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Volume 11 | Issue 1

Volume 11 | Issue 1 | Month  
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  Paper Title: TRANSLATING LANGUAGE POLITICS AND CULTURE OF INDIA IN SELECT MAURITIAN WRITINGS

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301475

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301475

  Register Paper ID - 230389

  Title: TRANSLATING LANGUAGE POLITICS AND CULTURE OF INDIA IN SELECT MAURITIAN WRITINGS

  Author Name(s): Mansi Bose

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d770-d774

 Year: January 2023

 Downloads: 207

 Abstract

Language is a complex interconnection of identities, beliefs and social and cultural behaviour of individuals. India being a multicultural and multilingual country presents a potpourri of hundreds of languages and regional dialects that unfortunately do not possess great stature on the linguistic map of India. Indigenous languages faced more terrible fate during British colonization and colonial standardization. The same phenomenon was seen among the Indian migrants sent as indentured labourers to Mauritius. This paper investigates the role of language use in the postcolonial context of Mauritius in the modern context of standardization of language. It also focuses on the role of native language planning in the multilingual communities in Mauritius.


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Language, multiculturalism, postcolonial, identity, migration, indenture

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  Paper Title: REVIEW ON ROLE OF NUTRACEUTICALS IN THE PREVENTION AND TREATMENT OF AORTIC ANEURYSM

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301474

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301474

  Register Paper ID - 230281

  Title: REVIEW ON ROLE OF NUTRACEUTICALS IN THE PREVENTION AND TREATMENT OF AORTIC ANEURYSM

  Author Name(s): S. Blessy mol Anand, K.V. Nanda Kumar, Krishna Teja

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d752-d769

 Year: January 2023

 Downloads: 149

 Abstract

An aortic aneurysm is excessive localized swelling of the wall of an artery which means balloon-like-bulge in the aorta that can dissect or rupture. Aorta is the largest artery that carries oxygen rich blood away from heart to blood vessels, reaching the rest of the body. This is more common in men than women, with prevalence rates estimated at 1.3-8.9% in men and 1.0-2- 2% in women. This will be extremely rare in babies, very rarely between age 3-18, in young adults between 19-40 ages rarely affected, adults above 41-60 ages commonly affected, above 60 are quite common. In India 10 million people are affected by aortic aneurysm. According to 2019 statistics aortic aneurysm was the cause of 9,904 deaths. About 59% of deaths due to aortic aneurysm happen among men. Aortic aneurysm treated in two ways by medications and surgery. Medicines can reduce risk by lowering blood pressure. Surgery for repair or to replace the affected section of aorta. The challenges after taking medicines like cocaine and methamphetamine have deleterious effects on cerebrovascular, leading to increased risk for aneurysm formation and rupture. The complications of surgery are bleeding during or after surgery, hemorrhage, acute renal failure, ischemic colitis, aorta-canal and aorta-enteric fiesta. For avoiding such risk factors, having nutraceuticals can reduce the risk of challenges. Nutraceuticals contain nutrition required for health and pharmaceuticals remedy for sickness/injury. It includes nutraceuticals like vitamin rich components (vit K, B6, B12, C, D), flavonoids, n-fatty acids, soya products, nuts.


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Aortic aneurysm, Nutraceuticals, Dietary supplements, therapeutic outcomes, Vitamins, n-fatty acids.

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  Paper Title: ELEMENTS OF DIASPORA IN KIRAN DESAI’S THE INHERITANCE OF LOSS

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301473

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301473

  Register Paper ID - 230344

  Title: ELEMENTS OF DIASPORA IN KIRAN DESAI’S THE INHERITANCE OF LOSS

  Author Name(s): Anshu Kumari, Prof.(Dr.) Vijoy Mishra

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d747-d751

 Year: January 2023

 Downloads: 313

 Abstract

Diaspora has gained popularity in post-modern period because of its diverse nature. If we talk about the meaning of Diaspora we find it is all about scattered identity. The novelist, Kiran Desai has talked about the feeling of Diaspora in the novel The Inheritance of Loss. This novel is very interesting because it covers basic human instincts. The character of judge appeals to readers because he is a person of mixed sensibilities. In this novel we find that loneliness is a kind of space that is created through personal experiences of life. Kiran Desai is a great writer of Diaspora and it seems that there are certain parallels in the writings of Kiran Desai and Anita Desai. Like her mother Anita Desai, the novelist Kiran Desai also uses simple language to express her feeling properly. She has highlighted the plight of Gorkhas in the present novel. The members of GNLF are demanding a separate land for them because they feel insecure in India. One of the central characters of this novel Sai witnesses the violent protest of Gorkhas in a rally. She is a lovely girl who has lost her parents in a car accident.


