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  Published Paper Details:

  Paper Title

Employee Engagement: A Driver of Organizational Effectiveness in the Digital Era

  Authors

  Dr. Nousheen Sultana

  Keywords

Employee Engagement, organization Effectiveness, Performance

  Abstract


Employee engagement is emerging as a key differentiator for successful organizations. It's crucial to consider employee engagement as a competitive advantage and a core value proposition when striving for organizational success and efficiency. This concept has gained global traction, and this study investigates the current state of employee engagement in two medium-sized IT companies. Through a qualitative research approach utilizing deductive reasoning, the study aims to explore the factors that drive engagement within these organizations. A convenience sample of employees of two medium-scaled IT Organizations (n = 232) completed a survey on employee engagement and their outcomes on Organisational Effectiveness. The data were analyzed using correlation analysis. The results showed that there was a significant, positive relationship between employee engagement and organization Effectiveness. These findings indicate that employee engagement is a significant and strong factor that determines the individual performance of employees which directly impacts on organizational Effectiveness. The findings also indicate that Engagement dimensions: Recognition, rewards, wellness, growth opportunities, and work-life balance all positively impact job satisfaction. This implies that companies do need to consider how to promote employee engagement in the organization for effectiveness

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2312677

  Paper ID - 248339

  Page Number(s) - g60-g67

  Pubished in - Volume 11 | Issue 12 | December 2023

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Dr. Nousheen Sultana,   "Employee Engagement: A Driver of Organizational Effectiveness in the Digital Era", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.11, Issue 12, pp.g60-g67, December 2023, Available at :http://www.ijcrt.org/papers/IJCRT2312677.pdf

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ISSN: 2320-2882
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Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


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ISSN
ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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