Published Paper Details:

This study aims to investigate the challenges faced by bakery management in Ghaziabad, a bustling city in the state of Uttar Pradesh, India. The bakery industry in Ghaziabad is experiencing rapid growth, driven by increasing consumer demand for bakery products. However, bakery management encounters various challenges that impact their operations and profitability. This research aims to identify and analyze these challenges, providing insights into the dynamics of the bakery industry in Ghaziabad. By examining the unique challenges faced by bakery management, the study aims to contribute to the knowledge enhancement in bakery management and provide recommendations to assist bakery owners and managers in overcoming these obstacles effectively. The research adopts a mixed-methods approach, utilizing both qualitative and quantitative data collection methods. Surveys was conducted with bakery owners and managers to gather information on the specific challenges encountered. Additionally, data on ingredient costs, labor shortage, competition, quality control, seasonality, regulations, equipment maintenance, supply chain management, pricing, consumer preferences, waste management, and online presence was collected and analyzed. The findings of this study will provide valuable insights into the challenges faced by bakery management in Ghaziabad, aiding in the development of strategies to address these challenges and enhance the operational efficiency of bakery establishments.