Published Paper Details:

This research paper focuses on artificial intelligence (AI) in banking and financial services in Hyderabad with an emphasis on client or consumer responses and the implementation of AI methodology in the banks. In order to better track, anticipate, and react to customer behavior, banks and other financial institutions can monitor the financial transaction data produced by the widespread use of digital payments and banking. The data is used to identify the information utilized in banking and financial services. For the purpose of this research study, primary data in the form of questionnaire is gathered from existing customers of banks located in Hyderabad region and secondary data is gathered from popular journals, books and articles related to Artificial Intelligence in banking sector. According to the study's findings, private banks and other financial institutions use a variety of artificial intelligence (AI) services to better serve their clients and ensure that they are happy with their financial services, as some clients are not happy with banking services. The findings also indicated that clients can expect more dedication from bank and financial services personnel by providing creative planning for the advancement of AI practices in the workplace followed by providing insights to the future growth of AI in banking sector.