IJCRT Peer-Reviewed (Refereed) Journal as Per New UGC Rules.
ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 7.97 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(CrossRef DOI)
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Paper Title: INTEGRATION OF FIXED WING UAV's IN DISASTER MANAGEMENT OPERATIONS
Author Name(s): Vishwaa T, Sudha P
Published Paper ID: - IJCRT2508486
Register Paper ID - 292542
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508486 and DOI :
Author Country : Indian Author, India, 625001 , Madurai, 625001 , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508486 Published Paper PDF: download.php?file=IJCRT2508486 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508486.pdf
Title: INTEGRATION OF FIXED WING UAV'S IN DISASTER MANAGEMENT OPERATIONS
DOI (Digital Object Identifier) :
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e281-e287
Year: August 2025
Downloads: 238
E-ISSN Number: 2320-2882
In disaster management, rapid and precise situational awareness is vital for effective response. This presentation advocates the utilization of fixed-wing drones integrated with advanced technologies to enhance disaster response capabilities. Central to this approach are high-endurance fixed-wing platforms augmented with sensors such as thermal imaging, LIDAR, and acoustic detection, combined with edge computing, AI-driven analytics, and autonomous navigation via SLAM (Simultaneous Localization and Mapping). Through the formation of drone swarms and deployment within mesh-networked frameworks, drones can conduct real time aerial surveillance, mapping, search and rescue operations, supply delivery, and facilitation of communication in areas with compromised infrastructure. By showcasing technologies that extend operational range and responsiveness, this presentation underscores the transformative potential of unmanned systems in delivering faster, safer, and more scalable disaster relief.
Licence: creative commons attribution 4.0
Disaster Management, Fixed-Wing Drones, AI, Real-Time Data, Search and Rescue.
Paper Title: Migration and its Socio-Economic Impact on Tribal Communities in Sonbhadra District, Uttar Pradesh: A Geographical Study
Author Name(s): Viveka Nand, Dr. Amit Kumar
Published Paper ID: - IJCRT2508485
Register Paper ID - 292708
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508485 and DOI :
Author Country : Indian Author, India, - , -, - , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508485 Published Paper PDF: download.php?file=IJCRT2508485 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508485.pdf
Title: MIGRATION AND ITS SOCIO-ECONOMIC IMPACT ON TRIBAL COMMUNITIES IN SONBHADRA DISTRICT, UTTAR PRADESH: A GEOGRAPHICAL STUDY
DOI (Digital Object Identifier) :
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e267-e280
Year: August 2025
Downloads: 259
E-ISSN Number: 2320-2882
Migration has persistently been a fundamental and multifaceted component of rural economies across India, serving not only as a mechanism to cope with poverty and livelihood insecurities but also as a dynamic socio-economic process influenced by environmental, political, and cultural shifts. This phenomenon unfolds through seasonal, temporary, and permanent movements motivated by the intricate interaction of economic hardships, resource depletion, environmental degradation, and systemic marginalization, particularly impacting tribal populations who remain socially and economically vulnerable. The tribal populations residing in the Sonbhadra district, positioned within the Vindhyan plateau in southeastern Uttar Pradesh, exemplify this persistent migratory dynamic, with migration intricately woven into their socio-economic structures. Sonbhadra's unique socio-ecological landscape, blessed with significant mineral and forest resources, has historically sustained an array of tribal groups such as the Gond, Kharwar, Chero, Baiga, and Panika, traditionally dependent on subsistence agriculture, forest-based occupations, and artisanal livelihoods. However, mounting economic pressures including demographic expansion, environmental degradation, and accelerated industrialization highlighted by extensive coal mining and power projects have severely disrupted these traditional livelihoods. This disturbance has precipitated increased out-migration trends, positioning Sonbhadra as a crucial locus for analyzing migration through a socio-spatial lens with profound ramifications. This study undertakes a comprehensive geographical exploration into the socio-economic facets of migration among Sonbhadra's tribal communities by systematically examining spatial migration patterns, underlying socio-political and economic drivers, migratory destinations, and the consequential effects on income streams, educational achievements, gender relations, cultural continuities, and access to healthcare and social welfare systems. Employing a mixed-method approach combining quantitative census datasets, governmental reports, and ethnographic field research, the analysis reveals the complex duality of migration, which provides essential income and urban exposure counterbalanced by the erosion of cultural cohesion, the amplification of vulnerabilities, and the rise of socio-economic disparities within tribal groups. Additionally, it situates migration within broader theoretical contexts addressing structural inequities, social exclusion, and resilience strategies, thereby illuminating how spatial mobility both challenges and reconstructs indigenous livelihoods and identities. The findings reinforce the necessity for holistic and contextually sensitive policies including inclusive planning, migrant labor rights protection, cultural preservation initiatives, and the development of diverse and sustainable local economic opportunities aimed at empowering tribal populations and mitigating distress-induced migration. Overall, the research contributes significantly to interdisciplinary discourses at the interface of migration studies, tribal development, human geography, and socio-economic policy within the Indian context.
