ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 7.97 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
IJCRT Journal front page | IJCRT Journal Back Page |
Paper Title: Impact of Globalization on Foreign Exchange Reserves and Economic Stability in India
Author Name(s): Khushi Singh Rajput
Published Paper ID: - IJCRT2403973
Register Paper ID - 253655
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403973 and DOI :
Author Country : Indian Author, India, - , -, - , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403973 Published Paper PDF: download.php?file=IJCRT2403973 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403973.pdf
Title: IMPACT OF GLOBALIZATION ON FOREIGN EXCHANGE RESERVES AND ECONOMIC STABILITY IN INDIA
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i178-i182
Year: March 2024
Downloads: 72
E-ISSN Number: 2320-2882
The impact of globalization on national economies has been a subject of extensive research and debate. This research paper focuses on analyzing the specific effects of globalization on India's foreign exchange reserves and its overall economic stability. Over the past few decades, India has undergone significant economic liberalization and integration into the global economy, leading to both opportunities and challenges.
Licence: creative commons attribution 4.0
Impact of Globalization on Foreign Exchange Reserves and Economic Stability in India
Paper Title: Advancing Generative AI in the field of Medicine using Llama2
Author Name(s): Naveen Kumar K, V Puneeth Kumar Reddy, Krishnan S
Published Paper ID: - IJCRT2403972
Register Paper ID - 253909
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403972 and DOI :
Author Country : Indian Author, India, 560064 , Bengaluru, 560064 , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403972 Published Paper PDF: download.php?file=IJCRT2403972 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403972.pdf
Title: ADVANCING GENERATIVE AI IN THE FIELD OF MEDICINE USING LLAMA2
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i170-i177
Year: March 2024
Downloads: 89
E-ISSN Number: 2320-2882
This research paper introduces a cutting-edge healthcare chatbot that harnesses the synergy of Llama2, Faiss, and Hugging Face embeddings to optimize responses to intricate medical inquiries. Leveraging a meticulously curated training corpus of medical literature, this chatbot significantly augments its semantic understanding and responsiveness. The integration of Llama2 bolsters the chatbot's contextual comprehension, while Faiss enables expedited, similarity-based information retrieval from an extensive library of medical texts. Hugging Face embed-dings facilitate contextually coherent response generation. The results affirm substantial enhancements in the chatbot's efficacy in delivering technically informed and contextually precise medical responses. This promising innovation offers a powerful tool for disseminating validated medical knowledge, serving as an invaluable resource for healthcare professionals and patients alike.
Licence: creative commons attribution 4.0
Healthcare Chatbot, Llama2, Faiss
Paper Title: Impact of digitalization on India's economic development
Author Name(s): Dr. Shivali Shakya
Published Paper ID: - IJCRT2403971
Register Paper ID - 253891
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403971 and DOI :
Author Country : Indian Author, India, 462010 , Bhopal, 462010 , | Research Area: Commerce All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403971 Published Paper PDF: download.php?file=IJCRT2403971 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403971.pdf
