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  Published Paper Details:

  Paper Title

A STUDY ON THE SATISFACTION LEVEL OF CUSTOMER IN ONE PLUS MOBILE WITH SPECIAL REFERERNCE TO COIMBATORE CITY.

  Authors

  Krithika. K. S,  Dr. S. Gandhimathi

  Keywords

Innovation, smartphones, customer preference, technical features.

  Abstract


Forming a strategic alliance with the U.S. telecommunications company, AT&T will also prove to be an opportunity for One Plus, yet comes with a set of risks and challenges as well. However, a strategic alliance will come with a heavy price tag, and distribution matters will have to be revamped. Further risks stem from the level of the consumer. One Plus must be prepared to compensate for relying solely on e-commerce in selling their product. Ecommerce limits the amount of customer interaction opportunities the company could greatly benefit from. It also reduces the level of satisfaction and loyalty the consumer will have towards the product.

  IJCRT's Publication Details

  Unique Identification Number - IJCRT2104652

  Paper ID - 206184

  Page Number(s) - 5479-5483

  Pubished in - Volume 9 | Issue 4 | April 2021

  DOI (Digital Object Identifier) -   

  Publisher Name - IJCRT | www.ijcrt.org | ISSN : 2320-2882

  E-ISSN Number - 2320-2882

  Cite this article

  Krithika. K. S,  Dr. S. Gandhimathi,   "A STUDY ON THE SATISFACTION LEVEL OF CUSTOMER IN ONE PLUS MOBILE WITH SPECIAL REFERERNCE TO COIMBATORE CITY.", International Journal of Creative Research Thoughts (IJCRT), ISSN:2320-2882, Volume.9, Issue 4, pp.5479-5483, April 2021, Available at :http://www.ijcrt.org/papers/IJCRT2104652.pdf

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ISSN: 2320-2882
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ISSN: 2320-2882
Impact Factor: 7.97 and ISSN APPROVED
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