Licence: creative commons attribution 4.0
Migration and its Socio-Economic Impact on Tribal Communities in Sonbhadra District, Uttar Pradesh: A Geographical Study
Paper Title: Enhancing Prison Adjustment and Reducing Aggressive Behaviour Through MBCT: An Intervention Based Study Among Women at the Aligarh Correctional Facility
Author Name(s): Arshy Kamal, Prof.Deoshree Akhouri, Dr. Madiha Rahman, Tabassum Bashir
Published Paper ID: - IJCRT2508484
Register Paper ID - 292700
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508484 and DOI : https://doi.org/10.56975/ijcrt.v13i8.292700
Author Country : Indian Author, India, - , -, - , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508484 Published Paper PDF: download.php?file=IJCRT2508484 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508484.pdf
Title: ENHANCING PRISON ADJUSTMENT AND REDUCING AGGRESSIVE BEHAVIOUR THROUGH MBCT: AN INTERVENTION BASED STUDY AMONG WOMEN AT THE ALIGARH CORRECTIONAL FACILITY
DOI (Digital Object Identifier) : https://doi.org/10.56975/ijcrt.v13i8.292700
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e250-e266
Year: August 2025
Downloads: 313
E-ISSN Number: 2320-2882
Background: Incarcerated women encounter considerable psychological discomfort, characterized by increased hostility and challenges in acclimating to prison life. Correctional facilities very rarely provide therapeutic programs designed for emotional control and behavioral modification. Mindfulness-Based Cognitive Therapy (MBCT), a third-wave intervention, has demonstrated efficacy in promoting self-awareness, diminishing impulsivity, and improving psychological well-being. Objectives: This study is to evaluate the efficacy of MBCT in enhancing Prison adjustment and diminishing aggressive conduct among female convicts at the Aligarh Correctional Facility. The intervention aims to implement mindfulness-based techniques that reduce aggression and foster healthy coping methods within a correctional setting. Results and Discussion: A single-group pre-post design was used with participants completing the intervention and being assessed both before and after the eight-week MBCT program. Quantitative study demonstrated significant improvements in mindfulness (assessed by the Five Facet Mindfulness Questionnaire), alongside notable decreases in physical and verbal aggressiveness (evaluated by the Buss-Perry aggressiveness Questionnaire). Enhancements were also noted in psychological adaptation to the jail environment, as assessed by a standardized jail Adjustment Questionnaire. The data indicate that MBCT can significantly diminish maladaptive behavior and improve the aggression level in imprisoned women. Conclusion: MBCT is a viable and effective psychological intervention for enhancing behavioral and emotional adjustment in inmates. Although the results are encouraging, more research employing randomized controlled trials and bigger sample numbers is advisable to validate these findings and investigate long-term outcomes.
