Volume 12 | Issue 1 |

 Abstract

In today's dynamic digital era, influencer marketing stands as a transformative force, redefining brand-consumer relationships. As traditional advertising diminishes in impact, influencers on social media platforms emerge as trusted voices shaping consumer behavior. This article explores the multifaceted influence of this strategy on businesses, emphasizing its role in amplifying brand visibility, fostering authenticity, and delivering measurable returns on investment. The ecosystem, ranging from macro to micro-influencers, allows for tailored, personalized approaches, while the rise of niche influencers targets specific audience segments with precision. Evolving dynamics encompass sustained relationships, challenges in credibility management, and the exploration of innovative content formats. Looking ahead, influencer marketing's future lies in video content, augmented reality integration, social responsibility alignment, exploration of new platforms, and adherence to data privacy regulations. In navigating this landscape, brands that prioritize authenticity and adaptability are poised to thrive in the ever-changing digital realm.

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INFLUENCER MARKETING IN TODAY'S DIGITAL WORLD BY LAKME

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Creative Commons Attribution 4.0 and The Open Definition

 Abstract

In today's dynamic digital era, influencer marketing stands as a transformative force, redefining brand-consumer relationships. As traditional advertising diminishes in impact, influencers on social media platforms emerge as trusted voices shaping consumer behavior. This article explores the multifaceted influence of this strategy on businesses, emphasizing its role in amplifying brand visibility, fostering authenticity, and delivering measurable returns on investment. The ecosystem, ranging from macro to micro-influencers, allows for tailored, personalized approaches, while the rise of niche influencers targets specific audience segments with precision. Evolving dynamics encompass sustained relationships, challenges in credibility management, and the exploration of innovative content formats. Looking ahead, influencer marketing's future lies in video content, augmented reality integration, social responsibility alignment, exploration of new platforms, and adherence to data privacy regulations. In navigating this landscape, brands that prioritize authenticity and adaptability are poised to thrive in the ever-changing digital realm.

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Artificial intelligence, machine learning, bank, financial institutions, consumer satisfaction.

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Making investments in the startups will stand as the major decision as these are the only ideas that cannot be predicted and has not been taken birth as a fully exposed company. But the process of transformation need investments. People those are interested in investing in the startups are high risk takers. Investments in startups provide wings to the innovation. THE ANGEL INVESTORS plays a vital role as they invest for ideas that has no physical existence. They provided the initial capital or the SEED capital to the startups. And the other investors like HIGH NETWORTH INDIVIDUALS, BRIDGE INVESTORS are the there types of those investors who provides investments once the establishment of startup has taken place which helps in potential growth, risk of these investors in predictable.

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 Investments  Idea  Prediction  Capital  Investors  Potential growth  Physical existence  Angel investors

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This article delves into the dynamic landscape of electronic banking (e-banking) and examines the significant impact of electronic banking on consumer satisfaction. Given the increasing prevalence of electronic banking services, our study reviewed the existing literature to identify the complex aspects that shape the user experience. We investigate the impact of user-friendly interfaces, transaction efficiency, security protocols, and customer support on consumer satisfaction. Additionally, the article examines the accessibility of services across devices, the integration of innovative features, and the level of customization and personalization that e-banking platforms offer. The results highlight the important role that clear communication, cost efficiency and compliance with regulatory standards play in overall satisfaction. As the digital realm continues to redefine traditional banking paradigms, this article provides a comprehensive synthesis of current knowledge and identifies gaps for future research. By investigating the complex relationship between e-banking features and consumer satisfaction, we aim to help both academics and industry participants improve the quality of e-banking services.

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E-banking, customer satisfaction, E-commerce, cost saving, 24/7 access.

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The very title of novel The Serpent of the Rope alludes to Sri Sankaracharya's non-dualististic philosophy and the analogies of the serpent and the rope, embodying respectively the illusion and the reality are derived from his famous Bhashya of the Brahma Sutras of Baddarayan in his he has elaborated his philosophy. The epigraph to the novel is significant: "Waves are nothing but water.

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Use of Myth, Allegory & Classical Allusion in Raja Rao's The Serpent and the Rope

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bharatiya Gyan Parampara Aur Sahitya

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bharatiya Gyan Parampara Aur Sahitya

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Object identification is a central problem in computer vision to detect and locate objects of interest in photos and movies. CNNs, a class of deep learning models, have recently revolutionized the field of object identification with their incredible accuracy. ResNet50 has proven to be a powerful framework for identifying object tasks for these models.The object identification studies in this publication use the ResNet50 model. The ResNet50 architecture is a modification of the ResNet model that uses hopping connections to overcome the degradation problem of deep-connection neural networks. ResNet50 solves the vanishing gradient problem by providing residual connections that allow training of deeper networks while preserving improved gradient flow. The goal of this project is to explore ResNet50's ability to locate and recognize elements in complex environments. The collection of photos used for evaluation includes different scales, occlusions, and object classifications. A large labeled COCO dataset with annotation bounds for each instance of each element is used to train the ResNet50 model.This study also explores how model settings and hyperparameter values affect the effectiveness of ResNet50. Investigate how to optimize your model, speed up inference, and improve computational efficiency.

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CNN. ResNet 50, ResNet, Object Detection, COCO Dataset.

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This paper consists of various duality theorems for nonlinear programming problems under B-convexity assumptions.

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NON-LINEAR DUAL PROGRAMMING UNDER THE CONCEPT OF B-CONVEXITY

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The purpose of the study Assess the level of Sports Competitive Anxiety between Vidhya Mandir School boys and girls players of Volleyball of Uttar Pradesh : A Comparative Study. Methodology: Total 34 players (17 male and 17 female) were randomly selected for the study. Age range 19 were selected. To measure the Sports Competition Anxiety Test (Raniner Marten, 1990) was used. Descriptive statistics mean, standard Deviation (SD) and Independent t-test was administrated which gives whether there is a difference between the groups. Result and discussion On the basis of the findings we can conclude that there is no significant difference in Sports Competition Anxiety within Vidhya Mandir School players of Uttar Pradesh of volleyball.

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Competition, Anxiety, Players, Sports

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Social ,Emotional development is an educational movement that is gaining ground throughout the world. We can define Social ,Emotional development as the ability to recognize and manage feelings of love, hate, fear, etc., solve problems effectively, and establish positive relationships with others. Research has showed the a big role of Social ,Emotional development in showing in a good way healthy student development and Academic Achievement. A huge amount of research confirms that SE abilities: can be taught, that they help increase positive development and reduce problem in behaviors, and that they improve students' behavior .This study aims to identify SEL development in Indian schools in. relation to their Academic Achievement. Comparisons of demographic characteristics with independent variables i.e. social ability, emotional ability, and dependent variable i.e. academic achievement of secondary school students. The researches adopted the survey method of research to study the social, emotional development of secondary school students in relation to their Academic Achievement in Karnataka with reference to Koppal district. The researcher used stratified Random sampling technique for selecting the sample from the 1400 population. The stratification will be done on the basis of gender and locality of students. The sample consists of government aided and private school students from the schools in Koppal district.

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social development, Emotional development, Academic Achievement

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Creative Commons Attribution 4.0 and The Open Definition