Volume 9 | Issue 5 |

 Abstract

The study is about the impact of social media on youth. The objectives of study are to find the youth impact based on the demographic variables. In this study, research design used is descriptive research design and sample size is 132 respondents. For analyzing, SPSS tools like ANOVA and Chi-Square are used. The result of the study found that most of the respondents has a negative and positive impact towards the social media.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Social media, Youth, Impact, Social networking sites.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Psychological empowerment, Intrinsic motivation, Employee creativity, Innovation

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

The purpose of this paper is to investigate how employees in the IT industry perceive themselves in relation to their work and family roles, how they experience these roles, and how they combine their work, how they merge their work, Family and individual self, and also to spot out and discuss the work-life integration among the employees in the industry and suggest them how to integrate the work and life. The paper reviews the literature about how different components of life can be integrated for managing the boundaries of both work and life effectively. A survey has been taken to study the work-life integration among the employees working in the IT Industry. That will help us to examine the components that integrate work and life. Also to understand the comfort zone of the employees for a better productivity and their opinion towards their company in terms of work-life integration. In this paper CORRELATION, ONE-WAY ANOVA and CHI-SQUARE Test is used to test the work-life integration of employees based on the survey. This paper is to study about all the factors that affect work-life integration and help the employees to work efficiently.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Key words: Work-life integration, working hours, comfort zone, technology, shifts preferred

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

online shopping, customer buying behavior, perception.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Religious groups have their very own way of selecting and preferring things. It especially has its very own impact in photography as well. Especially in wedding photography which is considered to have many religious rituals. The purpose of this study is to develop ideas about photography as consumer behaviour of a group of people and as a researcher practice, by examining social science research traditions, photographers, and consumer research that utilizes photography with reference to a photography company based in Chennai. Kyros Pictures are a Chennai based Photography Studio with a team of professionally qualified and accomplished seasoned photographers and filmmakers who have studied the art of Photography. Through the study of wedding photography business product types and consumer participation behaviour, we will explore the potential relationship between the two to help wedding businesses more precisely targeting consumer demands, while designing healthy long-term marketing program to help small and medium enterprises to get better wedding photography development in the fierce competition in the market. The research is Descriptive in nature. The population size is 300 clients of the company and sample size covers nearly 1/3 of the population that is 110 clients. The sampling technique was convenient sampling. The statistical analysis includes Percentage Analysis & Chi Square Analysis. The results concluded that Religious groups preferences vary. Regarding Wedding Photography. There is a significant difference given to various factors when it comes to Wedding Photography.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Consumer Behavior, Photography, Candid, Portraits, Social Media, Religion, Locations, Documentation

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Liquidity Position-Current Ratio-Liquid Ratio-Cash Ratio

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

The risk of investing in the banking sector does not appear to be subsiding. Bank share prices remain exceptionally volatile and ongoing regulatory developments continue to weigh on the sector. One of the important measure of risk is Beta.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Risk, Return, Rate of Return, Variance, Standard Deviation

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

The model that integrated the value attitude behaviour hierarchy and the theory of planned behaviour had the highest fit with both sets of data than other models of consumers' environmental attitudes and eco-friendly product purchase intentions, according to survey data collected in the vadalur. The attributes of green products have the greatest influence on purchasing behaviour and customer satisfaction. The goal of this paper was to better understand the factors that influence consumer purchasing of green products. According to the study, demographic factors have no influence on green product purchasing behaviour. A consumer's purchasing behaviour is determined by his or her level of satisfaction with the product. Incorporating the effects of various types of perceived values of eco-friendly products (e.g., environmental, functional, and economic values) into the model did not improve model fit, despite the fact that the environmental value of the products had significant interaction effects with some of the non- environmental values.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Online trading is an internet based investment activity. This study aims to identify the Preferences of the respondents towards online in Indian stock market. The questionnaire was collected for the study as a primary data with a sample of 150 respondents. Descriptive research design is used in this study .The collected data has been tabulated and analyzed using the tools such as percentage analysis and Chisquare. The research concluded that investors invest in mutual funds and investors reason for online trading is user friendly and less time saving.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

online trading,chisquare, stock exchange.

  License

Creative Commons Attribution 4.0 and The Open Definition