Licence: creative commons attribution 4.0
Mindfulness-based cognitive therapy, Female inmates, Aggression reduction, Prison adjustment, Five Facet Mindfulness Questionnaire (FFMQ)
Paper Title: The Pull Factors Driving Migration, Immigration and Infiltration from Bangladesh to West Bengal
Author Name(s): Ashis Mandal
Published Paper ID: - IJCRT2508483
Register Paper ID - 292683
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508483 and DOI :
Author Country : Indian Author, India, 700124 , BARASAT , 700124 , | Research Area: Medical Science All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508483 Published Paper PDF: download.php?file=IJCRT2508483 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508483.pdf
Title: THE PULL FACTORS DRIVING MIGRATION, IMMIGRATION AND INFILTRATION FROM BANGLADESH TO WEST BENGAL
DOI (Digital Object Identifier) :
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Medical Science All
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e243-e249
Year: August 2025
Downloads: 253
E-ISSN Number: 2320-2882
This study explores the pull factors that drive migration, immigration and infiltration from Bangladesh to West Bengal, India. This paper refers that infiltration is mentioned here in two perspectives. Those who are entered in West Bengal, India based on various pull factors. In another, those who are engaged in terrorist activities. After 5th August, the political phenomenon of Bangladesh became more terrible and horrible. Retrospectively, this incident has given bad impact on West Bengal, in case of immigration. The research identifies verity of Migration, such as employment prospects in agriculture, industry, and informal sectors, as key drivers. The proximity of the two regions, along with shared cultural and linguistic ties, also plays a significant role in encouraging migration. Additionally, the availability of better healthcare, education, and living standards in West Bengal compared to rural areas of Bangladesh further strengthens its attractiveness. The historical, social, and political relationships between the two regions contribute to a sense of familiarity and ease for migrants. This paper aims to provide a comprehensive understanding of these pull factors.
Licence: creative commons attribution 4.0
Pull Factors, Bangladesh, West Bengal, Cross-border Infiltration, Migration, Impact
Paper Title: Latest tools and techniques for the Conservation of Endemic and Endangered Plant Species in Andhra Pradesh
Author Name(s): Talluri.Niharika.Msc.,(ph.D).,, Suruth.v.venkata . Amrutha.Lakshmi. Narayani, G.Yaswanth Kumar, D.V.L.P.Raju, P.V.Manikanta
Published Paper ID: - IJCRT2508482
Register Paper ID - 292691
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508482 and DOI :
Author Country : Indian Author, India, 534007 , Eluru, 534007 , | Research Area: Biological Science Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508482 Published Paper PDF: download.php?file=IJCRT2508482 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508482.pdf
Title: LATEST TOOLS AND TECHNIQUES FOR THE CONSERVATION OF ENDEMIC AND ENDANGERED PLANT SPECIES IN ANDHRA PRADESH
DOI (Digital Object Identifier) :
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Biological Science
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e225-e242
Year: August 2025
Downloads: 226
E-ISSN Number: 2320-2882
Tissue culture techniques play a crucial role in the conservation and propagation of endemic and endangered plant species. In vitro propagation offers a sustainable approach to preserving genetic diversity, overcoming propagation limitations, and restoring threatened plant populations. This study explores various tissue culture methods, including micropropagation, somatic embryogenesis, and organogenesis, to facilitate the rapid multiplication of rare species under controlled conditions. Tissue culture techniques provide an effective strategy for propagating endemic and endangered plant species, addressing challenges such as low seed viability and slow growth. This study found that direct organogenesis using nodal and shoot tip explants was the most efficient method for propagating species like Pterocarpus santalinus and Syzygium alternifolium, with high shoot induction rates (85% in P. santalinus on MS medium with 1.5 mg/L BAP). Additionally, somatic embryogenesis proved successful in Syzygium alternifolium (65% embryo maturation) and Terminalia pallida, demonstrating its potential for large-scale propagation. Rooting success was highest in P. santalinus (80% with 1.0 mg/L IBA), and the greenhouse survival rate reached 85%, confirming the effectiveness of the acclimatization protocol. Compared to traditional propagation, tissue culture enables mass production of genetically uniform, disease-free plants while overcoming seed dormancy and ensuring conservation. The successful field establishment (70-78% survival in reforestation sites) underscores the ecological relevance of in vitro propagation. This research supports ex situ conservation efforts and aligns with global biodiversity initiatives, offering a viable strategy for restoring threatened plant populations.
