Published Paper Details:

This paper explores the potential of Augmented Reality (AR) technology in enhancing customer engagement and accessibility in the food industry. The potential of augmented reality (AR) technology to improve accessibility and customer engagement in the food business is examined in this article. Customers can see meals, get nutritional data, and even place orders straight from their mobile devices with AR food menus, offering them an immersive and interactive experience. The study looks into the advantages of augmented reality (AR) food menus, such as higher customer satisfaction, shorter wait times, and better accessibility for those with impairments. It also covers the difficulties--such as user adoption and technological constraints--of integrating augmented reality technology in the food sector. This research comes to the conclusion that augmented reality food menus present a viable way to boost consumer engagement, increase accessibility, and revolutionize the eating experience based on a thorough analysis of the body of scientific literature and empirical evidence.