Title: IMPACT OF DIGITALIZATION ON INDIA'S ECONOMIC DEVELOPMENT
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Commerce All
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i165-i169
Year: March 2024
Downloads: 67
E-ISSN Number: 2320-2882
??????? ??? ?????????? ?? ??? ?? ?????? ??? ?????? ??? ???? ?? ?????? ???????? ????????? ??? ?? ?????? ?????????? ,??????? ??????????? ? ??????? ????? ?? ????? ????? ?????? ???????????? ??? ????? ????? ????? ??? ??? ??? ?? ? ?????????? ?? ???????????? ?? ??????? ????????? ??? ?????? ????? ???? ???? ?????? ??? ??? ???? ??? ???? ?????????? ?? ??? ?? ?????? ?????? ?? ?????????? ?????? ???? ?? ??????????? ?? ???? ?? ???????????? ?? ??? ????? ?????? ?? ???????? ???? ?? ????? ?? ?? ?????????? ???? ?-?????? ??? ?-?????? ?? ?????? ???????????? ?? ???? ?? ?? ???????? ???? ?? ????? ??? ?-?????? ?? ?????? ?? ????????? ?? ??? ???????? ?? ????? ?? ?? ???? ???? ??? ??? ?? ???????? ?? ?????? ?? ???????? ?? ??? ???? ??? ???? ?? ????? ????? ?? ?????? ??? ?? ?????? ?????? ?? ?????? ?? ??? ?? ???? ??? ?? ??????? ????????? ?? ?? ???? ?????? ???? ?? ?????-???? ???? ?????????? ???????? ?? ?? ?? ??? ??? ??? ?? ????-???? ??????? ??????? ??? ?? ???? ?????? ?? ????? ?? ???????? ??? ? ??? ?? ????? ???? ?????? ??? ??? ?? ???? ?? ?????? ??? ?????? ???????????? ?? ?????? 2026 ?? 20% ?????? ???? ?? ?????? ?? ?? ???? ?? ?????? ???????????? 2030 ?? 6 ???? ????? ?? ??? ???? ???? ???? ?? ????? ???? ?? ???? ?? ??????? ???????????? ?????? ??? ?? ??? ?? ???? ?????? ?? 12 ?? 13% ?? ??? ????? ????? 2047 ?? ?????? ??????? ?? ?????? ?? ???? ?????? ??? ?? ?? ?????? ???????????? ?? ????? ???? ?? ?????? ??????? ?? ?????? ?? ??????? ???? ?? ???? ?? ? ?????????? ?? ?????? ????? ?? ????? ??? ?? ?????? ?? ?? ????? ?? ?? ?? ??????? ????????? ??? ??????? ??????????? ???????? ? ???? ?? ???? ???? ?? ?????? ?????? ?????? ?? ?????? ???? ?? ???? ??? ??? ?????? ?????? ?? ?????? ??? ?? ??? ???????? ??? ??????? ???? ?? ?? ??? ?????? ????? ?? ????? ???? ?? ???? ??? ????? ?? ?????? ????? ?? ?????????? ?? ?????? ????????? ??? ?? ??? ?? ??? ?? ??? ???????? ?? ?????? ????? ?? ????? ?????? ???? ?? ???????? ?? ????? ?? ???????? ??????? ????????? ?? ????? ?? ????????? ?? ????
Licence: creative commons attribution 4.0
????????????, ?????? ?????? ,?-???????? ,?-?????? ????
Paper Title: Survey Of Foot Posture Among The Bus Conductors
Author Name(s): Pratiksha Kadam, Dr. Keerthika Ranji, Dr.Pranjal Grover
Published Paper ID: - IJCRT2403970
Register Paper ID - 254160
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403970 and DOI :
Author Country : Indian Author, India, 400601 , Thane west, 400601 , | Research Area: Humanities All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403970 Published Paper PDF: download.php?file=IJCRT2403970 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403970.pdf
Title: SURVEY OF FOOT POSTURE AMONG THE BUS CONDUCTORS
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Humanities All
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i159-i164
Year: March 2024
Downloads: 62
E-ISSN Number: 2320-2882
This study has been undertaken to find out and study about the foot posture among the Bus Conductors by using the Foot Posture Index 6 Scale. 85 participants were included in the study. Through this study it was evident that majority of the participants i.e. the sample size had pronated feet. Pronated foot posture is a risk factor for Medial Tibial Stress Syndrome and Patellofemoral pain.