Licence: creative commons attribution 4.0
Pterocarpus santalinus (Red Sandalwood), Syzygium alternifolium, Terminalia pallida,agriculture, horticulture, forestry, and conservation biology.
Paper Title: Characterization of the Solidification State of Welded Cold-Formed Steels with Different Methods
Author Name(s): Morteza Dadkhah, Thomas Nitschke-Pagel, Michael Zuern, Jens Gibmeier
Published Paper ID: - IJCRT2508481
Register Paper ID - 291857
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508481 and DOI : https://doi.org/10.56975/ijcrt.v13i8.291857
Author Country : Foreign Author, Germany, 38106 , Braunschweig, 38106 , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508481 Published Paper PDF: download.php?file=IJCRT2508481 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508481.pdf
Title: CHARACTERIZATION OF THE SOLIDIFICATION STATE OF WELDED COLD-FORMED STEELS WITH DIFFERENT METHODS
DOI (Digital Object Identifier) : https://doi.org/10.56975/ijcrt.v13i8.291857
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Foreign Author
Pubished in Volume: 13
Issue: 8
Pages: e208-e224
Year: August 2025
Downloads: 365
E-ISSN Number: 2320-2882
Material strengthening that occurs during cold forming is an important means for increasing the stability of car body components. For this reason, different types of steel have been developed with increased strengthening potential in recent decades. A general problem occurs, if cold-formed components are joined by welding, since the welding locally resets the elaborately adjusted material condition. The present study investigates the interrelation of the strain hardening and the applied TIG (Tungsten-Inert-Gas) welding process, with a particular focus on a TRIP and a TWIP steel with high Mn contents. The investigations comprise hardness and microindentation tests as well as X-ray diffraction experiments of specimen that are pre-deformed to specific strains and subsequently TIG-welded with various linear energies. Instrumented microindentation tests are performed to determine force - indentation depth curves. The characteristic values derived from those curves are compared with results of a systematic peak profile analyses of measured X-ray interference lines. The results show that the measurement methods used enable detailed statements about the strengthening condition after cold forming and the local changes in the weld seam environment. Finally, the integral widths of X-ray diffraction lines can be correlated very well with distributions of local microhardness and can further be used to interpret the relationships between strain- and transformation-induced strengthening, deformation-induced retained austenite transformation and thermally induced softening. The results highlight the changes of the material states induced by welding and therefore emphasize the need to optimize welding practices and therefore improve the performance of high-strength steels in industrial applications.
