Published Paper Details:

The negative effects are undermining the major sectors of the Indian economy in terms of airfare, airline and hospitality, and you are feeling vulnerable. Digital, online and offline transactions, operated by leading firms are impacted because of the set limits for ending COVID-19 outbreaks before they become uncontrolled. While customer traffic to digital channels is still high, the price of payment has dropped dramatically. If this trend continues to persist for a long time, businesses in the digital payments sector will suffer in the next two or three months as people become increasingly aware of the outages. The unpredictable times in which we live, when the impact of the Coronavirus outbreak has gone on economically and socially, can have a temporary impact on purchase patterns, among others. It would be a great boost for ecommerce including popular food, entertainment and food. Going back, over the last four years, digital payments have grown substantially from 5% to 30%, backed by demonetisation and the Government's ongoing drive to further the unwanted Indian economy. Online Travel Aggregators, movies and resorts and the entertainment industry, make up the largest share of the digital payments industry in India, contributing around 40%. Everything else comes from local debt and financial services.