Volume 12 | Issue 1 |

 Abstract

The development of the economy is depend upon the financial system. After implementation of New Economics Policy in India, the insurance sector is one of the major players in the financial system. Digitalizationhas brought significant improvements in the insurance industry by increasing efficiency, transparency, reducing frauds and other benefits. The insurance sector is the most happening sector today that continues to evolve with the digital transformation and helping them to change their traditional ways of doing the business by enabling new personalized products and services. Digitalization is helping the insurance businesses to become more, with technological advancements offering new opportunities for insurers to transform their business processes and customer engagement.

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 Keywords

Economy, Digitalization, Insurance, Transparency, and financial system.

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This study investigates the inclination towards entrepreneurship among college students. Specifically, the relationship between entrepreneurship education and inclination towards entrepreneurship. The influence of demographic characteristics and family business background on university students' inclination towards entrepreneurship is also being consider. An empirical test carried out on the data gathered from questionnaires demonstrates that two entrepreneurship education variables are found to have a statistically significant relationship on the inclination towards entrepreneurship. At the same time, two demographic variables and a family business background variable have an effect on college students' inclination towards entrepreneurship. Finally, based on the findings, the conclusion of the study has been forwarded.

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 Keywords

Entrepreneurship, Inclination, Variables, Demonstrates

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Employee State Insurance (ESI) Scheme is a huge social security for the employees in the organization. ESI is completely different from insurance that is provided for general public. It supports full medical care and reasonable economic assistance to the beneficiaries for benefits like sickness, maternity, disablement and death due to employment injury. It is one of the most effective measures available to the employees in working environment. The purpose of the study is to analysis the awareness and effective Utilization of Employee State Insurance (ESI) policy in Tata International. The study also attempts to review the varied Employee State Insurance (ESI) benefits available to the workers within the organization. A study questionnaire was framed and given to the workers to seek out awareness and therefore the effects of utilization of Employee State Insurance (ESI) policy in Tata International using tools through SPSS software.

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 Keywords

Employee state insurance (ESI), Awareness, Utilization, Employees, medical benefit, sickness benefit, maternity benefit.

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Purpose: The purpose of the research described in this paper is to explore the shopping habits and attitudes of individuals from the Generation Z regarding online shopping. This particular group of consumers expects various new devices and electronic processes to be widely available, thus offering consumers more autonomy and faster transactions. In addition, they expect the technology to enable them to make more informed shopping decisions. Objective: The objective of this study is to explore the shopping habits and attitudes of Generation Z regarding online shopping. In this context, the main sources of information that are provided to buyers, and their preferences towards online shopping are examined. Generation Z mainly rely on personal experience and take quality and prices into consideration when choosing what to purchase, mostly considering other people's opinions. However, even though the internet is their main source of information, they still seek input from others in most cases before making purchasing-related decisions. Methodology: A structured questionnaire has been used for primary data collection. Secondary data have been derived from the books, published research articles and bank websites. Data has been collected through questionnaires designed on a five-point Likert scale. Findings: The findings showed that smart technologies have a significant influence on generation Z consumers' experiences. Moreover, this particular group of consumers expects various new devices and electronic processes to be widely available, thus offering consumers more autonomy and faster transactions. Generation Z youth mainly rely on personal experience and take quality and prices into consideration when choosing what to purchase, mostly disregarding other people's opinions. However, even though the internet is their main source of information, they still seek input from others in most cases before making purchasing-related decisions

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 Keywords

Generation Z, online shopping, autonomy, purchasing-related decisions

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The rise of digitalization in India has taken a huge pace from the last decade. This research paper aims to investigate the phenomenal rise of digitalization in India with specific reference to the youth consumer dynamic of India. Social media has changed the way many marketing disciplines have worked in past, including consumer behaviour. Social media has indeed revolutionized the way marketing disciplines have worked in the past, including consumer behaviour. Consumer behaviour, which became prominent in the 1940s and 50s as a part of the marketing area, studies the level at which emotions, attitudes, and preferences affect the buying behaviour of consumers. The paper aims to analyse the impact of social media and digital/online impact on decision-making behaviour of youth. It makes comparisons to show the growing trend of online decision-making and increased use and influence of social media for making digital decision-making behaviour. Moreover, it discusses what this implies for companies and their marketing strategy to promote their product in today's competitive environment along with suggestions for the same.

