among other things, making it ideally suited for therapeutic interventions.

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Creative Commons Attribution 4.0 and The Open Definition

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Kiwifruit, Nutritional composition, therapeutic uses, Kiwi extract, Kiwi Peel

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Creative Commons Attribution 4.0 and The Open Definition