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Diaspora, Loneliness, Sensibility, Language, Experience

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  Paper Title: EFFECT OF RHIZOBIUM BIO FERTILIZER TREATMENT ON THE PRODUCTION OF POD YIELD IN PIGEON PEA (CAJANUS CAJAN (L.) MILLSP.) IN DEOLA TAHSIL OF NASHIK DISTRICT. (MAHARASHTRA)

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301472

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301472

  Register Paper ID - 230352

  Title: EFFECT OF RHIZOBIUM BIO FERTILIZER TREATMENT ON THE PRODUCTION OF POD YIELD IN PIGEON PEA (CAJANUS CAJAN (L.) MILLSP.) IN DEOLA TAHSIL OF NASHIK DISTRICT. (MAHARASHTRA)

  Author Name(s): D. K. Aher

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d741-d746

 Year: January 2023

 Downloads: 161

 Abstract

In India, Pigeon Pea (Cajanus cajan (L.) Millsp.) is one of the most popular pulses, being an important source of protein in a mostly vegetarian diet. It is the primary taken with rice or roti. In regions where it grows, fresh young pods are eaten raw or as a vegetable in dishes such as sambar. In present research paper it is found that, when seeds are treated (Seed dressing) with Rhizobium bio fertilizer before sowing increases pod yield by 20 to 25 percent. (Shafie and Shikha 2003)


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Pigeon Pea, Rhizobium, Seed dressing

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  Paper Title: A GLIMPSE OF RELIGIOUS HISTORY OF THE NOCTE TRIBE OF ARUNACHAL PRADESH

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301471

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301471

  Register Paper ID - 230330

  Title: A GLIMPSE OF RELIGIOUS HISTORY OF THE NOCTE TRIBE OF ARUNACHAL PRADESH

  Author Name(s): Khetoan Khetey

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d730-d740

 Year: January 2023

 Downloads: 592

 Abstract

The paper emphasizes to study the religious life of the Nocte tribe. An effort is made to examine the various problems, decisions and developments with the application of empirical study and method. The study is on historical analysis. A valuable data is gathered through field studies and interaction with the people of the community. Secondary sources are also referred to further authenticate the research work. The Noctes are one of the ethnic groups of Tirap District of Arunachal Pradesh, inhabited in the eastern most part of India. They are the worshipper of animism. The institution of indigenous belief system of the tribe is not organized as such like a permanent place for worship, idol of god so on so forth. They personified all the natural forces as god or spirits. They believed in the existence of both malevolent and benevolent spirits. Rituals are an integral part of their belief system. The priest acted as an intermediate between the gods and the people. They appease these spirits through performing rituals as recommended by the village priest.


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: Ethnic, Animism, Idol, Malevolent, Benevolent, Priest, Ritual

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  Paper Title: REVIEW THE EFFECT OF GARBHSANSKAR AND ITS CLINICAL IMPORTANCE FOR FETO-MATERNAL DEVELOPMENT.

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301470

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301470

  Register Paper ID - 230294

  Title: REVIEW THE EFFECT OF GARBHSANSKAR AND ITS CLINICAL IMPORTANCE FOR FETO-MATERNAL DEVELOPMENT.

  Author Name(s): Dr.Avinash Karambhe, Dr.Rajashree Shelare-Raut

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d723-d729

 Year: January 2023

 Downloads: 209

 Abstract


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KEYWORDS- Garbhsanskar, Garbhini Paricharya, Foetus, Pregnancy,Masanumasik Chikitsa

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  Paper Title: A REVIEW ON SUSTAINED RELEASE TABLET OF VILDAGLIPTIN AS ANTIDIABETIC DRUG

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301469

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301469

  Register Paper ID - 230351

  Title: A REVIEW ON SUSTAINED RELEASE TABLET OF VILDAGLIPTIN AS ANTIDIABETIC DRUG

  Author Name(s): Kale Mayuri, Mhaske N.S.

