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  Published Paper Details:

  Paper Title

THE POWER FACTORS FOR BUSINESS DEVELOPMENT: A STUDY WITH REFERENCE TO SELECT COMMERCIAL BANKS

  Authors

  Dr. M.V.K. Srinivasa Rao

  Keywords

M-SERQUAL Dimensions, Key Success factors of Banking, MIS, Managerial & Administrative variables, CAMEL & BASEL Norms, Green HRM, Bank Operational Performance

  Abstract


The banking sector plays an important role in the financial system by channelizing the scarce recourses in optimal use and facilitating monetary policies as well. So, careful performance analysis & evaluation of Banking Institutions to ensure a healthy financial system and an effective economy are essential. In the Modern Banking era, several Key factors via, M- SERVQUAL, MIS, Green HRM, Best Managerial & Administrative Practices, Career Growth, leadership, an evaluation of BASEL rules & CAMEL Parameters and the likes have been perceived to be the influencing factors of Business Development through improvement in Operational Performance of banking organizations. Current modern and highly digital banking culture has created so many challenges for banking organizations. Under this setting, an attempt is made to study the Power Factors for Business Development via Improving the Operational Performance in the Banking Organizations, Visakhapatnam, Andhra Pradesh, India. For this purpose, the quantitative study design approach has been adopted with two questionnaires with the sample of 300 respondents. Study has tested the hypothesis and revealed that there is significance in the variables taken for the study, there is an impact of the Key Success rescaled variable dimensions identified from the study on the improvement of Operational Performance of the banking organizations, selected for the study and finally results in Business Development.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2305504

  Paper ID - 236672

  Page Number(s) - e14-e30

  Pubished in - Volume 11 | Issue 5 | May 2023

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Dr. M.V.K. Srinivasa Rao,   "THE POWER FACTORS FOR BUSINESS DEVELOPMENT: A STUDY WITH REFERENCE TO SELECT COMMERCIAL BANKS", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.11, Issue 5, pp.e14-e30, May 2023, Available at :http://www.ijcrt.org/papers/IJCRT2305504.pdf

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ISSN: 2320-2882
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Journal Starting Year (ESTD) : 2013
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ISSN and 7.97 Impact Factor Details


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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
Journal Starting Year (ESTD) : 2013
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