Volume 11 | Issue 3 |

 Abstract

This study investigates the marketing strategies employed by Africell SL Limited, a leading telecommunication company operating in Sierra Leone, and its impact on organizational performance. The study is particularly relevant for Sierra Leone, a Least Developed Nation that is still recovering from a civil war that left the country economically, socially, and institutionally dilapidated. The research methodology adopted for the study is a qualitative case study approach, which involved conducting in-depth interviews with key senior marketing and managerial staff from Africell, as well as secondary data analysis. The study found that Africell's marketing strategies are centered on providing affordable and accessible communication services to its target market, leveraging its network coverage, and adopting innovative marketing techniques. The study further shows that the deployment of these marketing strategies has contributed to the company's increased market share and brand visibility, resulting in improved organizational performance. The study concludes by providing insights and recommendations for telecommunication companies operating in Sierra Leone and other emerging markets on how to develop effective marketing strategies for sustained business growth and profitability

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 Keywords

Marketing Strategies , Organizational Performance , Africel sl, Telecommunication Industry , Sierra Leone

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Creative Commons Attribution 4.0 and The Open Definition

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Buddha's teachings have meaningful contributions to society. This article introduces a scientifc research on contributions of Buddhism to improving interpersonal relationships, particularly the relationship of youths with their parents, their teachers, their friends and with the people who have hurt them. The frst part of this article introduces on basic concepts related to interpersonal relationships, and the methods using in this research. The second part describes result of the research. From fndings of this research, it indicates that Buddhist you The uths have deeper level of understanding and belief in Buddhism than non-Buddhist youths; Buddhist youths can be beter in developing and maintaining their interpersonal relationships than non-Buddhist youths; there are signifcant diferences between Buddhist and non-Buddhist youths in their relationships with their parents, their teachers, their friends and with those who have hurt them.

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 Keywords

Interpersonal Relationship, Buddhism To Improving

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Creative Commons Attribution 4.0 and The Open Definition

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This study has been undertaken to investigate and analyze the effect of sparkplug flame if we increase the electrode gap in single cylinder 125CC vertical engine. The performance of automobile engines is impacted by a variety of factors. One of the world's primary sources of fuel consumption today is the gasoline spark ignition mechanism in automobiles. The spark plug is one of the crucial parts of a petrol engine during the combustion process. An engine's performance declines when it isn't running consistently, but it also increases fuel consumption, vibration and HC emissions. There are numerous causes of pollution. The improper gap of electrode in the sparkplug is one of the causes. Spark plugs play a critical role in the combustion process in a gasoline engine. The combustion engine's backfire and banging are brought on by an incompatibility between the fuel utilized and the width of the spark plug gap. Consequently, the spark plug gap was investigated with an emphasis on managing the combustion process to enhance engine performance. The parameters of spark plug gap when the gap increased have been explored in this study. The standard gap of 125CC single cylinder engine is 0.7mm. In experiments, it has been found that the vibration and noise increase correspondingly as the spark plug gap increase; on the other hand, the exhaust emission (HC) value increases.

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Sparkplug gap, Emission, Engine performance

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Creative Commons Attribution 4.0 and The Open Definition

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The article is the result of empirical study made on to explore the role of Community Based Organisations in promoting elected women's participation in the Grama Panchayats. The study compares the participation of women representatives between Bijapur and Bagalakot district with a sample of 248. It reveals that CBOs play a vital role in the life of one's public life. It has provided a platform for the women to explore her strengths and convert her weaknesses into strengths. The CBOs can mould the women members and encourage them to participate in public life.

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 Keywords

Grama Panchayat, Politics, Women, Participation, Representation

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Creative Commons Attribution 4.0 and The Open Definition

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Society is at an important intersection in dealing with the challenges of climate change, and this paper is presented at a critical juncture in light of growing recognition that the natural sciences are insufficient to deal with these challenges. Critical aspects of sociological perspectives related to climate change research are brought together in this review in the hope of fostering greater interdisciplinary collaboration between the natural and social sciences. We fervently argue for the need to inculcate interdisciplinary approaches that can provide innovative perspectives and solutions to the challenges we face from the impacts of climate change. As such, some critical sociological perspectives are addressed, with two objectives; ? To provide a foundational opening for readers seeking an introductory perspective and potential core contributions of sociological insights on climate change; and ? To explore opportunities and obstacles that may occur with increased interdisciplinary cooperation and collaboration. We lay out fundamental ideas by assembling a loosely connected body of sociological research, hoping to develop and advance the collaborative research agenda between sociology and other disciplines for the near future.

