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  Published Paper Details:

  Paper Title

A STUDY ON THE KNOWLEDGE AND AWARENESS LEVEL OF PRADHAN MANTRA MUDRA YOJANA IN COIMBATORE CITY

  Authors

  Ms.P.MAHESWARI,  S.BALAKRISHNAN

  Keywords

Efficiency, Implementation, MUDRA Yojana, Pradhan Mantri, Small enterprises.

  Abstract


This study evaluates the Indian implementation of the Pradhan Mantri Mudra Yojana (PMMY) in Coimbatore district, Tamil Nadu. It assesses the socio-economic context, perceptions, and PMMY of the beneficiaries, as well as the efficiency of banks in lending. Using a sample of 120 respondents and a descriptive study design, the study takes into account factors such as the number of loans granted and the bank's resources to assess performance. He points out that the big banks may have an advantage. However, there is a risk of respondent bias and limited generalizability. Overall, the study provides information to improve PMMY's support for micro and small businesses in the region.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2309154

  Paper ID - 243825

  Page Number(s) - b275-b283

  Pubished in - Volume 11 | Issue 9 | September 2023

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Ms.P.MAHESWARI,  S.BALAKRISHNAN,   "A STUDY ON THE KNOWLEDGE AND AWARENESS LEVEL OF PRADHAN MANTRA MUDRA YOJANA IN COIMBATORE CITY", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.11, Issue 9, pp.b275-b283, September 2023, Available at :http://www.ijcrt.org/papers/IJCRT2309154.pdf

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ISSN: 2320-2882
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ISSN and 7.97 Impact Factor Details


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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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