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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)
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ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
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Paper Title
A Study On Impact of Goods and Services Tax On Consumer Buying Behavior
Authors
Yashaswini S, Vidyashree C
Keywords
Goods and Services Tax, consumer buying behavior, GST implementation, purchasing patterns, consumer preferences, decision-making processes.
Abstract
Goods and Services Tax plays a major role in deciding the purchase decision of the consumers. This is because, it plays a major role on the pricing decision of different members of channels of distribution. The prices of the products differ according to the taxation slab in which they are grouped under GST. However marketers through their effective strategies manage to offer some differentiation for the consumers, in terms of price, to the consumers. The study will explore the changes in consumer purchasing patterns, preferences, and decision-making processes post-GST implementation, focusing on various sectors and demographic groups. The findings of this study will contribute to a better understanding of the implications of GST on consumers and provide insights for policymakers and businesses.
IJCRT's Publication Details
Unique Identification Number - IJCRT2405166
Paper ID - 259395
Page Number(s) - b511-b523
Pubished in - Volume 12 | Issue 5 | May 2024
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Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882
E-ISSN Number - 2320-2882
Cite this article
Yashaswini S, Vidyashree C, "A Study On Impact of Goods and Services Tax On Consumer Buying Behavior", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.12, Issue 5, pp.b511-b523, May 2024, Available at :http://www.ijcrt.org/papers/IJCRT2405166.pdf
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
ISSN and 7.97 Impact Factor Details
ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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