Volume 12 | Issue 5 |

 Abstract

Market segmentation is essential for comprehending the varied requirements, tastes, and actions of visitors in the Indian tourism sector. This research empirically investigates the role of market segmentation in the decision-making process of visitors, specifically analysing demographic, psychographic, behavioural, and geographic factors. The report utilizes survey data to conduct a thorough analysis and defines specific market groups within the Indian tourism sector. These segments include leisure tourists, business travellers, adventure enthusiasts, cultural explorers, and wellness seekers. The study also examines the many factors that impact the decision-making process of visitors, including their personal preferences, perceived value, social influences, and marketing strategies. The results emphasize the significance of customized marketing tactics, product advancement, destination administration, and cooperation among industry participants to successfully allure and serve various market groups. The study's insights contribute to the advancement of knowledge in the field of tourism studies by giving a detailed understanding of market dynamics and delivering practical implications for industry practice and policy development.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Keywords: Market Segmentation, Tourist Behaviour, Decision Making, Indian Tourism Industry, Demographic Segmentation, Psychographic Segmentation, Behavioural Segmentation, Geographic Segmentation, Marketing Strategies, Destination Management.

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Our team has developed a drone-based surveillance system for vessels plying in port areas. The surveillance system will have a 24x7 bird's eye view for absolute situational awareness, vessel tracking & traffic monitoring, encroachment monitoring, maritime recon & surveillance, data collection, disaster management, and similar applications. Most ports have sprawling water and land areas where licenses are issued by the port authorities to marine vessels for plying within port limits. A cost-effective solution is required to track and report harbour crafts such as boats, barges and dinghies that ply in the port water limits and monitor encroachments in port limits. To achieve this, our solution involves two drones, 'Garuda' and 'Shikara', each defining a different tier, that work hand in hand to give us the optimum solution for the problem of monitoring such a large area round the clock with complete situational awareness. Each tier has dedicated functions like surveillance and first response. This paper describes the entire process of recognizing pain points, ideation for solution, designing the system and each subsystem, realizing the product, and testing along with results and analyses in utmost detail. Serving as a guide and documentation for future solutions, this paper aims to describe our developed system in a manner such that it will aid in the development of better solutions for this critical application.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

aircraft, ardupilot, autonomous, autopilot, drone, maritime, pixhawk, port, reconnaissance, security, surveillance, UAS, UAV, VTOL

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

A Study of Awareness Towards Social Problems of Intermediate and Graduate Level Female Students

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

unemployment, safety of women, corruption, poverty, and population explosion

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

The main purpose of this article is to learn about CNC Computer Numerical Control machines for mass production. This article also mentions programme functions, safety and part programming which help by reducing the production time and increasing the productivity and efficiency. Movement of the machine is done by giving commands. All the operations are carried out by codes (G-code & M-code) like speed, feed, depth of cut, etc. For every operation separate code is available. The warning system is available to save guard the various operations and components.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

CNC Machine, Programming, Code Commands, Study of CNC, Different Operations.

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

As rich as its natural riches is, Manipur's art and craft. Each ethnic group in this state of Northeast India has a unique culture and tradition that is reflected in both its art and crafts. In fact, Manipur's handloom and handicraft products are so expertly made that they are now well-known over the world for their styles, vibrancy, and utility. Additionally, the state is among India's top producers of bamboo crafts. Among the many crafts produced in this state are Paper Mache, decorative ivory, textile weaving, stone carving, block printing, hand embroidery, collectible dance dolls, bamboo, and cane work. Manipur's potters are talented in both black and clay pottery creation, therefore it's worth visiting to observe them in action. The tribes of Andro, Thongjao, and Nungbi, on the other hand, have perfected the art of pottery over the years, and that too without the aid of a potter's wheel. One of the best goods to buy in Manipur is wood carving. To create items like a wooden tray, spoon, drum, etc., the artisans rely on local wood. People are looking for solutions to better incorporate sustainability into their businesses and goods because it is vital. The environmental impact of the fashion industry has come under scrutiny, and numerous businesses and brands have been asked to work together and independently to become more sustainable.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Manipur, Northeast India, Art and Craft, Handloom, Decorative Ivory, Sustainability, Environmental Impact, Thongjao Tribe, Nungbi Tribe, Fashion industry.

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

As increase in global warming the amount of manufacturing electric vehicles has been increased as well the issue of re-charging electrical vehicles has been came in front. once charging the EVs it takes the passenger to the certain range which is very less and the charging time is very high but for this problem there are already fast chargers are available. but the first problem is how to increase range of vehicle.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Battery, Drives, e-vehicles, Motors, Turbines.