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d715-d722

 Year: January 2023

 Downloads: 153

 Abstract

The present review article's main goal is to enlighten readers about Vildagliptin, a new oral anti-hyperglycemic drug that inhibits the dipeptidyl peptidase-4 inhibitor (DPP-4) and increases the release of insulin from Langerhans beta cells, lowering blood sugar levels. Vildagliptin is a medication with a short half-life (1.32-2.43 hours), making it a good candidate for the manufacture of sustained release tablets to extend the therapeutic effect. By applying the direct compression method and varying the ratios of polymers and excipients, sustained release tablets will be created. The mass, tapped, angle of repose, Carr's index, and Hausner's ratios of the powder will assess. The hardness, thickness, friability, weight fluctuation, drug content, and in vitro release of the produced tablets will assess. Utilizing 0.1N HCL as the dissolution medium, a dissolution research should be conducted using a USP type-II dissolution apparatus. The formulation's drug release methods include zero order, first order, the Higuchi model, and the Korsmeyer-Peppas model.


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Vildagliptin, Sustained Release Tablet, Direct Compression, Dissolution Study, Kinetics Study

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  Paper Title: ASSOCIATION OF OCCUPATIONAL STRESS AND JOB SATISFACTION OF PHYSICAL EDUCATION PROFESSIONALS

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301468

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301468

  Register Paper ID - 230331

  Title: ASSOCIATION OF OCCUPATIONAL STRESS AND JOB SATISFACTION OF PHYSICAL EDUCATION PROFESSIONALS

  Author Name(s): Krishna gopal rai, B.r. rawte

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d709-d714

 Year: January 2023

 Downloads: 139

 Abstract

The present study was conducted to explore the relationship between Occupational Stress and Job Satisfaction among college level physical education professionals of Chhattisgarh and Uttar Pradesh. Samples of 160 physical education professionals were selected. To measure occupational stress, scale developed by Dr. A.K. Srivastava and Dr. A.P. Singh was used and to measure job satisfaction, scale developed by Dr. Amar Singh and Dr. T.R.Sharma was used. The result of the study showed that a significant correlation between occupational stress and job satisfaction among college level physical education professionals of Chhattisgarh and Uttar Pradesh. On the basis of the result of the study, it can be concluded that there is negative and strong relationship between the occupational stress and job satisfaction.


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Key words: Occupational stress, Job satisfaction, Physical Education Professionals, College level.

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  Paper Title: THE IMPACT OF BUDGETRY CONTROL ON ORGANIZATIONAL PERFORMANCE.

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301467

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301467

  Register Paper ID - 230312

  Title: THE IMPACT OF BUDGETRY CONTROL ON ORGANIZATIONAL PERFORMANCE.

  Author Name(s): Dr Lakshman k, Dr G S Raghavendra, Chinmay Manjunath, Pavani B, Chandana N,Vidhi Dilip Kumar

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d702-d708

 Year: January 2023

 Downloads: 157

 Abstract

Every Organization Seeks to Find Means by Which It Can Get What It Wants with The Limited Resources at Its Disposal. Firms Seek to Adopt the Concept of Budgeting and Budgetary Control. Budgeting Is a Useful Tool That Guides Firms to Evaluate Whether Their Goals and Objectives Are Actualized.


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Budget, Budgetary Control, Organization, Effects.

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  Paper Title: THE UNTOLD EXOTIC ARCHITECTURE AT LALITPUR

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301466

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301466

  Register Paper ID - 230345

  Title: THE UNTOLD EXOTIC ARCHITECTURE AT LALITPUR

  Author Name(s): Shireen Comfort

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d695-d701

 Year: January 2023

 Downloads: 152

 Abstract

Church buildings in India are an important pedigree of social identity and continue to have a consort presence in public life. Concurrently religious practices have evolved, and it has become ostensible that church buildings not just only represent a religious heritage, but also equally importantly a historical heritage. church buildings play an indispensable role in the urban and social structure of the town and surrounding landscape. Not only for the fellowships but also for the wider local community, these church buildings are provenance of great pride. Due to their architectural form, location, and often their sheer size, Church buildings contribute to creating a local disposition and character. Therefore, the deviant nature of religious heritage compared to other heritage is mainly explained by the strong emotional connotations people have with the presence of the building. Even church buildings without cultural-historical or monumental value might have a great emotional value for local residents. This makes religious organizations, governments, private parties, interest groups, and residents often convinced of the importance of preserving this cultural heritage. The historical significance of Church buildings in the Bundelkhand region can be honored as comely, historic, scientific, and social value for past, present, and future generations. They can be referred to as incomparable valuable heritage that can take us into the aperture of the forgotten colonial past. Understanding the significance of these historic buildings and the magnificent architecture on them depicts the unrevealed stories associated with this architecture, they narrate why it has become significant to conserve them.


