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ABSTRACT Digital business consists of creating a business on the Internet, selling services or products online, without the need to invest in physical premises. A few examples of digital business are online courses, e-commerce, blogs, YouTube channels and technology solutions in general. The main advantage of this business model is that you don't have to invest a lot of money in the beginning compared to the offline market. Digital entrepreneurship is broadly defined as the creation of new businesses and the transformation of existing businesses through the development of new digital technologies. Many countries see digital business as a critical pillar of economic growth, job creation and innovation. YouTube is the second largest search engine in the world after Google. Ranked #3 on Alexa website rankings. It is basically a video sharing website where YouTubers upload videos and users watch them. YouTube shows ads on videos. Bill the advertiser based on the added impressions. YouTube shares advertising revenue with YouTube content creators. There are 4 billion video views every day. So there is a huge entrepreneurial opportunity to make money by creating video content for YouTube. There are many ways to generate revenue on YouTube. Some of these are the YouTube affiliate program, affiliate marketing, product promotion, and website traffic generation. To maximize your video revenue, you need to use these revenue generation methods carefully.