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Psoriasis is a common, chronic systemic inflammatory skin disease which affects 125 million people worldwide. It also includes psoriatic arthritis, cardiometabolic syndrome, and depression, leading to a significant reduction in patients quality of life. By taking different literature surveys it is observed that current treatments only reduce symptoms, not cure. Common & conventional treatment is not useful in psoriasis. The demand for herbal formulations has increased nowadays worldwide. Number of skin and hair disorders due to the modern world's changing food habits and increased stress levels. The antioxidant ,antifungal, anti inflammatory properties of herbal drugs as well as conditioning properties of the plant extracts, make them effective. Present review article will help to study on the various plant extracts such as Capsicum, Azadirachta indica, Nigella sativa, Zingiber officinale,Angelica sinensis,Turmeric,PongamiaPinnata (Karanj), Milk Thistle,Green tea,Matricaria recutita(Chamomile),Angelica sinensis,,Marigold(Genda),Alpinia galangal. As the poor environmental conditions can cause cosmetic issues. Since these factors are unavoidable, therefore there is a need for a treatment that could counter all the problems in a much safer way.Despite advances in drug application, natural herbal alternative therapy has become a key factor for skin disease therapy due to the increasing demand for herbs, associated low costs, and the continuing adverse effects of synthetic medicines.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Psoriasis, antioxidants , Herbal Drugs , skin disorder, topical treatment, phytochemicals.

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

The landscape of business is witnessing a paradigm shift with the emergence of electronic commerce (e-commerce). This paper explores the transformative potential of e-commerce, particularly in the context of cultural heritage products. As global interest in cultural diversity grows, there is an increasing demand for unique and authentic items. However, existing e-commerce platforms often fail to adequately cater to this demand, lacking in product diversity, global reach, and ethical considerations. This research paper presents a visionary venture aimed at addressing this gap by creating a distinctive e-commerce platform tailored specifically for cultural heritage products. The project focuses on offering a wide range of items including Pashmina Shawls, Jaipuri Blankets, Traditional Shoes, Banarasi Sarees, and various traditional clothing items. A central issue addressed by this project is the absence of a centralized and accessible platform for cultural heritage products. Moreover, it emphasizes sustainability and ethical practices, aligning with evolving consumer preferences for eco-conscious and ethically sourced items. Through optimization for international customers, multilingual support, and international shipping, the platform seeks to reach a global audience and promote cross-cultural appreciation. Innovative features such as virtual try-on and augmented reality are incorporated to enhance the online shopping experience, allowing customers to better visualize and connect with these traditional treasures. Collaborations with artisans and local communities ensure a consistent supply of authentic items while supporting traditional craftsmanship and local economies. This paper combines comprehensive e-commerce services with a commitment to cultural preservation, aiming to meet the needs of a diverse and discerning customer base while fostering a deeper appreciation for cultural heritage products. Through empirical research and analysis, it sheds light on the potential of e-commerce to revolutionize the way cultural heritage products are bought and sold in the digital age.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Online Retail, E-commerce, E-commerce trends, consumer behavior, Rural e-commerce, technology adoption, mobile commerce, Increasing Internet Users

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

The world of cinema, now synonymous with entertainment, once stood as an enigmatic spectacle in its early days. As the silver screen unfolded its mysteries, it was the villains of both silent and talking eras who emerged as the icons of popularity. However, amidst this narrative, the quest for female actresses during these pivotal periods of cinematic evolution remains a fascinating subject of exploration. This study employs a methodological approach rooted in content analysis to delve into the roles and contributions of actresses from both the silent and talkie eras. Through meticulous examination, the study seeks to unravel the narratives surrounding these pioneering women, shedding light on their journeys and impact within the realm of Indian cinema. The findings gleaned from this research endeavor offer compelling insights into the early days of cinema. Notably, it unveils intriguing revelations, such as the diverse origins of the first female actresses to grace the silver screen, many of whom hailed from non-Indian backgrounds. Such discoveries add layers of complexity to our understanding of the historical landscape of Indian cinema, underscoring the intricate interplay of cultures and influences that shaped its formative years.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Female actress, silent era, talkie era, cinema, entertainment, popular, origin, female filmmakers, women cinema, feminist cinema.

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

India's commitment to sustainable development has piqued the interest of various sectors, including public, commercial, and governmental bodies at both central and state levels. This approach encompasses a spectrum of initiatives spanning social welfare, clean technology (such as clean energy, water conservation, and sustainable agriculture), and human resource development. One of the states where this paradigm is being explored is Manipur, nestled in the northeastern part of the country, celebrated for its rich cultural heritage and diverse ecosystems. This abstract delves into the potential of sustainable tourism as a catalyst for rural development in Manipur. The state's untapped natural beauty, vibrant cultural tapestry, and unique historical legacy position it prominently in the realm of sustainable tourism, presenting opportunities for environmental preservation and socioeconomic upliftment. Embracing the ethos of sustainability, community engagement, and environmental stewardship, this approach seeks to leverage tourism as a conduit for inclusive growth and conservation efforts. The promotion of sustainable tourism in Manipur hinges on several critical factors, including advocacy for eco-friendly practices, preservation of indigenous customs, empowerment of local communities, and enhancement of visitor experiences. By integrating these elements into the tourism framework, Manipur can foster equitable development while safeguarding its natural and cultural treasures.

Licence: creative commons attribution 4.0

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Sustainable Development, India, Manipur, Rural Development, Sustainable Tourism, Environmental Conservation, Socioeconomic Empowerment, Cultural Heritage, Indigenous Traditions, Community Involvement, Equitable Development, Environmental Stewardship

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Creative Commons Attribution 4.0 and The Open Definition