Published Paper Details:

The study reflects to examine how technology affected the Millennial age cohorts in India (1980-2000) combined their personal and professional lives. The study was conducted to investigate how online technology affects the merger of work and life. The study used a causal model. A causal model was adopted to construct the research work. Web technology, virtual communication, had been considered as the predictor towards the behavioral response of work life fusion. Virtual contact over the internet was once thought to be a behavioural indicator of the merging of work and life. The objective of the study focused on the influence of technology towards work life fusion of generation cohorts of Millennials in India (1982-2000). The study carried out with the objective of exploring the influence of web technology on work life fusion. A causal model was adopted to construct the research work. Web technology, virtual communication, had been considered as the predictor towards the behavioral response of work life fusion. Study was conducted in two parts, one on the Millennial in rural regions and the other on the Millennial in metropolitan areas. Both respondents from the study's urban and rural populations provided information for the researchers. A structured questionnaire was employed as the survey method, and a 5-point Likert scale was used to collect the replies. Cronbach's alpha value was used to gauge the consistency of each variable. The internal consistencies were confirmed by the dependability of all the variables. The potential association between the variables was evaluated using correlation and regression analysis. Students' sample t test and other statistical methods like correlation and regression analysis were employed. It was clearly demonstrated as the investigation moved towards its conclusions that the impact of web technology, virtual communication on work life fusion. Study also confirmed the gender differences impact on work life fusion.