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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)
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ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
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Published Paper Details:
Paper Title
Marketers Perception Towards Interaction With Customers(Durable Goods)In Tirupur City
Authors
Dr.T.Vasanthi, Sowmya.R
Keywords
Customer,satisfaction,customer interaction,durable goods.
Abstract
The high competitive modern market has witnessed a resurgence of business and product development and in the way the marketers interact with their customers.This article reports on research assessing the performance impact of the intensity of customer interaction in different stages of the sale the characteristics of the customers involved in the same. The research is based on field interviews and statistical analyses of a sample in the durable goods market. Results indicate that customer interaction during certain stages of the sales development process has a positive impact on business success. The characteristics of the involved customers have a significant effect.
IJCRT's Publication Details
Unique Identification Number - IJCRT2305076
Paper ID - 236030
Page Number(s) - a538-a544
Pubished in - Volume 11 | Issue 5 | May 2023
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Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882
E-ISSN Number - 2320-2882
Cite this article
Dr.T.Vasanthi, Sowmya.R, "Marketers Perception Towards Interaction With Customers(Durable Goods)In Tirupur City", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.11, Issue 5, pp.a538-a544, May 2023, Available at :http://www.ijcrt.org/papers/IJCRT2305076.pdf
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
ISSN and 7.97 Impact Factor Details
ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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