Published Paper Details:

Women in business generally themselves fulfilling number of different roles in their lives, for example, wife, business women, mother and so on. For some women career/business of family are viewed as distinct alternatives they make a choice between the two. For others however there are attempts to combines both, which for many women lead to conflicts since the larger part of the childcare and house keeping. In the present study an attempt has been made to identify the level of conflict women entrepreneurs have to under go with respect to the traditional role family and the new role of an entrepreneur. The objectives of the study is to identify the role of family support and conflict in women entrepreneurs and to explore the factors that influence women in the initiation of enterprises.Also to apprehend the social determinants of women in enterprise creation and paralyze the characteristics of women entrepreneurs in Malappuram and explain their styles of business operations.