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 Keywords

sociology; climate change; adaptation; mitigation; sociological perspectives

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Creative Commons Attribution 4.0 and The Open Definition

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The concept of externally reinforcing damaged reinforced concrete members to restore their strength is well known today. Depending on the severity of the damage, the component is externally modified using methods such as cross-sectional enlargement, external panel bonding, external pre stressing, casting, and fiber-reinforced polymer (FRP) composites. This article describes FRP composite technique that is to apply FRP composites in fabric/tape form using adhesive on defects like cracks in structural members. Apart from retrofitting, this process can also be used to add strength or increase the load-bearing capacity of an element without increasing the section size. Fabrics made from carbon, glass and basalt fibers are generally used as external reinforcement. Each gives different results as per their characteristics, magnitude and type of load withstanding, type and form of fibre fabric used for that and also as per different wrapping patterns. For this purpose, the study considers structural reinforced concrete beams wrapped with different FRP composites fabric in different patterns and tested under four-point loading system as comparison criteria. The main focus of the paper revolves around basalt fiber fabric, and whether it is a better option as a retrofit material compared to others.

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 Keywords

Adhesive, Four point bending test, Retrofitting, Woven Fabrics

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Creative Commons Attribution 4.0 and The Open Definition

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Today's software systems give us a wealth of information about both the points where the system performs as expected and the points where it fails. The knowledge base which can be established with the help of this data will help us in delivering an insight for any future act or manner of performance for the specified software. This research aims at looking for machine learning algorithms which can aid us in anticipating the behaviour of the software in consideration and hence also give an idea about the spots where the output of the system is not as desired,.i.e a defective parameter. This paper mainly looks over the creation of a knowledge base with the previously tested data and also predicts the areas and data values where a user can expect the system to be showing erroneous behavior.

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

software fault prediction, knowledge based system, correlation based feature selection, prediction models, supervised machine learning

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Creative Commons Attribution 4.0 and The Open Definition

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The objective of this qualitative study, conducted in India, was to assess the perceptions of parents with children with autism spectrum disorder about inclusive education. This qualitative study collected data from in-depth interviews with parents of children with autism. Thematic content analysis used Coded texts and topic identification procedures. Results: Seven themes were identified: 1) Teacher's Attributes; 2) Child Factor; 3) Social Inclusion; 4) Parent factors; 5) School services; 6) Parent Teacher Relationships and 7) Academic Extracurriculars. It was determined that one of the barriers to including children with autism was the lack of sensitization of teachers and the cultivation of their empathy. Conclusion: The parents of children with autism experienced a lack of active inclusion in schools. Children were primarily excluded in school in various activities, where the educator did not know inclusive techniques for teaching. To this end, parents felt the need for more practical knowledge about implementing the methods to teach those with special needs. The parents of children with autism attending inclusive settings were not satisfied with implementing inclusion policies and regulations. They feel that despite awareness, equal opportunities were not provided to these children.

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Social Inclusion, Autism Spectrum Disorder, Inclusive Education, India

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Creative Commons Attribution 4.0 and The Open Definition

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In today's modern world people all around the globe are becoming more interested in their health and lifestyle. But just avoiding junk food and doing an exercise is not enough, we require a balanced diet. A balanced diet based on our height, weight and age can lead a healthy life. Combined with physical activity, your diet can help you to reach and maintain a healthy weight, reduce your risk of chronic diseases (like heart disease and cancer), and promote your overall health. A balanced diet is one that gives your body the nutrients it needs to function correctly. Calories in the food is the measure of amount of energy store in that food. Our body use calories for basically everything like breathing, walking, running etc. On average a person needs 2000 calories per day but specifically intake of calories depends upon persons physical aspects like weight, height, age and gender. So, your food choices each day affect your health -- how you feel today, tomorrow, and in the future. Thus, a proposed system gives recommend you a diet plan based on your physical aspects and your end goal.

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Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Machine learning, Diet Recommendation, Food recommendation

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Creative Commons Attribution 4.0 and The Open Definition

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Tourism is a thriving industry and a vital employment sector in many developing countries. Today many travellers flocking to different parts of the world, and tourism is considered as one of the most practical commercial markets in the world. Nagaland is a land of treasure trove of culture, developed over many years and manifested in the form of arts, works of literature, customs, traditions, linguistic expressions, artifacts, heritage sites preservation and more. Cultural tourism is one of the fastest growing sectors of the tourism industry, it includes the conservation and promotion of Culture in the midst of Cultural diversity in Nagaland. Culture and tourism have a shared beneficial relationship to strengthen the attractiveness, beauty and competitiveness helps for the development of tourism. Tourism helps to bring the sustainable development, and to solve the balance in economic development and cultural preservation in Nagaland. Tourism and culture in Nagaland often made more visitors to use suitable tourist sites as a means of cultural identity. Promotion and preservation of traditional culture helps identifying, recording, analysing the changing world of future generations and keep up the identity of the State. This article examines how Nagas--the Indigenous peoples of Nagaland--Conservation of culture and cultural self-determination through touristic cultural performances held during the festivals brings tourist attraction and development. Preserving rich Naga culture and traditional heritage helps for the promotion of tourism in Nagaland, and tourism helps for the conservation of culture as inter- related.

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 Keywords

Nagaland, Tourism, Culture, Preservation, Promotion, Development

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Creative Commons Attribution 4.0 and The Open Definition