Licence: creative commons attribution 4.0
X-ray diffraction; High-strength steel; TRIP; TWIP; Welding-induced changes; hardening; Instrumented indentation
Paper Title: Real-Time Accessibility Tool for Specially- abled People
Author Name(s): Rekha B, Sanjay G C, Srigurudev V, Sushanth P Poojary
Published Paper ID: - IJCRT2508480
Register Paper ID - 292436
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508480 and DOI : https://doi.org/10.56975/ijcrt.v13i8.292436
Author Country : Indian Author, India, 560060 , Bengaluru, 560060 , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508480 Published Paper PDF: download.php?file=IJCRT2508480 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508480.pdf
Title: REAL-TIME ACCESSIBILITY TOOL FOR SPECIALLY- ABLED PEOPLE
DOI (Digital Object Identifier) : https://doi.org/10.56975/ijcrt.v13i8.292436
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e201-e207
Year: August 2025
Downloads: 334
E-ISSN Number: 2320-2882
Over the years, many technologies have been realized to aid people who suffer from sensory and physical disabilities. Real-time assistance is offered by these technologies, which use artificial intelligence, machine learning, and mobile computing. For their users who are presumably visually challenged, object-detection models coupled with image processing give audio feedback for easy navigation. Speech-to- text applications and text-to-speech applications cover the communication gap for deaf and mute persons. Some of these systems also perform sign language recognition, OCR, and voice synthesis to make life interactable. Hardware tools include ultrasonic sensors and smart gloves for specific impairments. However, these solutions are mostly class-wise and least integrated with one another. This survey paper goes into the depth of past developments and stresses the need for inclusive, multipurpose, user-friendly platforms that cater to as many differently abled users as possible.
Licence: creative commons attribution 4.0
specially-abled people, Deep Learning, Assistive Technologies
Paper Title: KIRAN DESAI'S THE INHERITANCE OF LOSS, A study in Post Colonial Trauma
Author Name(s): Subhash Chandra Maharana
Published Paper ID: - IJCRT2508478
Register Paper ID - 292613
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508478 and DOI :
Author Country : Indian Author, India, - , -, - , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508478 Published Paper PDF: download.php?file=IJCRT2508478 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508478.pdf
Title: KIRAN DESAI'S THE INHERITANCE OF LOSS, A STUDY IN POST COLONIAL TRAUMA
DOI (Digital Object Identifier) :
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e191-e193
Year: August 2025
Downloads: 247
E-ISSN Number: 2320-2882
The novel of Kiran Desai, the Inheritance of loss is set after the colonial period ended, when India became free from the British rule. But despite the independence of the country, there was a race going on India due to which the common people were deprived of any kind of comfort. This colonialism is seen as a conflict between different cultures. It is clearly evident that this novel is based on India, Britain, United States America. The theme of impact of globalization, migration, displacement, alienation, identity and historical power, economic condition, inequality. The reality of poverty and economic inequality have been harshly depicted and the struggle of communities has also been influenced with humour. The novel portrays the equation of cultural and mixed identify while also acknowledge the conflict and misunderstanding that cultural different creates. The Gorkha land movement end the ethnic struggle for a separate country. The struggle for identify alienation, displacement, hybridity, belonging and social justice.
Licence: creative commons attribution 4.0
Acknowledge, misunderstanding, portrays, belonging alienation, identity, displacement, humour,
Paper Title: A Potential Study on the Psychosocial Problems of COVID-19 Affected Families in Kalaburagi City
Author Name(s): Dr Yallaling .R.Kalnoor
Published Paper ID: - IJCRT2508477
Register Paper ID - 292610
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508477 and DOI :
Author Country : Indian Author, India, - , -, - , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508477 Published Paper PDF: download.php?file=IJCRT2508477 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508477.pdf
Title: A POTENTIAL STUDY ON THE PSYCHOSOCIAL PROBLEMS OF COVID-19 AFFECTED FAMILIES IN KALABURAGI CITY
DOI (Digital Object Identifier) :
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e184-e190
Year: August 2025
Downloads: 246
E-ISSN Number: 2320-2882
The COVID-19 pandemic and its associated containment measures--such as lockdowns, school closures, and social distancing--created unprecedented psychosocial challenges for families, especially children. This study aims to investigate the psychosocial problems experienced by children from COVID-19-affected families in Kalaburagi city, a major urban center in Karnataka, India. The research assesses the prevalence and nature of these problems, identifies key contributing factors, and proposes practical interventions. Using a mixed-methods approach, the study would collect data from a sample of children aged 6-18 and their parents/guardians. A quantitative survey would assess internalizing behaviors (anxiety, depression, social withdrawal) and externalizing behaviors (aggression, conduct problems), while qualitative interviews would provide deeper insights into their lived experiences. Preliminary findings from existing literature suggest that children experienced heightened levels of fear, anxiety, loneliness, and stress due to parental anxiety, disrupted routines, and limited social interaction. Factors such as socioeconomic status, parental mental health, family conflict, and excessive screen time are expected to be significant predictors of children's psychosocial distress. The study's conclusions would highlight the urgent need for accessible mental health support and community-based interventions. Recommendations would include school-based counseling programs, parental education workshops, and the creation of safe spaces for children's social and recreational activities.
