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  Published Paper Details:

  Paper Title

ROLE OF DIGITAL WALLETS ON COMPREHENSIVE CUSTOMER EXPERIENCE TOWARDS USAGE OF FINTECH SERVICES

  Authors

  SOWMYA N,  Dr. SRINATH T K

  Keywords

Fintech Services, Digital Wallet, Comprehensive Customer Satisfaction,

  Abstract


People need to learn more about financial technology, specifically Digital wallets, in the contemporary digital world. This study paper primarily focuses on the consumer attitude and intention to use Digital Wallets as a Fintech service since the use of Fintech contributes to the potential expansion of the digital economy. Customers should find Digital Wallets with Fintech Services useful. Although digital wallets are not used frequently and can be used for a variety of financial operations, including digital payments, the study shows that they can help increase user satisfaction with fintech services. The overall study suggests that the attitude and intention towards using digital wallets with fintech services, which aimed at investigating the usability of fintech services in digital wallets and also concentrate on the ability of fintech towards the segment of customers in terms of their attitude and intention towards digital wallets. This particular paper focuses primarily on the perceived usefulness & ease of use & the factors affecting technologies. Due to numerous growth opportunities for financial & technology strategies, the analysis of fintech services, their usability, friendliness, and the factors influencing their adoption assists in identifying the current fintech era with regards to digital wallets, which supports the continued use of financial technology in India for transforming the traditional financial sector.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2310095

  Paper ID - 244769

  Page Number(s) - a792-a801

  Pubished in - Volume 11 | Issue 10 | October 2023

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  SOWMYA N,  Dr. SRINATH T K,   "ROLE OF DIGITAL WALLETS ON COMPREHENSIVE CUSTOMER EXPERIENCE TOWARDS USAGE OF FINTECH SERVICES", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.11, Issue 10, pp.a792-a801, October 2023, Available at :http://www.ijcrt.org/papers/IJCRT2310095.pdf

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ISSN: 2320-2882
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Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


ISSN
ISSN
ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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