Published Paper Details:

Variable Data Printing is best suited to be reproduced using a digital printing process. Among all the available digital printing processes in the current time, Electrophotography process is the most common process used by the printers for printing the Variable Data Printing Jobs. The invention of this process dates back to the mid-20th century, when an American Physicist invented this process and filed an application for patenting this process of digital printing. This technology is now commonly used in the modern office printers. This process has evolved throughout the time in terms of technology, speed, quality, reliability and cost efficiency. Recent developments in the field of printing and allied industry have enabled this technology to reproduce excellent results in multi-colour jobs. When the question comes to the point of "quality" in a multi-colour job, there are few parameters that can be checked for ensuring the acceptable print quality. Gray Balance is one such parameter that can be very handy for checking print quality during print production and that too with just visual tools. For accuracy purpose, standard tools for colorimetry measurement may also be used for evaluation of print quality. In this study, a systematic approach is implemented to determine the print quality based upon reproduction of Gray Balance on Gloss Coated Paper using two different presses based upon Liquid Toner Technology and Dry Toner Technology.