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a) Indo-Gothic b) Rearward c) Wilderness d) Voussoir e) Hip-Roof f) Facade

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  Paper Title: SUFFERING OF WOMEN IN THE PLAY OF MAHESH DATTANI: BRAVELY FOUGHT THE QUEEN

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301465

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301465

  Register Paper ID - 230343

  Title: SUFFERING OF WOMEN IN THE PLAY OF MAHESH DATTANI: BRAVELY FOUGHT THE QUEEN

  Author Name(s): Tanveer Sharma

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d692-d694

 Year: January 2023

 Downloads: 288

 Abstract


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suffering, wife, daughter-in-law, violence, patriarchy.

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  Paper Title: PARKINSON'S DISEASE: IMPAIRED PATHOLOGICAL DYNAMICS AND ITS MANAGEMENT WITH HERBALS

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301464

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301464

  Register Paper ID - 230379

  Title: PARKINSON'S DISEASE: IMPAIRED PATHOLOGICAL DYNAMICS AND ITS MANAGEMENT WITH HERBALS

  Author Name(s): Ayush Gandhi

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d658-d691

 Year: January 2023

 Downloads: 139

 Abstract

Parkinson's disease is a neurological disorder characterized by progressive loss of dopaminergic neurons in substantia nigra. The death of dopaminergic neurons causes primary motor symptoms and other complications. In this review, we highlight several risk factors that appear to play a role including genes, environmental triggers, mitochondrial damage, oxidative stress, impairment of protein degradation pathways, aggregation of misfolded proteins, some lifestyle factors and we have also focused on how COVID-19 has changed the lifestyle of PD patients during the lockdown. Approved treatments for PD such as dopamine agonist, MAO-B inhibitors, COMT inhibitors, and anticholinergics are focused on preventing worsening of symptoms along with different side effects, to counteract these limitations herein we highlight some alternative measures such as herbals, surgery, and device aided stimulations which may help to provide a better life of PD patients with improved compliance. These herbal alternates can be substitutes due to their structural diversity possing different therapeutic properties such as anti-inflammatory, antioxidant, anti-apoptotic, and others.


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Parkinson's disease, mitochondrial dysfunction, pathophysiology, herbals, device aided stimulation

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  Paper Title: RELEVANCE OF PRESTON CURVE IN SAARC COUNTRIES

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301463

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301463

  Register Paper ID - 230315

  Title: RELEVANCE OF PRESTON CURVE IN SAARC COUNTRIES

  Author Name(s): Himanshi Aggarwal, Jyoti Kumari Jyotshana

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d652-d657

 Year: January 2023

 Downloads: 136

 Abstract

The Preston Curve has served as the foundation of global health policy for a very long, with significant attention given to its implication that income has a causal effect on life expectancy. Our research sets to evaluate this relationship with the modern data of SAARC Countries by incorporating econometric recommendations


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Preston curve, life expectancy, GDP per capita

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  Paper Title: ROLE OF MODERN TECHNOLOGY: NEW ERA OF TEACHING AND LEARNING PEDAGOGY

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301462

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301462

  Register Paper ID - 229948

  Title: ROLE OF MODERN TECHNOLOGY: NEW ERA OF TEACHING AND LEARNING PEDAGOGY

  Author Name(s): Anita Choudhari, Dr. Babasaheb J. Mohite

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d648-d651

 Year: January 2023

 Downloads: 145

 Abstract


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Modern technology, Positive effects of learning new technology, Negative effects of learning new technology, Artificial Intelligence, Blockchain.