Licence: creative commons attribution 4.0
A Potential Study on the Psychosocial Problems of COVID-19 Affected Families in Kalaburagi City
Paper Title: FROM LOCAL ROOTS TO RETAIL SUCCESS: A CASE STUDY ON THE ENTREPRENEURIAL JOURNEY OF JAYDEEPBHAI BARIYA, PROPRIETOR OF MAHI ENTERPRISE AT VADODARA CITY
Author Name(s): Dr. Sandipkumar Girdharbhai Prajapati, Mr. Aryan Vanzara, Ms. Surbhi Saraswat
Published Paper ID: - IJCRT2508476
Register Paper ID - 292685
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2508476 and DOI :
Author Country : Indian Author, India, 390002 , Vadodara, 390002 , | Research Area: Management All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2508476 Published Paper PDF: download.php?file=IJCRT2508476 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2508476.pdf
Title: FROM LOCAL ROOTS TO RETAIL SUCCESS: A CASE STUDY ON THE ENTREPRENEURIAL JOURNEY OF JAYDEEPBHAI BARIYA, PROPRIETOR OF MAHI ENTERPRISE AT VADODARA CITY
DOI (Digital Object Identifier) :
Pubished in Volume: 13 | Issue: 8 | Year: August 2025
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Management All
Author type: Indian Author
Pubished in Volume: 13
Issue: 8
Pages: e176-e183
Year: August 2025
Downloads: 254
E-ISSN Number: 2320-2882
The retail industry in India has undergone a rapid transformation, driven by rising incomes, digital adoption, and a growing middle class. In 2024, the total retail market reached an estimated USD 952.02 billion, reflecting increased formalisation and omni-channel expansion across urban and tier-2/3 centres (Expert Market Research, 2025). E-retail has become a significant growth engine, with online gross merchandise value (GMV) reaching approximately USD 60 billion in 2024, and the number of active online shoppers surpassing 270 million, accelerating hybrid models that blend digital discovery with offline fulfilment (Indian Express, 2025). Within consumer electronics, India's smartphone ecosystem has been especially dynamic. Annual smartphone shipments reached about 153 million units in 2024, with wholesale revenues hitting record highs despite slower unit growth--indicating premiumisation and higher average selling prices (Storyboard18, 2025). The success of Indian mobile retailers combines scale, distribution depth, and experiential retail. Large chains and multichannel players, such as Reliance Digital, expanded physical footprints while integrating e-commerce platforms, and local multi-brand outlets maintained deep penetration into smaller towns (GizChina, 2025). Overall, India's retail and mobile-store segments demonstrate how scale, digital integration, and localised distribution strategies can convert a large under-penetrated market into sustained growth opportunities, with policy support and domestic manufacturing further reinforcing momentum. This paper is prepared based on the classroom assignment on 'Studying the Success Story of Retail Outlets in Vadodara City'. An Exploratory Research Design was used to prepare this paper. Primary objective behind this research is to know the daily activities of Jaydeepbhai as an owner of Mahi Enterprise, How he started his journey, what and how he is motivated for starting this store, what he done during difficulty times like covid, How he contact with his customers, How he use Social Media for reaching to target customers, plans, etc
Licence: creative commons attribution 4.0
Retail Management, Retailers as entrepreneurs, Growth and Success, Mahi Enterprise, Story of Success.

