Volume 11 | Issue 5 |

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The Impact of Childhood Trauma on Attachment Styles and Quality of Life in Adulthood.

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The Impact of Childhood Trauma on Attachment Styles and Quality of Life in Adulthood.

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Knowing about the background of the culture of the target audience plays a very vital role while making strategies for any kind of advertisement and in a country like India where culture and tradition play a very special place in its values and behavior which is studied by the designers at every point of time to know their target audience in the best way possible. Culture and the Advertising industry are always going hand in hand. Advertisements are a type of mass communication that is influenced by culture just as it deals with the consumer behavior or narrative that surrounds them. There is a discussion in the advertising industry about whether advertisements are cultural reflections. The study's goal is to give a broad picture of Advertising and cultural factors have a relationship. Cultural segmentation of the market is seen almost in every industry like automobiles, beauty products, mobile phones, apparel, etc, and is set on the premise that the customer's buying behavior is hugely influenced by their demographics. The findings of the study will aid firms in comprehending the significance of culture in brand establishment and brand identity creation in the target market. Originality/Value-This paper provides clear insights with relevant examples demonstrating the merging and mix of cultural fiber for the brand's flourishing in the target market. It also clearly displays a few international brands that have thrived in the Indian market by adapting and combining Indian culture.

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Indian Culture, Advertising, Cultural relationship with advertising, Visual communication, Consumer behavior

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Abstract: The thyroid is a medical disorder usually encountered by primary care physicians. Untreated thyroid disease can contribute to hypertension, dyslipidaemia, infertility, cognitive impairment, and neuromuscular dysfunction. This study is an attempt to assess the nutritional status of thyroid patients. Through random sampling, the study's major objectives are to examine thyroid patients' nutritional conditions and provide nutritional information to help them overcome thyroid disease and obesity through a good nutrient increase. A good metabolic rate can aid in the burning of calories. The study's major objectives are to examine hypothyroid patients' obesity, which is caused by faulty food habits. So, we can say that diet is also responsible for weight gain in hypothyroidism. nutritional conditions and analysis of the nutritional knowledge to help them overcome hypothyroid disease. Method and Material: A questionnaire-based interview schedule is created to learn more about each subject's demographic profile. The study will last for three to four months. The respondent is made up of 45 hypothyroid patients who were chosen from various parts of Moradabad city. We obtain general information on people between the ages of 25 and 45. The method is based on a 24-hour recall, anthropometric measurements, BMI calculations, and statistical analysis. RESULT: The three-day, 24-hour recall method is used for dietary assessment. According to WHO criteria, 46% were obese, with a mean and standard deviation of a body mass index of 29.614.00. The mean nutrient intake is found to be deficient in energy and protein. Fat, carbohydrates, and were found to be higher than the recommendations. The outcomes were varied. For examination, 45 subject acquisitions were made. However, only 30 subjects responded correctly. CONCLUSION: It is clearly concluded that the study's motivation is to check out the restoration aptitudes of thyroid disorder and obesity, which can be some distance more useful for the people with these conditions inside the community than controlling the hypothyroid. In this study, we analyse the obesity in hypothyroidism. Couse due to faulty food habits and extra calories intake provide the knowledge of food which can be damage-loose for thyroid patients. This causes an obstruction with the secretion of TSH hormones, and it has been concluded that almost all respondents no longer have the right know-how about thyroids and that, in complying with the right nutritional knowledge points, they achieve correct recovery from hypothyroidism.

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Keywords: obesity, hypothyroid, nutrition. weight, diet,

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The need to achieve and maintain healthy skin is on the rise. This causes the composition of oxidant detergents with complex synthetic chemicals whose safety on skin and mortal health is still unclear. The present work involved the expression and evaluation of poly herbal detergents. The herbal detergents were formulated using aloe vera, curcuma longa and eclipta alba estimated for colorful parcels like colour, odour, pH, Froth retention, frothheight.Some herbal factory excerpt have antibacterial exertion. The end and ideal of the present study is to formulate antibacterial poly herbal cleaner using eclipta alba excerpt and curcuma longa. The set polyherbal phrasings displayed a good antibacterial effect. The set phrasings were estimated for colorful physicochemical parameters for which good characteristics were observed.

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Antioxidant, moisture, herbal cleaner

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Cambridge Dictionary defines 'Patriarchy' as "a society controlled by men in which they use their power to their own advantage." This approach directly leads to the domination of men in political, social, religious, cultural and economic aspects of life. In this system men enjoy superiority over women and control their role and activities in society. Patriarchy constrains the freedom of women and assigns a subordinate status to women resulting in the marginalization of women although they are the essential and integral part of any civilization. They constitute half the population of world but their existence and importance is not acknowledged in patriarchy. It is quite ironical that in Indian culture they are addressed as 'devi' but at the same time they are also referred as 'abla' or the weaker sex and hence not assigned equal status in patriarchal set up of Indian society. Since times immemorial women had to struggle hard to break free from the shackles of male oppression. Many women writers have effectively articulated anxieties and concerns of females focusing on the feelings of marginality and inequality. Shashi Deshpande is a major Indian woman novelist who has enriched the canvas of literature by presenting the dilemma of women and their physical, financial and emotional exploitations in the male dominated society. Shashi Deshpandes fictive world is replete with female characters that expose the gender inequality in patriarchal society and protest against it. Deshpande's creative talent has beautifully mirrored the pathetic state of urban woman who becomes a victim of patriarchy in her family as well as in society. This paper explores the restrictions and discriminations imposed on the protagonist Sarita in Shashi Deshpande's The Dark Holds No Terrors. The novel portrays the struggle of an Indian girl in a traditional family setup where a male child is preferred to a female child. She faces continuous discrimination by her mother who emerges as a spokesperson of the patriarchal society in her preference towards her son. Sarita or Saru as she is called feels jealous of her brother who gets all the parental care and attention by virtue of being a male. Sarita's mother believes a girl to be a liability and a boy as an asset. The existence of Sarita is always rejected, creating a deep dent in her sense of self confidence and security. Shashi Deshpande has vividly presented social fetters of inequality used mainly as tools of oppression against women, suffered immensely by the protagonist in the novel The Dark Holds No Terrors. The paper is an attempt to analyze the self-denial, patience, devotion, silent suffering and sacrifice of Sarita in the male dominated society of India.