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  Paper Title: IMPACT OF FEATURE SELECTION ALGORITHMS FOR FAKE NEWS SPREADERS DETECTION

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301461

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301461

  Register Paper ID - 230180

  Title: IMPACT OF FEATURE SELECTION ALGORITHMS FOR FAKE NEWS SPREADERS DETECTION

  Author Name(s): K. V. Nageswari, K. Raja, K. Bhanuchand, K. Rambabu

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d642-d647

 Year: January 2023

 Downloads: 144

 Abstract

In last decade of time, people are heavily relied on social media environments like Twitter, Facebook, Blogs, Whatsapp, Instagram etc., to know about the news about different concepts, famous people, products and services. Most of the people utilized these environments for sharing their opinions on different entities. Some people are spreading false or fake information in these environments to misguide the users. Identification of people who spreads the fake information becomes one important challenge for research community. PAN competition conducted a competition on fake news spreaders detection task in 2020. Several researchers proposed solutions for finding the authors who spreads the fake news in social media environments. In this work, we proposed an approach for fake news spreaders detection by using different feature selection algorithms. The content based features like words are most important features to differentiate the writing styles of fake news spreaders and real news spreaders. The identification of important words for experimentation is very important to improve the accuracy of fake news spreaders detection. In the proposed approach, feature selection algorithms are used for identifying most relevant words or features for experimentation. The identified features are used for representing the documents as vectors. These document vectors are trained with machine learning algorithms for generating the classification model. This model is used for predicting the accuracy of proposed approach as well as for predicting whether new author is fake news spreader or real news spreader. The PAN 2020 competition fake news spreader detection dataset is used in this experiment. Two machine leaning algorithms such as random forest and support vector machine are evaluating the accuracy of proposed approach. The proposed approach attained best accuracy for fake news spreader detection when compared with most of the approaches.


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Fake News, Fake News Spreaders Detection, Feature Selection Algorithms, Machine Leaning Algorithms

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  Paper Title: A REVIEW ARTICLE ON SUSTAINED RELEASE TABLET OF VENLAFAXINE HYDROCHLORIDE AN ANTIDEPRESSANT DRUG

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301460

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301460

  Register Paper ID - 230373

  Title: A REVIEW ARTICLE ON SUSTAINED RELEASE TABLET OF VENLAFAXINE HYDROCHLORIDE AN ANTIDEPRESSANT DRUG

  Author Name(s): Tejaswi Mulay, Mhaske N.S.

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d632-d641

 Year: January 2023

 Downloads: 156

 Abstract


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Venlafaxine Hydrochloride, Sustained Release Tablet, Manufacturing Technique for Sustained Release Tablet, Evaluation Parameter of Sustained Release Tablet.

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  Paper Title: WOMEN'S SOCIAL LIFE IN MAHABHARATA

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301459

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301459

  Register Paper ID - 230100

  Title: WOMEN'S SOCIAL LIFE IN MAHABHARATA

  Author Name(s): Shirin.Moha Jadhav, Dr. S. K. Kallolikar

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d627-d631

 Year: January 2023

 Downloads: 924

 Abstract

In the human history of India, civilized civilized life is recorded in the Vedas. At that time, it was time for all-round development for women. She was on a par with men for serious subject studies like Vishal Drishtikona's Tattva Dhyana on Swatantra Jeevan. It seems to be the age to build up some of the later mythological histories. In that context, the lack of freedom, equality, education facilities for her degraded the status of women. Let this depravity seen in the time of Ramayana and Mahabharata be re-emerged in Buddhism and Jainism in the name of Kanti Shravare Yogina Suvalivura. But then Bandha Smritikar again increased the discrimination of men and women and dominated the women's society. Manu Maharishi said that women are worshiped and goddesses live where women are worshiped. Thus, in the concept of objectivity and individualism, known as the eyes of women's society, the history of public life and its values, epics are more useful for the study of women's history. Therefore, in the way women's society, which is the main part of family society, has developed, the new fact of women's society has been highlighted in this article by observing the Mahabharata.


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Mahabharrta, Women, women's society, Female Characters, Deities

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  Paper Title: THE EFFECT OF OVERALL E-SERVICE QUALITY ON REPURCHASE INTENTION, WORD OF MOUTH, AND SITE REVISIT THROUGH CUSTOMER SATISFACTION AND CUSTOMER TRUST IN SHOPEE CUSTOMERS IN SURABAYA

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301458

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301458

  Register Paper ID - 230356

  Title: THE EFFECT OF OVERALL E-SERVICE QUALITY ON REPURCHASE INTENTION, WORD OF MOUTH, AND SITE REVISIT THROUGH CUSTOMER SATISFACTION AND CUSTOMER TRUST IN SHOPEE CUSTOMERS IN SURABAYA