Licence: creative commons attribution 4.0
Foot posture, Foot Posture Index 6, Bus Conductors, Pronated feet
Paper Title: A Study on the Impact of Digitization in India: A Shifting Paradigm from Traditional to Modern MSMEs
Author Name(s): Jainam Shah, Kashan Sardar
Published Paper ID: - IJCRT2403969
Register Paper ID - 254155
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403969 and DOI :
Author Country : Indian Author, India, - , -, - , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403969 Published Paper PDF: download.php?file=IJCRT2403969 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403969.pdf
Title: A STUDY ON THE IMPACT OF DIGITIZATION IN INDIA: A SHIFTING PARADIGM FROM TRADITIONAL TO MODERN MSMES
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i150-i158
Year: March 2024
Downloads: 51
E-ISSN Number: 2320-2882
In recent years, India has witnessed a rapid transformation in its economic landscape, driven by the widespread adoption of digital technologies. This research paper delves into the profound influence of digitization on the Micro, Small, and Medium Enterprises (MSMEs) sector, which constitutes a vital backbone of the Indian economy. The study employs a comprehensive approach, combining qualitative and quantitative methods, to assess the extent to which digitization has revolutionized traditional MSME practices. The research identifies key areas within the MSME sector where digitization has led to notable shifts, including enhanced operational efficiency, expanded market reach, and improved customer engagement. Through an in-depth analysis of case studies and surveys conducted across diverse sectors, this paper aims to present a nuanced understanding of the challenges and opportunities faced by MSMEs in adapting to this digital paradigm. Furthermore, the research evaluates the policy interventions and regulatory frameworks that have facilitated or hindered the integration of digital technologies within the MSME ecosystem. By shedding light on the evolving role of government initiatives and private sector partnerships, the study offers insights into how stakeholders can collaborate effectively to maximize the benefits of digitization for MSMEs. This paper concludes with a forward-looking perspective, highlighting the potential for continued growth and innovation within the MSME sector as digital technologies continue to evolve. The findings of this research contribute valuable insights to the ongoing discourse on digitization and economic development in India, offering practical recommendations for policymakers, industry leaders, and MSME owners alike.
Licence: creative commons attribution 4.0
Digitalization, Economic Transformation, Traditional and Modern MSMEs
Paper Title: Hybrid App
Author Name(s): Prashant Srivastava
Published Paper ID: - IJCRT2403968
Register Paper ID - 254113
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403968 and DOI :
Author Country : Indian Author, India, 110037 , Delhi, 110037 , | Research Area: Science and Technology Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403968 Published Paper PDF: download.php?file=IJCRT2403968 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403968.pdf
Title: HYBRID APP
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Science and Technology
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i144-i149
Year: March 2024
Downloads: 63
E-ISSN Number: 2320-2882
Developing mobile applications presents challenges due to device diversity and platform fragmentation. With various operating systems in the market, developers face hurdles in creating applications that seamlessly run across different platforms. This diversity complicates the development process, increases costs, and requires extensive effort in adapting applications to meet each platform's unique requirements. Despite these challenges, there are promising solutions to streamline the development process and reduce costs. Cross-platform development tools, although not fully matured, show great potential in enabling developers to create applications that can be deployed across multiple platforms with minimal modifications. These tools leverage frameworks and technologies that abstract away platform-specific complexities, allowing developers to write code once and deploy it across various platforms. Hybrid mobile development is also gaining popularity as it combines elements of both native and web development. This approach allows developers to leverage web technologies like HTML, CSS, and JavaScript to create mobile applications that can be deployed across different platforms. By using frameworks like Apache Cordova or React Native, developers can access native device features while still benefiting from the flexibility and rapid development cycles of web technologies. Furthermore, the ongoing evolution of HTML5 presents new opportunities for cross-platform mobile development. HTML5's capabilities continue to expand, offering developers more options for creating versatile and efficient mobile applications. With features like offline storage, multimedia support, and advanced graphics capabilities, HTML5 enables developers to create rich and interactive mobile experiences that can rival native applications. In conclusion, while native mobile development remains a viable option, cross-platform development is becoming increasingly attractive due to its potential to streamline the development process and reduce costs. With the ongoing evolution of technologies like HTML5 and the continued improvement of cross-platform development tools, the future looks promising for developers seeking to reach a wider audience across different devices and platforms.