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 Keywords

Digital Transformation, Social Media, Consumer behaviour, competitive environment. Youth Behaviour.

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The present study aims to know the impact of electronic commerce on business organization. The study has highlighted the Management Information Systems, Finance and Accounting, Marketing and Computer Sciences of ECommerce on Business. E-commerce is a way of conducting business over the Internet. Though it is a relatively new concept, it has the potential to alter the traditional form of economic activities. Already it affects such large sectors as communications, finance and retail trade and holds promises in areas such as education, health and government. The largest effects may be associated not with many of the impacts that command the most attention but with less visible, but potentially more pervasive, effects on routine business activities. The integration of Electronic Commerce and Business will bring a renaissance in marketing function. As it present opportunities to get close to the customer to bring the customer inside the company, to explore new product ideas and pretest them against real customers. E-commerce will play an important role in way marketing is done and job markets

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Electronic Commerce, Business Organisation, Management Information Systems, Computer Sciences.

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In present days the role of green banking is very important and valuable. Green banking initiatives have become increasingly vital in the banking sector. In this analysis, we thoroughly examine the extent to which SBI and HDFC, two prominent banks, have embraced and implemented such initiatives. The challenges faced by customers in relation to these environmentally-friendly banking practices. One significant concern is the security of customer information particularly in the digital eras. Has green banking gains momentum,Financial institutions must recognize the importance of adopting comprehensive strategies to save the customer information. Green banking has revolutionized the banking industry by prioritizing sustainability and environmental responsibility.

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 Keywords

? Banking ? Green banking ? Initiatives ? Valuable ? Challenges ? Environmentally ? Digital ? Significant ? Financial institutions ? Sustainability ? Environmental responsibility

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Carrer succession planning in the banking sector is all about preparing employees for future leadership roles.it involves identifying and developing potential candidates to ensure a smooth transition when current leaders retire or move on, it's an important process to ensure the continued success of bank. it mainly focuses on examining the strategies approaches and challenges associated with nurturing and transitioning talent with in financial institutes it would like to explore the significance of succession planning in mitigating risks, ensuring leadership organizational efficiency.

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 Keywords

Development opportunities, performance assessment, talent identification, leader pipeline, skill-building programs.

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. The company aims to provide reliable and high-quality services to its customers. By ensuring excellent customer support, they strive to address any concerns promptly. Additionally, Reliance Communication Limited focuses on building a positive brand image to establish trust and loyalty among consumers. Understanding and positively influencing consumer perception is vital for the company's growth and maintaining a strong customer base. The factors that influence how consumers perceive Reliance Communication Limited. We will specifically focus on the role of brand image, service quality, customer satisfaction, communication channels, trust and credibility, word-of-mouth, and online reviews in shaping consumer perception. By understanding these factors, we aim to provide valuable insights and recommendations to enhance consumer perception for Reliance Communication Limited.

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Telecommunications, reliability, high-quality services, customer support, brand image, trust, and loyalty.

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The main objective of the study is to know the employee training and development programs in WIPRO. The company has to adopt new technology and new resources, which requires equally talented employees. To upgrade the employee's skills and knowledge to the present needs of the company it should provide training and development to the employees. Every organisation needs to have well trained and experienced people to perform the activities that have to be done. Descriptive statistical analysis is used to study this paper, structured questionnaire is used to collect the data. The methodology adopted to carry this study is by using questionnaire and the statistical tools used for analysing were simple percentages. The results are interpreted and presented in the form of tables and charts. In this study we find that the training is learning ,enhancement, sharing information. The purposes of training is to achieve the organisation goals, personal goals. By the training and development, the employer's morale will increase.

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 Keywords

Training and development, new technology, organisation, expectations.

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Creative Commons Attribution 4.0 and The Open Definition