  Author Name(s): Agatha Charistianty, Ronald, Amelia

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d611-d626

 Year: January 2023

 Downloads: 224

 Abstract

The rapid development of information technology has resulted in changes in purchasing transaction activities by consumers which were originally carried out by visiting stores and then switching to e-commerce. According to Reportal Digital Indonesia data for 2020, of all internet users in Indonesia, 80% of them use e-commerce to make buying and selling transactions. The transition of business from physical stores to e-commerce can further encourage business competition because it is easier for consumers to switch choices to online stores. Service quality on e-commerce platforms will ultimately determine consumer satisfaction and trust as well as consumer behavior in the future, repurchase intentions, site revisit, and word of mouth. This study aims to determine the effect of overall e-service quality on customer satisfaction and customer trust in Shopee e-commerce. Determination of customer satisfaction, and customer trust on repurchase intention, word of mouth, and site revisit are then tested to get a more complex structural model. This study uses a quantitative approach where research data is collected through online questionnaires. The research sample of 170 respondents was taken randomly using snowball sampling. The analytical method used in this study is SEM (Structural Equation Modeling) with the AMOS 22.0 program. The results of data analysis show that overall e-service quality has a significant effect on customer satisfaction and customer trust. Customer satisfaction has a significant effect on repurchase intention, word of mouth, and site revisit. Besides that, customer trust also has a significant effect on repurchase intention and word of mouth. These findings are expected to be an empirical reference regarding the role of overall e-service quality on online consumer behavior. In addition, the results of this study are expected to be an evaluation material for online stores that sell products through Shopee, especially to increase revenue through an electronic service quality-based strategy.


Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Overall E-Service Quality, Customer Satisfaction, Customer Trust, Repurchase Intention, Word of Mouth, Site Revisit

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Creative Commons Attribution 4.0 and The Open Definition

  Paper Title: INFLUENCE OF WEIGHTLIFTING ON BLOOD SUGAR AND LIPID PROFILE IN MEN

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301457

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301457

  Register Paper ID - 230263

  Title: INFLUENCE OF WEIGHTLIFTING ON BLOOD SUGAR AND LIPID PROFILE IN MEN

  Author Name(s): Dr. Swati Bande, Ms. Shamal Keni

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d604-d610

 Year: January 2023

 Downloads: 143

 Abstract


Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

INFLUENCE OF WEIGHTLIFTING ON BLOOD SUGAR AND LIPID PROFILE IN MEN

  License

Creative Commons Attribution 4.0 and The Open Definition

  Paper Title: SIGNIFICANCE OF SOCIAL MEDIA IN COMMUNICATION

  Publisher Journal Name: IJCRT

  DOI Member: 10.6084/m9.doi.one.IJCRT2301456

  Your Paper Publication Details:

  Published Paper ID: - IJCRT2301456

  Register Paper ID - 230139

  Title: SIGNIFICANCE OF SOCIAL MEDIA IN COMMUNICATION

  Author Name(s): Dr. Lakshman K, Dr. G S Raghavendra, Adhara N Majumdar, Neel J Mehta,Adya Khemka, Raveena M, Ayush Deora

 Publisher Journal name: IJCRT

 Volume: 11

 Issue: 1

 Pages: d595-d603

 Year: January 2023

 Downloads: 730

 Abstract

As the globe experiences a social media revolution, it is evident that platforms like Facebook, Twitter, Instagram, Snap Chat, Skype, etc., are heavily used for communication. The online exchange of knowledge and information among various groups of people is one of the most significant benefits of using social media. The increase in communication skills among people, particularly among students and learners in educational institutions, is supported by this online information sharing. In addition to mediating communication in various ways, online tools and technology are also changing the way we interact and even how we think about and discuss it. The influence of social media has given rise to a new type of communication where information can be easily shared and dialogues are brief. Due to the wide-ranging effects of social media, companies are looking for experts to fill crucial positions within their organizations. In fact, the use of social media in business is expanding quickly and offers a variety of job prospects. Social media has the power to significantly alter both the interpersonal and collective nature of our social lives.


Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Social media, Communication, Marketing, Social media tools.

  License

Creative Commons Attribution 4.0 and The Open Definition



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About IJCRT

The International Journal of Creative Research Thoughts (IJCRT) aims to explore advances in research pertaining to applied, theoretical and experimental Technological studies. The goal is to promote scientific information interchange between researchers, developers, engineers, students, and practitioners working in and around the world.


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International Journal of Creative Research Thoughts (IJCRT)
ISSN: 2320-2882 | Impact Factor: 7.97 | 7.97 impact factor and ISSN Approved.
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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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