Licence: creative commons attribution 4.0
Native Mobile Application Development ( Kotlin , Java ,objective C , C++ ,Swift ) , Hybrid Mobile Application Development ( Flutter , React Native , Iconic ) , openCv ,laplacian
Paper Title: சோ.தர்மனின் கூகை புதினத்தில் உத்திமுறைகள்
Author Name(s): R RAJESH KUMAR, Dr.E KARPAGAM
Published Paper ID: - IJCRT2403967
Register Paper ID - 254074
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403967 and DOI :
Author Country : Indian Author, India, 621311 , Karur, 621311 , | Research Area: Arts All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403967 Published Paper PDF: download.php?file=IJCRT2403967 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403967.pdf
Title: சோ.தர்மனின் கூகை புதினத்தில் உத்திமுறைகள்
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Arts All
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i136-i143
Year: March 2024
Downloads: 65
E-ISSN Number: 2320-2882
?????? ???????? ??????? ????????????? ?????????? ?????? ?????????????. ????? ??????????? ?????????? ?????????????????? ?????? ??????????? ?????????????. ???????????? ????????????? ?????????? ?????? ??? ???????????? ?????? ???????????????????. ??? ???????? ????????? ??????? ????????????? ????? ??? ???????????? ???????? ????????? ??????. ?????????, ??????????, ?????????? ????? ??? ??????? ?????????? ?????????? ????? ????? ????????? ??????? ?????????, ??????????? ????????. ??????????? ??? ??? ??????? ???????????. ?????????? ??.?????? ?? ????? ????????? ?????? ??????? ?????????????. ?????? ?????? ???? ???? ??????????? ????????? ???????????? ????????? ????????? ?????????????? ???????? ????????.
Licence: creative commons attribution 4.0
Paper Title: G-20 and the Global Governance : A special reference to India's leadership in 2023 summit
Author Name(s): DR RATNAPRAVA BARIK
Published Paper ID: - IJCRT2403966
Register Paper ID - 254082
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403966 and DOI :
Author Country : Indian Author, India, 762014 , BOUDH, 762014 , | Research Area: Arts1 All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403966 Published Paper PDF: download.php?file=IJCRT2403966 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403966.pdf
Title: G-20 AND THE GLOBAL GOVERNANCE : A SPECIAL REFERENCE TO INDIA'S LEADERSHIP IN 2023 SUMMIT
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Arts1 All
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i129-i135
Year: March 2024
Downloads: 89
E-ISSN Number: 2320-2882
This paper tries to explain India's role as a hoisting nation of G-20. India, being the world leader, played as an emerging power representing 1.30 billion people with a democratic polity, and successfully conducted the summit as the 18th G20 Summit at Bharat Mandapam in New Delhi during 9th -10th September, 2023. It was a culmination of all the G20 processes and meetings held throughout the year among ministers, senior officials and civil societies. This initiative indicates international development, cooperation towards the Global South, illustrating the growing influence of emerging economies by promoting India in multilateralism and directing international development and economic cooperation. Further, India has always been described as a land of paradise irrespective of her culture, diversity, population, economical background, geo-political assortment, strategic geographical location and so on India's presidency has got a unique global concern brought an excellent opportunity to accelerate sustainable growth within the country, in the emerging world, and outside. G-20 has brought a massive forum for global cooperation, inclusive development, economic stability and sustainable growth is in line with its national goals for our nation.
Licence: creative commons attribution 4.0
G-20, Global South, sustainable growth, inclusive development, economic stability, Economic cooperation, multilateralism, Geo-Political assortment.
