Published Paper Details:

The importance of clientele in the library is stressed. The need for good relation between the library staff and the users is highlighted. Representation for the clientele on some of the policy making bodies of the library like the Library Advisory Committee is suggested. The importance of library service through mass media is suggested for the benefits of illiterates. Concludes that the librarian should be conversant with the different aspects of information technology and the library operations and services should be modernized with on line information retrieval facilities and Internet. Enumerates the steps to be followed in the planning of library automation. Examines the key issues of Information resources Management. States that document delivery should be done either through local collection or through resource sharing networks. Explains that services and products that can be generated with the design and development of databases. Since the professionals are freed from the routine works due to automation the need for concentrating on human relations-both with users and with other professionals-is stressed. Recommends that new marketing strategies should be evolved for setting up new services and products and to reach financial self-sufficiency.