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Patriarchal, immemorial, oppression, anxieties, protagonist.

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The popularity of Google's video distribution platform, YouTube, has led to an influx of users. Unfortunately, this success has also attracted a significant number of malicious individuals who aim to promote their own videos or distribute viruses and malware. Due to YouTube's limited comment moderation tools, spam comments increase rapidly, often leading video owners to disable the comment section. Detecting and classifying spam comments pose a challenge as they are usually short, filled with slangs, symbols, and abbreviations. In this research paper, we conducted an evaluation of various high-performance classification techniques to detect and analyze spam comments. Through statistical analysis, we found that Decision trees, Logistic regression, Bernoulli Naive Bayes, Random Forests, Linear, Gaussian, and SVM classifiers are all statistically equivalent in terms of their maximum performance rate, with a confidence level of 99.9%. Hence, it is crucial to find a way to identify and report these comments before innocent users encounter them. To address this issue, we propose utilizing Spyder, a popular data analysis tool, to analyze the data and create well-fitted models for the project. These models can then be used to identify patterns and make predictions, which can be integrated into further algorithms to obtain the desired output. Overall, this paper emphasizes the importance of detecting spam comments on YouTube and presents an evaluation of multiple classification techniques as potential solutions.

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This study focuses on the empowerment of women in the Indian workforce through an examination of their rights under labour laws. Women's participation in the workforce is essential for sustainable economic growth and gender equality. However, gender-based discrimination and unequal treatment persist, hindering women's progress in the workplace. The research aims to identify and analyze the key provisions of Indian labour laws that safeguard women's rights, such as the Equal Remuneration Act, Maternity Benefit Act, Sexual Harassment of Women at Workplace Act, and others. Additionally, it explores the implementation and enforcement mechanisms of these laws to assess their effectiveness in promoting gender equality. The study employs a combination of qualitative and quantitative research methods, including document analysis, interviews with stakeholders, and statistical analysis of relevant data. The findings will shed light on the existing challenges faced by women in the Indian workforce and provide recommendations to enhance women's empowerment through policy reforms, awareness campaigns, and capacity-building initiatives.

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This study focuses on the empowerment of women in the Indian workforce through an examination of their rights under labour laws. Women's participation in the workforce is essential for sustainable economic growth and gender equality. However, gender-based discrimination and unequal treatment persist, hindering women's progress in the workplace. The research aims to identify and analyze the key provisions of Indian labour laws that safeguard women's rights, such as the Equal R

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The goal of this project is to support the medical sector. The necessity for medicine arises when a person is ill or afflicted with certain diseases. What if there was a programme that would enable users to purchase medications online? The adoption of a digital tracker for medical applications makes it conceivable. The information about which herbal medicines to use to treat a specific disease is also available to users. One of the intriguing applications that can be used in the real world is this one. Utilizing this programme will make finding the right medication simple and convenient. The goal of this project is to create a clinic management system that will be used to address the present issues the neighborhoods clinics is experiencing. A web-based platform system is the digital tracker for pharmaceuticals. The main goals of this project are to use information technology to streamline the clinic's commercial operations and to improve the clinic management software that is currently available.

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Digital Medicine Tracking, Privacy preserving, Medicine, Clinic, Hospital, Doctors, Nearby Medical.

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Introduction : Type 2 diabetes is a chronic disease which is characterized by high levels of sugar in the blood. Aim of the study: are to assess the effectiveness of Buerger Allen exercise in improving the peripheral circulation of lower extremities among patients with type 2 diabetes mellitus in selected areas of south Gujarat and find out the association between the pre-test level of peripheral circulation of lower extremities and selected demographic variable. Method : Quantitative research approach with quasi- experimental design was adopted for this study. A total 60 participants (30 in experimental and 30 in control group) were selected by Non probability purposive sampling technique. Data were collected by using demographic variables, structured assessment tool and ankle brachial index scale. Result : The result reveal that the calculated value of t = 23.46 which is greater than the table value of t = 2.05 in experimental group while in control group the calculated value of t = -4.98 which is laser than the table value of t = 2.05 at the level of p <= 0.05 in structured assessment tool and in ABI the calculated value of t = 17.64 which is greater than the table value of t= 2.05 in experimental group and in control group the calculated value of t = -7.19 which is laser than the table value of t = 2.05 at the level of p <= 0.05. Conclusion: The data shows that in both the tool in experimental group the t value is more than the calculated value while in control group its lesser than the calculated value. Thus there is a significant effect of the Buerger Allen exercise in improving the peripheral circulation of lower extremities among patients with type 2 diabetes mellitus.

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Buerger Allen exercise, peripheral circulation, type 2 Diabetes Mellitus

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