Paper Title: HINDI UPNYASO ME AADIVASI JIVAN
Author Name(s): SHIKHA SINGH
Published Paper ID: - IJCRT2403965
Register Paper ID - 253994
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403965 and DOI :
Author Country : Indian Author, India, 231306 , MIRZAPUR , 231306 , | Research Area: Arts1 All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403965 Published Paper PDF: download.php?file=IJCRT2403965 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403965.pdf
Title: HINDI UPNYASO ME AADIVASI JIVAN
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Arts1 All
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i124-i128
Year: March 2024
Downloads: 72
E-ISSN Number: 2320-2882
????? ????????? ??? ??????? ???? ?? ???????? ?? ??? ?? ???? ?????? ?? ???? ????? ?? ??? ????? ?? ????? ?? ??? ??? ??? ?? ??????? ???? ????? ?????? ???? ?? ???? ?????? ?????? ?? ????? ???????? ?? ?? ???? ??? ????? ?? ?? ??? ??? ??? ???? ?? ???? ?? ?????? ??? ????? ??? ????? ?? ????? ???? ??? ??????????? ?? ??????????? ??? ????? ?????? ??? ?? ????? ??? ?? ??????? ???? ?????? ?? ??? ????? ?? ?? ???????? ???? ?? ???? ???? ???? ??, ????? ??? ????? ??,????,????,???? ???? ?? ???? ?????? ????? ???? ??? ?????? ?? ?? ??? ??? ????? ??????? ???? ?? ????? ???? ????? ?? ?? ?????????,???????, ???????? ?? ?????? ?? ?? ?? ??????? ?? ???????? ????? ??? ????? ????? ??????? ???? ?????? ????? ??????? ???????? ?? ????? ??? ?? ??????? ???? ????????? ???? ?? ????? ?? ???? ??? ????? ???????? ??? ?????? ?????? ????? ???????? ?????? ???? ?? ??????? '?????? ???? ?? ????? ' ????? ????? ?? ??????? ???? ?? ??????????? ?? ???? ???? ????? ???? ???????? ?????? ?? ?????? ?? ?? ?????? ???? ???? ???????? ?????? ?? ?? ???? ?? ?? ??????? ???? ???? ?? ??? ????? ??????? ?? ?? ???? ???? ????? ???? ?? ??? ?????,??????? ?? ?? ?????? ????? ???????? ???? ?? ?????????? ?????? ???? ??? ??? ??? ?????????? ?? ??? ??? ??????? ???? ?? ?????? ?????? ?? ???? ?? ?????? ???? ???? ?? ?? ??????? ?? ???????? ???? ????? ?? - '?????? ????? ???? ??? ????????????? ???? ?? ??? ??? ????? ??, ????? ???? ?? ???????? ??????? ?? ????????? ????? ?? ????? ???? ??????'
Licence: creative commons attribution 4.0
Paper Title: Revisiting The Marketing Concept in a Novel Context.
Author Name(s): Dr. Pardeep Kumar, Dr.Deepak Srivastava
Published Paper ID: - IJCRT2403964
Register Paper ID - 253793
Publisher Journal Name: IJPUBLICATION, IJCRT
DOI Member ID: 10.6084/m9.doi.one.IJCRT2403964 and DOI :
Author Country : Indian Author, India, 110034 , DELHI, 110034 , | Research Area: Commerce All Published Paper URL: http://ijcrt.org/viewfull.php?&p_id=IJCRT2403964 Published Paper PDF: download.php?file=IJCRT2403964 Published Paper PDF: http://www.ijcrt.org/papers/IJCRT2403964.pdf
Title: REVISITING THE MARKETING CONCEPT IN A NOVEL CONTEXT.
DOI (Digital Object Identifier) :
Pubished in Volume: 12 | Issue: 3 | Year: March 2024
Publisher Name : IJCRT | www.ijcrt.org | ISSN : 2320-2882
Subject Area: Commerce All
Author type: Indian Author
Pubished in Volume: 12
Issue: 3
Pages: i114-i123
Year: March 2024
Downloads: 53
E-ISSN Number: 2320-2882
Due to technological advancements, there is change in choices that has transformed the trading center. Consequently, we are witnessing the emergence of a new marketing paradigm -- not a "do more" marketing that simply increases the volume of sales games of the past, but a knowledge and experience-based marketing that represents the salesman's death one and all. The transformation of marketing is driven by the great influence and widespread presence of technology. Marketing has moved from deceiving customers to blame customers, satisfying customers, and to systematically integrating customers. The capabilities of a successful marketing organization will increasingly be defined by two key factors: knowledge-based marketing and experience-based marketing. These two fundamentals will replace the outdated approach to marketing and new product development. The role of the marketer as an integrator necessitates the ability to effectively combine internal and external factors. This review paper revisits the marketing notion in a novel context and redefines the marketing notion in the emerging scenario.
Licence: creative commons attribution 4.0
Technology,Marketing,Customer,Producers etc