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INTERNATIONAL JOURNAL OF CREATIVE RESEARCH THOUGHTS - IJCRT (IJCRT.ORG)
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ISSN Approved Journal No: 2320-2882 | Impact factor: 7.97 | ESTD Year: 2013
Call For Paper - Volume 12 | Issue 7 | Month- July 2024
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Published Paper Details:
Paper Title
A STUDY ON DIGITAL MARKETING AND IT’S IMPACTS
Authors
Ms.A.Lavanya, Mrs.M.Radhikamani
Keywords
digital marketing, internet, online advertising, internet marketing
Abstract
The purpose of this review paper is to study the impact of digital marketing and how important it is for both consumers and marketers. This paper begins with an introduction of digital marketing and then it highlights the mediums of digital marketing, the difference between traditional and digital marketing, and the pros, cons, and importance of digital marketing in today’s era.
The world is shifting from analog to digital and marketing is no exception. As technology development is increasing, the use of digital marketing, social media marketing, search engine marketing is also increasing. Internet users are increasing rapidly and digital marketing has profited the most because it mainly depends on the internet. Consumer’s buying behavior is changing and they are more inclined towards digital marketing rather than traditional marketing.
IJCRT's Publication Details
Unique Identification Number - IJCRT2105810
Paper ID - 207661
Page Number(s) - h677-h684
Pubished in - Volume 9 | Issue 5 | May 2021
DOI (Digital Object Identifier) -
Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882
E-ISSN Number - 2320-2882
Cite this article
Ms.A.Lavanya, Mrs.M.Radhikamani, "A STUDY ON DIGITAL MARKETING AND IT’S IMPACTS", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.9, Issue 5, pp.h677-h684, May 2021, Available at :http://www.ijcrt.org/papers/IJCRT2105810.pdf
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Volume 12 | Issue 7
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Volume 12 | Issue 7
Last Date :
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Submit Manuscript Online Impact Factor: 7.97 Review Results : Within 02-03 Days Paper Publication : Within 02-03 Days
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ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
ISSN and 7.97 Impact Factor Details
ISSN: 2320-2882 Impact Factor: 7.97 and ISSN APPROVED Journal Starting Year (ESTD) : 2013
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