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  Published Paper Details:

  Paper Title

A STUDY ON CUSTOMER PERCEPTION TO WORDS GREEN BANKING

  Authors

  Dr.U.Padmavati,  Ch.Manasa

  Keywords

? Banking ? Green banking ? Initiatives ? Valuable ? Challenges ? Environmentally ? Digital ? Significant ? Financial institutions ? Sustainability ? Environmental responsibility

  Abstract


In present days the role of green banking is very important and valuable. Green banking initiatives have become increasingly vital in the banking sector. In this analysis, we thoroughly examine the extent to which SBI and HDFC, two prominent banks, have embraced and implemented such initiatives. The challenges faced by customers in relation to these environmentally-friendly banking practices. One significant concern is the security of customer information particularly in the digital eras. Has green banking gains momentum,Financial institutions must recognize the importance of adopting comprehensive strategies to save the customer information. Green banking has revolutionized the banking industry by prioritizing sustainability and environmental responsibility.

  IJCRT's Publication Details

  Unique Identification Number - IJCRTZ020028

  Paper ID - 250699

  Page Number(s) - 252-260

  Pubished in - Volume 12 | Issue 1 | January 2024

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Dr.U.Padmavati,  Ch.Manasa,   "A STUDY ON CUSTOMER PERCEPTION TO WORDS GREEN BANKING", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.12, Issue 1, pp.252-260, January 2024, Available at :http://www.ijcrt.org/papers/IJCRTZ020028.pdf

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ISSN: 2320-2882
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Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


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ISSN
ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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