Volume 12 | Issue 1 |

 Abstract

In the contemporary business landscape, where the digital realm is an integral part of daily life, the role of digital marketing has become paramount. This article delves into the dynamic and ever-evolving world of digital marketing, exploring strategies that businesses can employ to thrive in the digital age. From social media to search engine optimization, we unravel the intricacies of digital marketing and provide insights into harnessing its potential for optimal results. This article serves as a comprehensive guide for marketers and business leaders seeking to navigate the complexities of the digital landscape and build a robust online presence.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Digital Marketing, Digital landscape, Digital Realm, Search engine optimization, social media.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

This paper seeks to conduct a comprehensive examination of recent advancements and real-world challenges such as variations in lighting conditions, pose, ethnicity, and gender, to improve the reliability and inclusiveness of CNN-based emotion recognition through real-time facial expression analysis using the Python system.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Deep Learning, Convolutional Neural Network, Facial Emotion Recognition system, Datasets.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Painful diabetic peripheral neuropathy (PDPN) affects nearly a quarter of people with diabetes, impacting over 100 million individuals worldwide. Despite its high prevalence, PDPN is often underdiagnosed and undertreated, leading to impaired daily functioning, depression, sleep disturbances, financial instability, and a decreased quality of life. The pain associated with PDPN is complex, intertwined with poor sleep and low mood, necessitating a holistic patient-centered approach alongside pharmacological therapy. Managing patient expectations is a significant challenge, as successful treatment outcomes typically involve a 30-50% reduction in pain, and complete pain-free outcomes are rare. While the past two decades have seen a lack of new analgesic agents for neuropathic pain, the future holds promise with over 50 new molecular entities reaching clinical development and showing benefits in early-stage trials. This review comprehensively examines the current approaches to diagnosing PDPN, available tools and questionnaires for clinicians, international guidelines on PDPN management, and existing pharmacological and non-pharmacological treatment options. The synthesis of evidence and guidance from reputable organizations provides a practical guide to treating PDPN. Emphasis is placed on the necessity for future research into mechanistic-based treatments to prioritize the development of personalized medicine in addressing this challenging condition.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

diabetic peripheral neuropathy, painful diabetic peripheral neuropathy, diabetes complications, pharmacotherapy

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

This paper introduces an integrated system designed to combat plastic pollution in lakes This paper provides solution for controlling the lake pollution without the human intervention. The data from the sensors and images from the camera module are being captured and yolo algorithm is used to detect the plastic. Then the predicted results are used to calculate the density and this density is compared to a predetermined threshold. If the density exceeds the threshold an email is sent to the authorities with the density values. In conjunction with plastic detection, system contains the water quality sensors to continuously monitor the lake's environmental conditions. Regular updates about the lake ensures the controlling and prevention of the plastic pollution in lakes. This initiative signifies a significant stride in leveraging advanced technology to tackle environmental issues and safeguard the well-being of aquatic ecosystems

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Keywords: Computer Vison, YOLO V5, Coordinate attention, Raspberry pi OS, LabelImg.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Farmers and retailers face challenges in organic products supply chain due to various reasons. Further, traders and manufacturers encounter issues in delivering organic products. The purpose of the research is to study the socio demographic variables of respondents with respect to organic products supply chain. The primary data were the direct information collected from the respondents using a structured questionnaire. The secondary data were collected from previous research reports, government websites, and other information sources. Simple random sampling method was applied to collect information from 125 respondents in Trichy district. Statistical analyses such as Chi-square test, ANOVA and multiple regression analysis were employed in the current study. The researchers suggest organizing consumer awareness programs through focused educational initiatives and heightened transparency through collaboration of all the stakeholders involved to address the marketing hurdles.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Marketing challenges, customers, supply chain, organic products, ANOVA

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Ritu implies the season, characterized by different attributes convey modified impacts on the body along with the climate. Ayurveda has depicted various guidelines and regimens (Charya), in regards to eat less and conduct to adjust occasional varieties effectively without changing the body homeostasis. Ayurveda stressed to save the wellbeing and forestall the infections by following proper eating regimen and way of life routine instead of fix of the sicknesses. The essential hypothesis continued in the Ayurveda is Swasthyashya Swasthya Rakshanam, and that means to keep up with the wellbeing of the sound, as opposed to Aturashya Vikara Prashamanancha, means to fix the sicknesses of the unhealthy. For the support of the wellbeing and anticipation of the sicknesses the Dinacharya (everyday routine), Ritucharya (occasional routine), achara rasayan (Appropriate conduct), rasayan treatment (rejuvenative methodology) and so on have been referenced in the works of art of Ayurveda. Stricter consistence of Ritucharya can forestall the improvement of sicknesses as well as its compounding.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Ritu, Ayurveda, homeostasis, Dinacharya, Ritucharya, rasayan.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

This article deals with an overview of psychiatric disorders during the menopause transition and the homeopathic approach. Homeopathy is a holistic science that focuses on the overall well-being of an individual. Individualized remedy is the mainstay of Homoeopathic treatment, thus improving the quality of life in patients. In Homeopathy, taking the case includes the symptoms, possible causes in the individual, any concomitant symptoms, and considering the individual predisposition, mental picture, and physical symptoms.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Menopausal transition, depression, mood swings, insomnia, irritability, panic attacks, and Homoeopathic Approach.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Entrepreneurs play a significant role in any economy. Women entrepreneurship development is a crucial part of human resource development. In Comparison to other countries, the development of women entrepreneurship is very low in India, especially in rural areas. However, middle class women are not too eager to alter their role due to fear of social criticism. The progress is more evident amidst upper class families in urban areas. Participation and their prominence have been commendable in the country's economic growth and development. Many initiatives have been started by United Nations to promote and motivate women entrepreneurship in developing and under developed countries, such as efforts in Sub-Saharan African countries. Looking at the above opportunities, India has also supported many women entrepreneurs by providing loans and advances, helping them to establish their business, making them self- sufficient by providing vocational skills, and constructing many jobs for other women in the respective areas. This paper focuses on current status of women entrepreneurs in India. Data has been collected from number of articles, books, periodicals and websites. The present study has been an exertion to generate awareness and to understand meaning, underlying principle for diversification.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Keywords- Women Entrepreneurship, key to Success, challenges, steps taken by the Indian government.

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

Abstract Most of the women in working are in unorganized sector. The unorganised sector consists of labour force of casual, household and self employed workers without adequate legal protection and support. But this sector offers wide employment opportunities to women, especially in the era of globalisation. The employees skilled with advanced technology and modern education have enough opportunities in this competitive milieu. But in reality most of the women working in this sector are poorly educated, from rural lower income families with lack of enough skills to meet the requirements of modern working environment. The involvement of trade union in this sector is also not up to the level of expectation. Redefinition of roles of trade unions are the necessity of the present-day world for protection and promotion of labour interest.

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

Women Labourers, Trade Unions, Unorganised Sector, Globalisation

  License

Creative Commons Attribution 4.0 and The Open Definition

 Abstract

panchayato me nirvachit mahilaye : chunotiya avm smadhan

Licence: creative commons attribution 4.0

  License

Creative Commons Attribution 4.0 and The Open Definition

 Keywords

panchayato me nirvachit mahilaye : chunotiya avm smadhan

  License

Creative Commons Attribution 4.0 and The Open Definition